The marketing workbench: using computers for better performance
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Homewood, Ill.
Dow Jones-Irwin
1986
|
Schlagworte: | |
Beschreibung: | XVI, 259 S. |
ISBN: | 087094763X |
Internformat
MARC
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245 | 1 | 0 | |a The marketing workbench |b using computers for better performance |c John M. McCann |
264 | 1 | |a Homewood, Ill. |b Dow Jones-Irwin |c 1986 | |
300 | |a XVI, 259 S. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 4 | |a Gestion commerciale | |
650 | 4 | |a Système d'information marketing | |
650 | 4 | |a Utilisation informatique | |
650 | 4 | |a Datenverarbeitung | |
650 | 4 | |a Marketing |x Management |x Data processing | |
650 | 0 | 7 | |a Datenverarbeitung |0 (DE-588)4011152-0 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
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any_adam_object | |
author | MacCann, John M. |
author_facet | MacCann, John M. |
author_role | aut |
author_sort | MacCann, John M. |
author_variant | j m m jm jmm |
building | Verbundindex |
bvnumber | BV003500530 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.13 |
callnumber-search | HF5415.13 |
callnumber-sort | HF 45415.13 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 650 |
ctrlnum | (OCoLC)13724337 (DE-599)BVBBV003500530 |
dewey-full | 658.8/0028/5 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/0028/5 |
dewey-search | 658.8/0028/5 |
dewey-sort | 3658.8 228 15 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV003500530 |
illustrated | Not Illustrated |
indexdate | 2024-07-09T16:00:54Z |
institution | BVB |
isbn | 087094763X |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002219283 |
oclc_num | 13724337 |
open_access_boolean | |
owner | DE-384 DE-188 |
owner_facet | DE-384 DE-188 |
physical | XVI, 259 S. |
publishDate | 1986 |
publishDateSearch | 1986 |
publishDateSort | 1986 |
publisher | Dow Jones-Irwin |
record_format | marc |
spelling | MacCann, John M. Verfasser aut The marketing workbench using computers for better performance John M. McCann Homewood, Ill. Dow Jones-Irwin 1986 XVI, 259 S. txt rdacontent n rdamedia nc rdacarrier Gestion commerciale Système d'information marketing Utilisation informatique Datenverarbeitung Marketing Management Data processing Datenverarbeitung (DE-588)4011152-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s Datenverarbeitung (DE-588)4011152-0 s DE-604 |
spellingShingle | MacCann, John M. The marketing workbench using computers for better performance Gestion commerciale Système d'information marketing Utilisation informatique Datenverarbeitung Marketing Management Data processing Datenverarbeitung (DE-588)4011152-0 gnd Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4011152-0 (DE-588)4037589-4 |
title | The marketing workbench using computers for better performance |
title_auth | The marketing workbench using computers for better performance |
title_exact_search | The marketing workbench using computers for better performance |
title_full | The marketing workbench using computers for better performance John M. McCann |
title_fullStr | The marketing workbench using computers for better performance John M. McCann |
title_full_unstemmed | The marketing workbench using computers for better performance John M. McCann |
title_short | The marketing workbench |
title_sort | the marketing workbench using computers for better performance |
title_sub | using computers for better performance |
topic | Gestion commerciale Système d'information marketing Utilisation informatique Datenverarbeitung Marketing Management Data processing Datenverarbeitung (DE-588)4011152-0 gnd Marketing (DE-588)4037589-4 gnd |
topic_facet | Gestion commerciale Système d'information marketing Utilisation informatique Datenverarbeitung Marketing Management Data processing Marketing |
work_keys_str_mv | AT maccannjohnm themarketingworkbenchusingcomputersforbetterperformance |