Marketing: concepts and applications
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | Undetermined |
| Veröffentlicht: |
New York u.a.
McGraw-Hill
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| Schriftenreihe: | McGraw-Hill series in marketing.
|
| Schlagworte: |
Internformat
MARC
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| 245 | 1 | 0 | |a Marketing |b concepts and applications |c Charles D. Schewe ; Reuben M. Smith |
| 264 | 1 | |a New York u.a. |b McGraw-Hill | |
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| 700 | 1 | |a Smith, Reuben M. |e Verfasser |4 aut | |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Schewe, Charles D. Smith, Reuben M. |
| author_facet | Schewe, Charles D. Smith, Reuben M. |
| author_role | aut aut |
| author_sort | Schewe, Charles D. |
| author_variant | c d s cd cds r m s rm rms |
| building | Verbundindex |
| bvnumber | BV004039407 |
| classification_rvk | QP 600 |
| ctrlnum | (DE-599)BVBBV004039407 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-09T19:47:16Z |
| institution | BVB |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-012236500 |
| open_access_boolean | |
| publishDateSort | 0000 |
| publisher | McGraw-Hill |
| record_format | marc |
| series2 | McGraw-Hill series in marketing. |
| spelling | Schewe, Charles D. Verfasser aut Marketing concepts and applications Charles D. Schewe ; Reuben M. Smith New York u.a. McGraw-Hill txt rdacontent n rdamedia nc rdacarrier McGraw-Hill series in marketing. Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Smith, Reuben M. Verfasser aut |
| spellingShingle | Schewe, Charles D. Smith, Reuben M. Marketing concepts and applications Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | Marketing concepts and applications |
| title_auth | Marketing concepts and applications |
| title_exact_search | Marketing concepts and applications |
| title_full | Marketing concepts and applications Charles D. Schewe ; Reuben M. Smith |
| title_fullStr | Marketing concepts and applications Charles D. Schewe ; Reuben M. Smith |
| title_full_unstemmed | Marketing concepts and applications Charles D. Schewe ; Reuben M. Smith |
| title_short | Marketing |
| title_sort | marketing concepts and applications |
| title_sub | concepts and applications |
| topic | Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing |
| work_keys_str_mv | AT schewecharlesd marketingconceptsandapplications AT smithreubenm marketingconceptsandapplications |