Sales promotion management:
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Englewood Cliffs, NJ
Prentice Hall
1989
|
Schriftenreihe: | The Prentice Hall series in marketing
|
Schlagworte: | |
Beschreibung: | XI, 350 S. Ill., graph. Darst. |
ISBN: | 0137881185 |
Internformat
MARC
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035 | |a (OCoLC)18350248 | ||
035 | |a (DE-599)BVBBV003548130 | ||
040 | |a DE-604 |b ger |e rakddb | ||
041 | 0 | |a eng | |
044 | |a xxu |c XD-US | ||
049 | |a DE-384 |a DE-473 |a DE-521 |a DE-188 | ||
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100 | 1 | |a Quelch, John A. |e Verfasser |4 aut | |
245 | 1 | 0 | |a Sales promotion management |c John A. Quelch |
264 | 1 | |a Englewood Cliffs, NJ |b Prentice Hall |c 1989 | |
300 | |a XI, 350 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a The Prentice Hall series in marketing | |
650 | 7 | |a Design - Cas, Études de |2 ram | |
650 | 7 | |a Ventes - Promotion - Cas, Études de |2 ram | |
650 | 7 | |a Verkoopbevordering |2 gtt | |
650 | 7 | |a Verkooporganisatie |2 gtt | |
650 | 4 | |a Sales promotion -- Case studies | |
650 | 4 | |a Sales management -- Case studies | |
650 | 0 | 7 | |a Management |0 (DE-588)4037278-9 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Sales-promotion |0 (DE-588)4076968-9 |2 gnd |9 rswk-swf |
655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
689 | 0 | 0 | |a Sales-promotion |0 (DE-588)4076968-9 |D s |
689 | 0 | 1 | |a Management |0 (DE-588)4037278-9 |D s |
689 | 0 | |5 DE-604 | |
999 | |a oai:aleph.bib-bvb.de:BVB01-002255697 |
Datensatz im Suchindex
_version_ | 1804117897255059456 |
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any_adam_object | |
author | Quelch, John A. |
author_facet | Quelch, John A. |
author_role | aut |
author_sort | Quelch, John A. |
author_variant | j a q ja jaq |
building | Verbundindex |
bvnumber | BV003548130 |
callnumber-first | H - Social Science |
callnumber-label | HF5438 |
callnumber-raw | HF5438.5.Q45 1989 |
callnumber-search | HF5438.5.Q45 1989 |
callnumber-sort | HF 45438.5 Q45 41989 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 621 |
ctrlnum | (OCoLC)18350248 (DE-599)BVBBV003548130 |
dewey-full | 658.8/219 658.8/2 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/2 19 658.8/2 |
dewey-search | 658.8/2 19 658.8/2 |
dewey-sort | 3658.8 12 219 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
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genre | (DE-588)4522595-3 Fallstudiensammlung gnd-content |
genre_facet | Fallstudiensammlung |
id | DE-604.BV003548130 |
illustrated | Illustrated |
indexdate | 2024-07-09T16:01:42Z |
institution | BVB |
isbn | 0137881185 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002255697 |
oclc_num | 18350248 |
open_access_boolean | |
owner | DE-384 DE-473 DE-BY-UBG DE-521 DE-188 |
owner_facet | DE-384 DE-473 DE-BY-UBG DE-521 DE-188 |
physical | XI, 350 S. Ill., graph. Darst. |
publishDate | 1989 |
publishDateSearch | 1989 |
publishDateSort | 1989 |
publisher | Prentice Hall |
record_format | marc |
series2 | The Prentice Hall series in marketing |
spelling | Quelch, John A. Verfasser aut Sales promotion management John A. Quelch Englewood Cliffs, NJ Prentice Hall 1989 XI, 350 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier The Prentice Hall series in marketing Design - Cas, Études de ram Ventes - Promotion - Cas, Études de ram Verkoopbevordering gtt Verkooporganisatie gtt Sales promotion -- Case studies Sales management -- Case studies Management (DE-588)4037278-9 gnd rswk-swf Sales-promotion (DE-588)4076968-9 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Sales-promotion (DE-588)4076968-9 s Management (DE-588)4037278-9 s DE-604 |
spellingShingle | Quelch, John A. Sales promotion management Design - Cas, Études de ram Ventes - Promotion - Cas, Études de ram Verkoopbevordering gtt Verkooporganisatie gtt Sales promotion -- Case studies Sales management -- Case studies Management (DE-588)4037278-9 gnd Sales-promotion (DE-588)4076968-9 gnd |
subject_GND | (DE-588)4037278-9 (DE-588)4076968-9 (DE-588)4522595-3 |
title | Sales promotion management |
title_auth | Sales promotion management |
title_exact_search | Sales promotion management |
title_full | Sales promotion management John A. Quelch |
title_fullStr | Sales promotion management John A. Quelch |
title_full_unstemmed | Sales promotion management John A. Quelch |
title_short | Sales promotion management |
title_sort | sales promotion management |
topic | Design - Cas, Études de ram Ventes - Promotion - Cas, Études de ram Verkoopbevordering gtt Verkooporganisatie gtt Sales promotion -- Case studies Sales management -- Case studies Management (DE-588)4037278-9 gnd Sales-promotion (DE-588)4076968-9 gnd |
topic_facet | Design - Cas, Études de Ventes - Promotion - Cas, Études de Verkoopbevordering Verkooporganisatie Sales promotion -- Case studies Sales management -- Case studies Management Sales-promotion Fallstudiensammlung |
work_keys_str_mv | AT quelchjohna salespromotionmanagement |