Marketing management: Text and cases
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York
Wiley
1980
|
Ausgabe: | 2. ed. |
Schriftenreihe: | Wiley series in marketing
|
Schlagworte: | |
Beschreibung: | XII, 721 S. graph. Darst. |
ISBN: | 0471036064 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV003634691 | ||
003 | DE-604 | ||
005 | 20150812 | ||
007 | t | ||
008 | 900725s1980 d||| |||| 00||| eng d | ||
020 | |a 0471036064 |9 0-471-03606-4 | ||
035 | |a (OCoLC)5726589 | ||
035 | |a (DE-599)BVBBV003634691 | ||
040 | |a DE-604 |b ger |e rakddb | ||
041 | 0 | |a eng | |
049 | |a DE-384 |a DE-703 |a DE-355 |a DE-188 | ||
050 | 0 | |a HF5415.13 | |
082 | 0 | |a 658.8 |2 18 | |
084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
100 | 1 | |a Dalrymple, Douglas J. |e Verfasser |4 aut | |
245 | 1 | 0 | |a Marketing management |b Text and cases |c Douglas J. Dalrymple ; Leonard J. Parsons* |
250 | |a 2. ed. | ||
264 | 1 | |a New York |b Wiley |c 1980 | |
300 | |a XII, 721 S. |b graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a Wiley series in marketing | |
650 | 4 | |a Marketing |x Management | |
650 | 4 | |a Marketing |x Management |v Case studies | |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Management |0 (DE-588)4037278-9 |2 gnd |9 rswk-swf |
655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a Marketingmanagement |0 (DE-588)4168907-0 |D s |
689 | 1 | |5 DE-604 | |
689 | 2 | 0 | |a Management |0 (DE-588)4037278-9 |D s |
689 | 2 | |8 1\p |5 DE-604 | |
700 | 1 | |a Parsons, Leonard J. |e Verfasser |0 (DE-588)170156656 |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-002315609 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Dalrymple, Douglas J. Parsons, Leonard J. |
author_GND | (DE-588)170156656 |
author_facet | Dalrymple, Douglas J. Parsons, Leonard J. |
author_role | aut aut |
author_sort | Dalrymple, Douglas J. |
author_variant | d j d dj djd l j p lj ljp |
building | Verbundindex |
bvnumber | BV003634691 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.13 |
callnumber-search | HF5415.13 |
callnumber-sort | HF 45415.13 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)5726589 (DE-599)BVBBV003634691 |
dewey-full | 658.8 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 2. ed. |
format | Book |
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genre | (DE-588)4522595-3 Fallstudiensammlung gnd-content |
genre_facet | Fallstudiensammlung |
id | DE-604.BV003634691 |
illustrated | Illustrated |
indexdate | 2024-07-09T16:03:06Z |
institution | BVB |
isbn | 0471036064 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002315609 |
oclc_num | 5726589 |
open_access_boolean | |
owner | DE-384 DE-703 DE-355 DE-BY-UBR DE-188 |
owner_facet | DE-384 DE-703 DE-355 DE-BY-UBR DE-188 |
physical | XII, 721 S. graph. Darst. |
publishDate | 1980 |
publishDateSearch | 1980 |
publishDateSort | 1980 |
publisher | Wiley |
record_format | marc |
series2 | Wiley series in marketing |
spelling | Dalrymple, Douglas J. Verfasser aut Marketing management Text and cases Douglas J. Dalrymple ; Leonard J. Parsons* 2. ed. New York Wiley 1980 XII, 721 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Wiley series in marketing Marketing Management Marketing Management Case studies Marketing (DE-588)4037589-4 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s DE-604 Marketingmanagement (DE-588)4168907-0 s Management (DE-588)4037278-9 s 1\p DE-604 Parsons, Leonard J. Verfasser (DE-588)170156656 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Dalrymple, Douglas J. Parsons, Leonard J. Marketing management Text and cases Marketing Management Marketing Management Case studies Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd Management (DE-588)4037278-9 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4168907-0 (DE-588)4037278-9 (DE-588)4522595-3 |
title | Marketing management Text and cases |
title_auth | Marketing management Text and cases |
title_exact_search | Marketing management Text and cases |
title_full | Marketing management Text and cases Douglas J. Dalrymple ; Leonard J. Parsons* |
title_fullStr | Marketing management Text and cases Douglas J. Dalrymple ; Leonard J. Parsons* |
title_full_unstemmed | Marketing management Text and cases Douglas J. Dalrymple ; Leonard J. Parsons* |
title_short | Marketing management |
title_sort | marketing management text and cases |
title_sub | Text and cases |
topic | Marketing Management Marketing Management Case studies Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd Management (DE-588)4037278-9 gnd |
topic_facet | Marketing Management Marketing Management Case studies Marketing Marketingmanagement Management Fallstudiensammlung |
work_keys_str_mv | AT dalrympledouglasj marketingmanagementtextandcases AT parsonsleonardj marketingmanagementtextandcases |