The marketing controller concept: An inquiry into financial/marketing relationships in selected consumer companies
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cambridge, Mass.
Marketing Science Inst.
1970
|
| Schriftenreihe: | Marketing Science Institute: Special report.
|
| Schlagworte: | |
| Beschreibung: | 44, XI S. |
Internformat
MARC
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| 245 | 1 | 0 | |a The marketing controller concept |b An inquiry into financial/marketing relationships in selected consumer companies |
| 264 | 1 | |a Cambridge, Mass. |b Marketing Science Inst. |c 1970 | |
| 300 | |a 44, XI S. | ||
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| 490 | 0 | |a Marketing Science Institute: Special report. | |
| 650 | 4 | |a Unternehmen | |
| 650 | 4 | |a Business enterprises |x Finance | |
| 650 | 4 | |a Marketing |x Management | |
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Datensatz im Suchindex
| _version_ | 1804117732712513536 |
|---|---|
| any_adam_object | |
| author | Goodman, Sam R. |
| author_facet | Goodman, Sam R. |
| author_role | aut |
| author_sort | Goodman, Sam R. |
| author_variant | s r g sr srg |
| building | Verbundindex |
| bvnumber | BV003383441 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 612 |
| ctrlnum | (OCoLC)1867208 (DE-599)BVBBV003383441 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV003383441 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T15:59:05Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002138363 |
| oclc_num | 1867208 |
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| owner | DE-384 |
| owner_facet | DE-384 |
| physical | 44, XI S. |
| publishDate | 1970 |
| publishDateSearch | 1970 |
| publishDateSort | 1970 |
| publisher | Marketing Science Inst. |
| record_format | marc |
| series2 | Marketing Science Institute: Special report. |
| spelling | Goodman, Sam R. Verfasser aut The marketing controller concept An inquiry into financial/marketing relationships in selected consumer companies Cambridge, Mass. Marketing Science Inst. 1970 44, XI S. txt rdacontent n rdamedia nc rdacarrier Marketing Science Institute: Special report. Unternehmen Business enterprises Finance Marketing Management |
| spellingShingle | Goodman, Sam R. The marketing controller concept An inquiry into financial/marketing relationships in selected consumer companies Unternehmen Business enterprises Finance Marketing Management |
| title | The marketing controller concept An inquiry into financial/marketing relationships in selected consumer companies |
| title_auth | The marketing controller concept An inquiry into financial/marketing relationships in selected consumer companies |
| title_exact_search | The marketing controller concept An inquiry into financial/marketing relationships in selected consumer companies |
| title_full | The marketing controller concept An inquiry into financial/marketing relationships in selected consumer companies |
| title_fullStr | The marketing controller concept An inquiry into financial/marketing relationships in selected consumer companies |
| title_full_unstemmed | The marketing controller concept An inquiry into financial/marketing relationships in selected consumer companies |
| title_short | The marketing controller concept |
| title_sort | the marketing controller concept an inquiry into financial marketing relationships in selected consumer companies |
| title_sub | An inquiry into financial/marketing relationships in selected consumer companies |
| topic | Unternehmen Business enterprises Finance Marketing Management |
| topic_facet | Unternehmen Business enterprises Finance Marketing Management |
| work_keys_str_mv | AT goodmansamr themarketingcontrollerconceptaninquiryintofinancialmarketingrelationshipsinselectedconsumercompanies |