Marketing for public and nonprofit managers:
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York, NY u.a.
Wiley
1984
|
Schriftenreihe: | Wiley series in marketing
|
Schlagworte: | |
Beschreibung: | XIV, 607 S. Ill., graph. Darst. |
ISBN: | 0471037222 |
ISSN: | 0273-2955 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
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001 | BV003612701 | ||
003 | DE-604 | ||
005 | 20000413 | ||
007 | t | ||
008 | 900725s1984 ad|| |||| 00||| eng d | ||
020 | |a 0471037222 |9 0-471-03722-2 | ||
035 | |a (OCoLC)9577235 | ||
035 | |a (DE-599)BVBBV003612701 | ||
040 | |a DE-604 |b ger |e rakddb | ||
041 | 0 | |a eng | |
049 | |a DE-384 |a DE-473 |a DE-19 | ||
050 | 0 | |a HF5415 | |
082 | 0 | |a 658.8 |2 19 | |
084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
084 | |a QR 420 |0 (DE-625)142032: |2 rvk | ||
100 | 1 | |a Lovelock, Christopher H. |d 1940-2008 |e Verfasser |0 (DE-588)133426262 |4 aut | |
245 | 1 | 0 | |a Marketing for public and nonprofit managers |c Christopher H. Lovelock ; Charles B. Weinberg |
264 | 1 | |a New York, NY u.a. |b Wiley |c 1984 | |
300 | |a XIV, 607 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a Wiley series in marketing |x 0273-2955 | |
650 | 4 | |a Associations sans but lucratif - Commercialisation | |
650 | 4 | |a Information d'État | |
650 | 4 | |a Government business enterprises |x Marketing | |
650 | 4 | |a Nonprofit organizations |x Marketing | |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Öffentliches Unternehmen |0 (DE-588)4075581-2 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Soziomarketing |0 (DE-588)4116549-4 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Soziomarketing |0 (DE-588)4116549-4 |D s |
689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a Öffentliches Unternehmen |0 (DE-588)4075581-2 |D s |
689 | 1 | 1 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 1 | |5 DE-604 | |
700 | 1 | |a Weinberg, Charles B. |e Verfasser |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-002300917 |
Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Lovelock, Christopher H. 1940-2008 Weinberg, Charles B. |
author_GND | (DE-588)133426262 |
author_facet | Lovelock, Christopher H. 1940-2008 Weinberg, Charles B. |
author_role | aut aut |
author_sort | Lovelock, Christopher H. 1940-2008 |
author_variant | c h l ch chl c b w cb cbw |
building | Verbundindex |
bvnumber | BV003612701 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415 |
callnumber-search | HF5415 |
callnumber-sort | HF 45415 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 600 QR 420 |
ctrlnum | (OCoLC)9577235 (DE-599)BVBBV003612701 |
dewey-full | 658.8 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV003612701 |
illustrated | Illustrated |
indexdate | 2024-07-09T16:02:45Z |
institution | BVB |
isbn | 0471037222 |
issn | 0273-2955 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002300917 |
oclc_num | 9577235 |
open_access_boolean | |
owner | DE-384 DE-473 DE-BY-UBG DE-19 DE-BY-UBM |
owner_facet | DE-384 DE-473 DE-BY-UBG DE-19 DE-BY-UBM |
physical | XIV, 607 S. Ill., graph. Darst. |
publishDate | 1984 |
publishDateSearch | 1984 |
publishDateSort | 1984 |
publisher | Wiley |
record_format | marc |
series2 | Wiley series in marketing |
spelling | Lovelock, Christopher H. 1940-2008 Verfasser (DE-588)133426262 aut Marketing for public and nonprofit managers Christopher H. Lovelock ; Charles B. Weinberg New York, NY u.a. Wiley 1984 XIV, 607 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Wiley series in marketing 0273-2955 Associations sans but lucratif - Commercialisation Information d'État Government business enterprises Marketing Nonprofit organizations Marketing Marketing (DE-588)4037589-4 gnd rswk-swf Öffentliches Unternehmen (DE-588)4075581-2 gnd rswk-swf Soziomarketing (DE-588)4116549-4 gnd rswk-swf Soziomarketing (DE-588)4116549-4 s DE-604 Öffentliches Unternehmen (DE-588)4075581-2 s Marketing (DE-588)4037589-4 s Weinberg, Charles B. Verfasser aut |
spellingShingle | Lovelock, Christopher H. 1940-2008 Weinberg, Charles B. Marketing for public and nonprofit managers Associations sans but lucratif - Commercialisation Information d'État Government business enterprises Marketing Nonprofit organizations Marketing Marketing (DE-588)4037589-4 gnd Öffentliches Unternehmen (DE-588)4075581-2 gnd Soziomarketing (DE-588)4116549-4 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4075581-2 (DE-588)4116549-4 |
title | Marketing for public and nonprofit managers |
title_auth | Marketing for public and nonprofit managers |
title_exact_search | Marketing for public and nonprofit managers |
title_full | Marketing for public and nonprofit managers Christopher H. Lovelock ; Charles B. Weinberg |
title_fullStr | Marketing for public and nonprofit managers Christopher H. Lovelock ; Charles B. Weinberg |
title_full_unstemmed | Marketing for public and nonprofit managers Christopher H. Lovelock ; Charles B. Weinberg |
title_short | Marketing for public and nonprofit managers |
title_sort | marketing for public and nonprofit managers |
topic | Associations sans but lucratif - Commercialisation Information d'État Government business enterprises Marketing Nonprofit organizations Marketing Marketing (DE-588)4037589-4 gnd Öffentliches Unternehmen (DE-588)4075581-2 gnd Soziomarketing (DE-588)4116549-4 gnd |
topic_facet | Associations sans but lucratif - Commercialisation Information d'État Government business enterprises Marketing Nonprofit organizations Marketing Marketing Öffentliches Unternehmen Soziomarketing |
work_keys_str_mv | AT lovelockchristopherh marketingforpublicandnonprofitmanagers AT weinbergcharlesb marketingforpublicandnonprofitmanagers |