Theoretical developments in marketing:
Saved in:
| Format: | Book |
|---|---|
| Language: | English |
| Published: |
Chicago, Ill.
American Marketing Assoc.
1980
|
| Series: | Proceedings series.
|
| Subjects: | |
| Physical Description: | XI, 269 S. graph.Darst. |
| ISBN: | 0877571384 |
Staff View
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV003631394 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | t | ||
| 008 | 900725s1980 d||| |||| 10||| eng d | ||
| 020 | |a 0877571384 |9 0-87757-138-4 | ||
| 035 | |a (OCoLC)6143131 | ||
| 035 | |a (DE-599)BVBBV003631394 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-12 |a DE-703 |a DE-739 |a DE-355 |a DE-188 | ||
| 050 | 0 | |a HF5411 | |
| 082 | 0 | |a 658.8 |2 19 | |
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 245 | 1 | 0 | |a Theoretical developments in marketing |c Urheber: American Marketing Association. Hrsg. von Charles W. Lamb* |
| 264 | 1 | |a Chicago, Ill. |b American Marketing Assoc. |c 1980 | |
| 300 | |a XI, 269 S. |b graph.Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Proceedings series. | |
| 650 | 4 | |a Marketing - Congrès | |
| 650 | 4 | |a Marketing |v Congresses | |
| 650 | 0 | 7 | |a Marketingtheorie |0 (DE-588)4168911-2 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)1071861417 |a Konferenzschrift |y 1980 |z Phoenix Ariz. |2 gnd-content | |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Marketingtheorie |0 (DE-588)4168911-2 |D s |
| 689 | 1 | |5 DE-604 | |
| 700 | 1 | |a Lamb, Charles W. |d 1944- |e Sonstige |0 (DE-588)137931328 |4 oth | |
| 710 | 2 | |a American Marketing Association |e Sonstige |0 (DE-588)1002163-2 |4 oth | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-002313402 | ||
| 980 | 4 | |a (DE-12)AK5150296 | |
| 980 | 4 | |a (DE-12)AK12700222 | |
Record in the Search Index
| _version_ | 1804117983892602882 |
|---|---|
| any_adam_object | |
| author_GND | (DE-588)137931328 |
| building | Verbundindex |
| bvnumber | BV003631394 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5411 |
| callnumber-raw | HF5411 |
| callnumber-search | HF5411 |
| callnumber-sort | HF 45411 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)6143131 (DE-599)BVBBV003631394 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01548nam a2200445 c 4500</leader><controlfield tag="001">BV003631394</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">900725s1980 d||| |||| 10||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0877571384</subfield><subfield code="9">0-87757-138-4</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)6143131</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV003631394</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-12</subfield><subfield code="a">DE-703</subfield><subfield code="a">DE-739</subfield><subfield code="a">DE-355</subfield><subfield code="a">DE-188</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5411</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8</subfield><subfield code="2">19</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Theoretical developments in marketing</subfield><subfield code="c">Urheber: American Marketing Association. Hrsg. von Charles W. Lamb*</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Chicago, Ill.</subfield><subfield code="b">American Marketing Assoc.</subfield><subfield code="c">1980</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XI, 269 S.</subfield><subfield code="b">graph.Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Proceedings series.</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing - Congrès</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield><subfield code="v">Congresses</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketingtheorie</subfield><subfield code="0">(DE-588)4168911-2</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)1071861417</subfield><subfield code="a">Konferenzschrift</subfield><subfield code="y">1980</subfield><subfield code="z">Phoenix Ariz.</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Marketingtheorie</subfield><subfield code="0">(DE-588)4168911-2</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Lamb, Charles W.</subfield><subfield code="d">1944-</subfield><subfield code="e">Sonstige</subfield><subfield code="0">(DE-588)137931328</subfield><subfield code="4">oth</subfield></datafield><datafield tag="710" ind1="2" ind2=" "><subfield code="a">American Marketing Association</subfield><subfield code="e">Sonstige</subfield><subfield code="0">(DE-588)1002163-2</subfield><subfield code="4">oth</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-002313402</subfield></datafield><datafield tag="980" ind1="4" ind2=" "><subfield code="a">(DE-12)AK5150296</subfield></datafield><datafield tag="980" ind1="4" ind2=" "><subfield code="a">(DE-12)AK12700222</subfield></datafield></record></collection> |
| genre | (DE-588)1071861417 Konferenzschrift 1980 Phoenix Ariz. gnd-content |
| genre_facet | Konferenzschrift 1980 Phoenix Ariz. |
| id | DE-604.BV003631394 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:03:03Z |
| institution | BVB |
| institution_GND | (DE-588)1002163-2 |
| isbn | 0877571384 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002313402 |
| oclc_num | 6143131 |
| open_access_boolean | |
| owner | DE-12 DE-703 DE-739 DE-355 DE-BY-UBR DE-188 |
| owner_facet | DE-12 DE-703 DE-739 DE-355 DE-BY-UBR DE-188 |
| physical | XI, 269 S. graph.Darst. |
| publishDate | 1980 |
| publishDateSearch | 1980 |
| publishDateSort | 1980 |
| publisher | American Marketing Assoc. |
| record_format | marc |
| series2 | Proceedings series. |
| spelling | Theoretical developments in marketing Urheber: American Marketing Association. Hrsg. von Charles W. Lamb* Chicago, Ill. American Marketing Assoc. 1980 XI, 269 S. graph.Darst. txt rdacontent n rdamedia nc rdacarrier Proceedings series. Marketing - Congrès Marketing Congresses Marketingtheorie (DE-588)4168911-2 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)1071861417 Konferenzschrift 1980 Phoenix Ariz. gnd-content Marketing (DE-588)4037589-4 s DE-604 Marketingtheorie (DE-588)4168911-2 s Lamb, Charles W. 1944- Sonstige (DE-588)137931328 oth American Marketing Association Sonstige (DE-588)1002163-2 oth |
| spellingShingle | Theoretical developments in marketing Marketing - Congrès Marketing Congresses Marketingtheorie (DE-588)4168911-2 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4168911-2 (DE-588)4037589-4 (DE-588)1071861417 |
| title | Theoretical developments in marketing |
| title_auth | Theoretical developments in marketing |
| title_exact_search | Theoretical developments in marketing |
| title_full | Theoretical developments in marketing Urheber: American Marketing Association. Hrsg. von Charles W. Lamb* |
| title_fullStr | Theoretical developments in marketing Urheber: American Marketing Association. Hrsg. von Charles W. Lamb* |
| title_full_unstemmed | Theoretical developments in marketing Urheber: American Marketing Association. Hrsg. von Charles W. Lamb* |
| title_short | Theoretical developments in marketing |
| title_sort | theoretical developments in marketing |
| topic | Marketing - Congrès Marketing Congresses Marketingtheorie (DE-588)4168911-2 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing - Congrès Marketing Congresses Marketingtheorie Marketing Konferenzschrift 1980 Phoenix Ariz. |
| work_keys_str_mv | AT lambcharlesw theoreticaldevelopmentsinmarketing AT americanmarketingassociation theoreticaldevelopmentsinmarketing |