Managing marketing information:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
London u.a.
Croom Helm
1983
|
| Schlagworte: | |
| Beschreibung: | 223 S. graph. Darst. |
| ISBN: | 0709920253 0709920261 |
Internformat
MARC
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|---|---|---|---|
| 001 | BV003612251 | ||
| 003 | DE-604 | ||
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| 007 | t | ||
| 008 | 900725s1983 d||| |||| 00||| ger d | ||
| 020 | |a 0709920253 |9 0-7099-2025-3 | ||
| 020 | |a 0709920261 |9 0-7099-2026-1 | ||
| 035 | |a (OCoLC)11134355 | ||
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| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a ger | |
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| 084 | |a QP 610 |0 (DE-625)141907: |2 rvk | ||
| 100 | 1 | |a Piercy, Nigel |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Managing marketing information |c Nigel Piercy and Martin Evans |
| 264 | 1 | |a London u.a. |b Croom Helm |c 1983 | |
| 300 | |a 223 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Informatiesystemen |2 gtt | |
| 650 | 4 | |a Marketing - Gestion | |
| 650 | 4 | |a Marketing - Recherche | |
| 650 | 7 | |a Marketing |2 gtt | |
| 650 | 4 | |a Management information systems | |
| 650 | 4 | |a Marketing research | |
| 650 | 4 | |a Marketing |x Management | |
| 650 | 0 | 7 | |a Marketinginformationssystem |0 (DE-588)4140243-1 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketinginformationssystem |0 (DE-588)4140243-1 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Evans, Martin D. D. |d 1960- |e Verfasser |0 (DE-588)124547958 |4 aut | |
| 940 | 1 | |q TUB-nveb | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-002300645 | ||
Datensatz im Suchindex
| _version_ | 1804117962645307392 |
|---|---|
| any_adam_object | |
| author | Piercy, Nigel Evans, Martin D. D. 1960- |
| author_GND | (DE-588)124547958 |
| author_facet | Piercy, Nigel Evans, Martin D. D. 1960- |
| author_role | aut aut |
| author_sort | Piercy, Nigel |
| author_variant | n p np m d d e mdd mdde |
| building | Verbundindex |
| bvnumber | BV003612251 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.2 |
| callnumber-search | HF5415.2 |
| callnumber-sort | HF 45415.2 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 QP 610 |
| ctrlnum | (OCoLC)11134355 (DE-599)BVBBV003612251 |
| dewey-full | 658.8/02 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/02 |
| dewey-search | 658.8/02 |
| dewey-sort | 3658.8 12 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV003612251 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:02:44Z |
| institution | BVB |
| isbn | 0709920253 0709920261 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002300645 |
| oclc_num | 11134355 |
| open_access_boolean | |
| owner | DE-473 DE-BY-UBG DE-703 DE-739 DE-83 DE-11 DE-188 |
| owner_facet | DE-473 DE-BY-UBG DE-703 DE-739 DE-83 DE-11 DE-188 |
| physical | 223 S. graph. Darst. |
| psigel | TUB-nveb |
| publishDate | 1983 |
| publishDateSearch | 1983 |
| publishDateSort | 1983 |
| publisher | Croom Helm |
| record_format | marc |
| spelling | Piercy, Nigel Verfasser aut Managing marketing information Nigel Piercy and Martin Evans London u.a. Croom Helm 1983 223 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Informatiesystemen gtt Marketing - Gestion Marketing - Recherche Marketing gtt Management information systems Marketing research Marketing Management Marketinginformationssystem (DE-588)4140243-1 gnd rswk-swf Marketinginformationssystem (DE-588)4140243-1 s DE-604 Evans, Martin D. D. 1960- Verfasser (DE-588)124547958 aut |
| spellingShingle | Piercy, Nigel Evans, Martin D. D. 1960- Managing marketing information Informatiesystemen gtt Marketing - Gestion Marketing - Recherche Marketing gtt Management information systems Marketing research Marketing Management Marketinginformationssystem (DE-588)4140243-1 gnd |
| subject_GND | (DE-588)4140243-1 |
| title | Managing marketing information |
| title_auth | Managing marketing information |
| title_exact_search | Managing marketing information |
| title_full | Managing marketing information Nigel Piercy and Martin Evans |
| title_fullStr | Managing marketing information Nigel Piercy and Martin Evans |
| title_full_unstemmed | Managing marketing information Nigel Piercy and Martin Evans |
| title_short | Managing marketing information |
| title_sort | managing marketing information |
| topic | Informatiesystemen gtt Marketing - Gestion Marketing - Recherche Marketing gtt Management information systems Marketing research Marketing Management Marketinginformationssystem (DE-588)4140243-1 gnd |
| topic_facet | Informatiesystemen Marketing - Gestion Marketing - Recherche Marketing Management information systems Marketing research Marketing Management Marketinginformationssystem |
| work_keys_str_mv | AT piercynigel managingmarketinginformation AT evansmartindd managingmarketinginformation |