APA-Zitierstil (7. Ausg.)

Nylen, D. W. (1986). Advertising: Planning, implementation and control (3. ed.). South-Western Publ. Co.

Chicago-Zitierstil (17. Ausg.)

Nylen, David W. Advertising: Planning, Implementation and Control. 3. ed. Cincinnati u.a: South-Western Publ. Co, 1986.

MLA-Zitierstil (9. Ausg.)

Nylen, David W. Advertising: Planning, Implementation and Control. 3. ed. South-Western Publ. Co, 1986.