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MARC
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Record in the Search Index
| _version_ | 1804117844320845824 |
|---|---|
| any_adam_object | |
| author | Parsons, W. J. |
| author_facet | Parsons, W. J. |
| author_role | aut |
| author_sort | Parsons, W. J. |
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| callnumber-first | H - Social Science |
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| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)14359675 (DE-599)BVBBV003498088 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV003498088 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:00:51Z |
| institution | BVB |
| isbn | 0566025957 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002217432 |
| oclc_num | 14359675 |
| open_access_boolean | |
| owner | DE-384 |
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| physical | XIII, 164 S. graph. Darst. |
| publishDate | 1987 |
| publishDateSearch | 1987 |
| publishDateSort | 1987 |
| publisher | Gower |
| record_format | marc |
| spelling | Parsons, W. J. Verfasser aut Improving marketing performance Aldershot u.a. Gower 1987 XIII, 164 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 |
| spellingShingle | Parsons, W. J. Improving marketing performance Marketing Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | Improving marketing performance |
| title_auth | Improving marketing performance |
| title_exact_search | Improving marketing performance |
| title_full | Improving marketing performance |
| title_fullStr | Improving marketing performance |
| title_full_unstemmed | Improving marketing performance |
| title_short | Improving marketing performance |
| title_sort | improving marketing performance |
| topic | Marketing Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing |
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