Social marketing:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Düsseldorf u.a.
Econ-Verl.
1990
|
| Schlagworte: | |
| Beschreibung: | 414 S. |
| ISBN: | 3430156467 |
Internformat
MARC
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| 003 | DE-604 | ||
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| 008 | 900917s1990 gw |||| 00||| ger d | ||
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| 035 | |a (OCoLC)643180173 | ||
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| 100 | 1 | |a Kotler, Philip |d 1931- |e Verfasser |0 (DE-588)121409600 |4 aut | |
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| 245 | 1 | 0 | |a Social marketing |c Philip Kotler ; Eduardo Roberto |
| 264 | 1 | |a Düsseldorf u.a. |b Econ-Verl. |c 1990 | |
| 300 | |a 414 S. | ||
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| 650 | 0 | 7 | |a Soziomarketing |0 (DE-588)4116549-4 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Soziomarketing |0 (DE-588)4116549-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Roberto, Eduardo |e Verfasser |4 aut | |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Kotler, Philip 1931- Roberto, Eduardo |
| author_GND | (DE-588)121409600 |
| author_facet | Kotler, Philip 1931- Roberto, Eduardo |
| author_role | aut aut |
| author_sort | Kotler, Philip 1931- |
| author_variant | p k pk e r er |
| building | Verbundindex |
| bvnumber | BV004070152 |
| classification_rvk | QP 600 QR 400 QX 000 |
| ctrlnum | (OCoLC)643180173 (DE-599)BVBBV004070152 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV004070152 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T16:08:06Z |
| institution | BVB |
| isbn | 3430156467 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002544942 |
| oclc_num | 643180173 |
| open_access_boolean | |
| owner | DE-19 DE-BY-UBM DE-12 DE-384 DE-703 DE-355 DE-BY-UBR DE-523 DE-526 DE-634 DE-B1533 DE-525 |
| owner_facet | DE-19 DE-BY-UBM DE-12 DE-384 DE-703 DE-355 DE-BY-UBR DE-523 DE-526 DE-634 DE-B1533 DE-525 |
| physical | 414 S. |
| publishDate | 1990 |
| publishDateSearch | 1990 |
| publishDateSort | 1990 |
| publisher | Econ-Verl. |
| record_format | marc |
| spelling | Kotler, Philip 1931- Verfasser (DE-588)121409600 aut Social marketing Social marketing Philip Kotler ; Eduardo Roberto Düsseldorf u.a. Econ-Verl. 1990 414 S. txt rdacontent n rdamedia nc rdacarrier Soziomarketing (DE-588)4116549-4 gnd rswk-swf Soziomarketing (DE-588)4116549-4 s DE-604 Roberto, Eduardo Verfasser aut |
| spellingShingle | Kotler, Philip 1931- Roberto, Eduardo Social marketing Soziomarketing (DE-588)4116549-4 gnd |
| subject_GND | (DE-588)4116549-4 |
| title | Social marketing |
| title_alt | Social marketing |
| title_auth | Social marketing |
| title_exact_search | Social marketing |
| title_full | Social marketing Philip Kotler ; Eduardo Roberto |
| title_fullStr | Social marketing Philip Kotler ; Eduardo Roberto |
| title_full_unstemmed | Social marketing Philip Kotler ; Eduardo Roberto |
| title_short | Social marketing |
| title_sort | social marketing |
| topic | Soziomarketing (DE-588)4116549-4 gnd |
| topic_facet | Soziomarketing |
| work_keys_str_mv | AT kotlerphilip socialmarketing AT robertoeduardo socialmarketing |