The making of modern advertising:
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York
Basic Books
1983
|
Schlagworte: | |
Beschreibung: | X, 340 S. |
ISBN: | 0465043259 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
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003 | DE-604 | ||
005 | 20151201 | ||
007 | t | ||
008 | 900725s1983 |||| 00||| eng d | ||
020 | |a 0465043259 |9 0-465-04325-9 | ||
035 | |a (OCoLC)9195216 | ||
035 | |a (DE-599)BVBBV003598655 | ||
040 | |a DE-604 |b ger |e rakddb | ||
041 | 0 | |a eng | |
049 | |a DE-384 |a DE-473 |a DE-739 |a DE-19 |a DE-188 | ||
050 | 0 | |a HF5821 | |
082 | 0 | |a 338.4/76591 |2 19 | |
084 | |a QP 630 |0 (DE-625)141916: |2 rvk | ||
100 | 1 | |a Pope, Daniel |e Verfasser |4 aut | |
245 | 1 | 0 | |a The making of modern advertising |c Daniel Pope |
264 | 1 | |a New York |b Basic Books |c 1983 | |
300 | |a X, 340 S. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 4 | |a Publicité | |
650 | 4 | |a Advertising | |
650 | 0 | 7 | |a Werbung |0 (DE-588)4065541-6 |2 gnd |9 rswk-swf |
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999 | |a oai:aleph.bib-bvb.de:BVB01-002291503 |
Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Pope, Daniel |
author_facet | Pope, Daniel |
author_role | aut |
author_sort | Pope, Daniel |
author_variant | d p dp |
building | Verbundindex |
bvnumber | BV003598655 |
callnumber-first | H - Social Science |
callnumber-label | HF5821 |
callnumber-raw | HF5821 |
callnumber-search | HF5821 |
callnumber-sort | HF 45821 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 630 |
ctrlnum | (OCoLC)9195216 (DE-599)BVBBV003598655 |
dewey-full | 338.4/76591 |
dewey-hundreds | 300 - Social sciences |
dewey-ones | 338 - Production |
dewey-raw | 338.4/76591 |
dewey-search | 338.4/76591 |
dewey-sort | 3338.4 576591 |
dewey-tens | 330 - Economics |
discipline | Wirtschaftswissenschaften |
format | Book |
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genre_facet | Aufsatzsammlung |
id | DE-604.BV003598655 |
illustrated | Not Illustrated |
indexdate | 2024-07-09T16:02:31Z |
institution | BVB |
isbn | 0465043259 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002291503 |
oclc_num | 9195216 |
open_access_boolean | |
owner | DE-384 DE-473 DE-BY-UBG DE-739 DE-19 DE-BY-UBM DE-188 |
owner_facet | DE-384 DE-473 DE-BY-UBG DE-739 DE-19 DE-BY-UBM DE-188 |
physical | X, 340 S. |
publishDate | 1983 |
publishDateSearch | 1983 |
publishDateSort | 1983 |
publisher | Basic Books |
record_format | marc |
spelling | Pope, Daniel Verfasser aut The making of modern advertising Daniel Pope New York Basic Books 1983 X, 340 S. txt rdacontent n rdamedia nc rdacarrier Publicité Advertising Werbung (DE-588)4065541-6 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Werbung (DE-588)4065541-6 s DE-604 |
spellingShingle | Pope, Daniel The making of modern advertising Publicité Advertising Werbung (DE-588)4065541-6 gnd |
subject_GND | (DE-588)4065541-6 (DE-588)4143413-4 |
title | The making of modern advertising |
title_auth | The making of modern advertising |
title_exact_search | The making of modern advertising |
title_full | The making of modern advertising Daniel Pope |
title_fullStr | The making of modern advertising Daniel Pope |
title_full_unstemmed | The making of modern advertising Daniel Pope |
title_short | The making of modern advertising |
title_sort | the making of modern advertising |
topic | Publicité Advertising Werbung (DE-588)4065541-6 gnd |
topic_facet | Publicité Advertising Werbung Aufsatzsammlung |
work_keys_str_mv | AT popedaniel themakingofmodernadvertising |