Customer-driven marketing: lessons from entrepreneurial technology companies
Saved in:
| Format: | Book |
|---|---|
| Language: | English |
| Published: |
Lexington, Mass. u.a.
Lexington Books
1989
|
| Subjects: | |
| Physical Description: | XXI, 190 S. |
| ISBN: | 0669211281 |
Staff View
MARC
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| 245 | 1 | 0 | |a Customer-driven marketing |b lessons from entrepreneurial technology companies |c ed. by Raymond W. Smilor |
| 264 | 1 | |a Lexington, Mass. u.a. |b Lexington Books |c 1989 | |
| 300 | |a XXI, 190 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
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| 630 | 0 | 7 | |a Innovations |x Diffusion. |2 ram |
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| 650 | 7 | |a Marketing |2 gtt | |
| 650 | 7 | |a Technische vernieuwing |2 gtt | |
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| 700 | 1 | |a Smilor, Raymond W. |e Sonstige |4 oth | |
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| id | DE-604.BV003568577 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T16:02:02Z |
| institution | BVB |
| isbn | 0669211281 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002271303 |
| oclc_num | 19222984 |
| open_access_boolean | |
| owner | DE-384 |
| owner_facet | DE-384 |
| physical | XXI, 190 S. |
| publishDate | 1989 |
| publishDateSearch | 1989 |
| publishDateSort | 1989 |
| publisher | Lexington Books |
| record_format | marc |
| spelling | Customer-driven marketing lessons from entrepreneurial technology companies ed. by Raymond W. Smilor Lexington, Mass. u.a. Lexington Books 1989 XXI, 190 S. txt rdacontent n rdamedia nc rdacarrier Innovations Diffusion. ram Hoogwaardige technologie gtt Innovations - Diffusion ram Marketing gtt Technische vernieuwing gtt Technologie de pointe - Commercialisation ram High technology Marketing Technological innovations Marketing Spitzentechnologie (DE-588)4124236-1 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Spitzentechnologie (DE-588)4124236-1 s Marketing (DE-588)4037589-4 s DE-604 Smilor, Raymond W. Sonstige oth |
| spellingShingle | Customer-driven marketing lessons from entrepreneurial technology companies Innovations Diffusion. ram Hoogwaardige technologie gtt Innovations - Diffusion ram Marketing gtt Technische vernieuwing gtt Technologie de pointe - Commercialisation ram High technology Marketing Technological innovations Marketing Spitzentechnologie (DE-588)4124236-1 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4124236-1 (DE-588)4037589-4 |
| title | Customer-driven marketing lessons from entrepreneurial technology companies |
| title_auth | Customer-driven marketing lessons from entrepreneurial technology companies |
| title_exact_search | Customer-driven marketing lessons from entrepreneurial technology companies |
| title_full | Customer-driven marketing lessons from entrepreneurial technology companies ed. by Raymond W. Smilor |
| title_fullStr | Customer-driven marketing lessons from entrepreneurial technology companies ed. by Raymond W. Smilor |
| title_full_unstemmed | Customer-driven marketing lessons from entrepreneurial technology companies ed. by Raymond W. Smilor |
| title_short | Customer-driven marketing |
| title_sort | customer driven marketing lessons from entrepreneurial technology companies |
| title_sub | lessons from entrepreneurial technology companies |
| topic | Innovations Diffusion. ram Hoogwaardige technologie gtt Innovations - Diffusion ram Marketing gtt Technische vernieuwing gtt Technologie de pointe - Commercialisation ram High technology Marketing Technological innovations Marketing Spitzentechnologie (DE-588)4124236-1 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Innovations Diffusion. Hoogwaardige technologie Innovations - Diffusion Marketing Technische vernieuwing Technologie de pointe - Commercialisation High technology Marketing Technological innovations Marketing Spitzentechnologie |
| work_keys_str_mv | AT smilorraymondw customerdrivenmarketinglessonsfromentrepreneurialtechnologycompanies |