Handbook of marketing planning:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Bradford
MCB Publ.
1980
|
| Schlagworte: | |
| Beschreibung: | 131 S. |
| ISBN: | 0905440951 |
Internformat
MARC
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| 100 | 1 | |a McDonald, Malcolm |d 1938- |e Verfasser |0 (DE-588)118107585 |4 aut | |
| 245 | 1 | 0 | |a Handbook of marketing planning |
| 264 | 1 | |a Bradford |b MCB Publ. |c 1980 | |
| 300 | |a 131 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Marketing - Planning | |
| 650 | 4 | |a Marketing | |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | McDonald, Malcolm 1938- |
| author_GND | (DE-588)118107585 |
| author_facet | McDonald, Malcolm 1938- |
| author_role | aut |
| author_sort | McDonald, Malcolm 1938- |
| author_variant | m m mm |
| building | Verbundindex |
| bvnumber | BV003400287 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
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| ctrlnum | (OCoLC)7844914 (DE-599)BVBBV003400287 |
| dewey-full | 658.8/02 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/02 |
| dewey-search | 658.8/02 |
| dewey-sort | 3658.8 12 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV003400287 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T15:59:19Z |
| institution | BVB |
| isbn | 0905440951 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002149502 |
| oclc_num | 7844914 |
| open_access_boolean | |
| owner | DE-739 |
| owner_facet | DE-739 |
| physical | 131 S. |
| publishDate | 1980 |
| publishDateSearch | 1980 |
| publishDateSort | 1980 |
| publisher | MCB Publ. |
| record_format | marc |
| spelling | McDonald, Malcolm 1938- Verfasser (DE-588)118107585 aut Handbook of marketing planning Bradford MCB Publ. 1980 131 S. txt rdacontent n rdamedia nc rdacarrier Marketing - Planning Marketing |
| spellingShingle | McDonald, Malcolm 1938- Handbook of marketing planning Marketing - Planning Marketing |
| title | Handbook of marketing planning |
| title_auth | Handbook of marketing planning |
| title_exact_search | Handbook of marketing planning |
| title_full | Handbook of marketing planning |
| title_fullStr | Handbook of marketing planning |
| title_full_unstemmed | Handbook of marketing planning |
| title_short | Handbook of marketing planning |
| title_sort | handbook of marketing planning |
| topic | Marketing - Planning Marketing |
| topic_facet | Marketing - Planning Marketing |
| work_keys_str_mv | AT mcdonaldmalcolm handbookofmarketingplanning |