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Bibliographische Detailangaben
Hauptverfasser:	Zikmund, William G. (VerfasserIn), D'Amico, Michael (VerfasserIn)
Format:	Buch
Sprache:	English
Veröffentlicht:	New York u. a. Wiley 1984
Ausgabe:	1. print.
Schlagworte:	Marketing Verbraucherverhalten Marktforschung
Beschreibung:	XVI, 734 S. Ill., graph. Darst.
ISBN:	0471864935

Internformat

MARC


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883	1		\|8 2\p \|a cgwrk \|d 20201028 \|q DE-101 \|u https://d-nb.info/provenance/plan#cgwrk

Datensatz im Suchindex

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author	Zikmund, William G. D'Amico, Michael
author_facet	Zikmund, William G. D'Amico, Michael
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ctrlnum	(OCoLC)10184323 (DE-599)BVBBV003612689
dewey-full	658.8
dewey-hundreds	600 - Technology (Applied sciences)
dewey-ones	658 - General management
dewey-raw	658.8
dewey-search	658.8
dewey-sort	3658.8
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
edition	1. print.
format	Book
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id	DE-604.BV003612689
illustrated	Illustrated
indexdate	2024-07-09T16:02:45Z
institution	BVB
isbn	0471864935
language	English
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oclc_num	10184323
open_access_boolean
owner	DE-703
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physical	XVI, 734 S. Ill., graph. Darst.
publishDate	1984
publishDateSearch	1984
publishDateSort	1984
publisher	Wiley
record_format	marc
spelling	Zikmund, William G. Verfasser aut Marketing William Zikmund ; Michael D'Amico* 1. print. New York u. a. Wiley 1984 XVI, 734 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing Marketing gtt Marketing (DE-588)4037589-4 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Verbraucherverhalten (DE-588)4062644-1 s 1\p DE-604 Marktforschung (DE-588)4037630-8 s 2\p DE-604 D'Amico, Michael Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Zikmund, William G. D'Amico, Michael Marketing Marketing Marketing gtt Marketing (DE-588)4037589-4 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Marktforschung (DE-588)4037630-8 gnd
subject_GND	(DE-588)4037589-4 (DE-588)4062644-1 (DE-588)4037630-8
title	Marketing
title_auth	Marketing
title_exact_search	Marketing
title_full	Marketing William Zikmund ; Michael D'Amico*
title_fullStr	Marketing William Zikmund ; Michael D'Amico*
title_full_unstemmed	Marketing William Zikmund ; Michael D'Amico*
title_short	Marketing
title_sort	marketing
topic	Marketing Marketing gtt Marketing (DE-588)4037589-4 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Marktforschung (DE-588)4037630-8 gnd
topic_facet	Marketing Verbraucherverhalten Marktforschung
work_keys_str_mv	AT zikmundwilliamg marketing AT damicomichael marketing

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