Mass advertising as social forecast: a method for futures research
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Westport, Conn.
Greenwood Press
1976
|
| Schlagworte: | |
| Beschreibung: | X, 153 S. |
| ISBN: | 0837185955 |
Internformat
MARC
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| 264 | 1 | |a Westport, Conn. |b Greenwood Press |c 1976 | |
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| 650 | 4 | |a Publicité - États-Unis | |
| 650 | 7 | |a Reclame |2 gtt | |
| 650 | 4 | |a Advertising |z United States | |
| 650 | 4 | |a Social prediction | |
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Datensatz im Suchindex
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| any_adam_object | |
| author | Fowles, Jib |
| author_facet | Fowles, Jib |
| author_role | aut |
| author_sort | Fowles, Jib |
| author_variant | j f jf |
| building | Verbundindex |
| bvnumber | BV003243168 |
| callnumber-first | H - Social Science |
| callnumber-label | HN59 |
| callnumber-raw | HN59 |
| callnumber-search | HN59 |
| callnumber-sort | HN 259 |
| callnumber-subject | HN - Social History and Conditions |
| classification_rvk | QD 250 |
| ctrlnum | (OCoLC)2121027 (DE-599)BVBBV003243168 |
| dewey-full | 659.1/9/309173 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1/9/309173 |
| dewey-search | 659.1/9/309173 |
| dewey-sort | 3659.1 19 6309173 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| geographic | États-Unis - Conditions sociales - 1960-1980 USA United States Social conditions 1960-1980 |
| geographic_facet | États-Unis - Conditions sociales - 1960-1980 USA United States Social conditions 1960-1980 |
| id | DE-604.BV003243168 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T15:56:46Z |
| institution | BVB |
| isbn | 0837185955 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002040287 |
| oclc_num | 2121027 |
| open_access_boolean | |
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| owner_facet | DE-12 DE-384 DE-473 DE-BY-UBG DE-945 DE-B170 DE-83 DE-188 |
| physical | X, 153 S. |
| psigel | TUB-nveb |
| publishDate | 1976 |
| publishDateSearch | 1976 |
| publishDateSort | 1976 |
| publisher | Greenwood Press |
| record_format | marc |
| spelling | Fowles, Jib Verfasser aut Mass advertising as social forecast a method for futures research Jib Fowles Westport, Conn. Greenwood Press 1976 X, 153 S. txt rdacontent n rdamedia nc rdacarrier Futurologie gtt Prévision sociale Publicité - États-Unis Reclame gtt Advertising United States Social prediction Wirtschaft (DE-588)4066399-1 gnd rswk-swf Futurologie (DE-588)4155776-1 gnd rswk-swf États-Unis - Conditions sociales - 1960-1980 USA United States Social conditions 1960-1980 Futurologie (DE-588)4155776-1 s Wirtschaft (DE-588)4066399-1 s DE-604 |
| spellingShingle | Fowles, Jib Mass advertising as social forecast a method for futures research Futurologie gtt Prévision sociale Publicité - États-Unis Reclame gtt Advertising United States Social prediction Wirtschaft (DE-588)4066399-1 gnd Futurologie (DE-588)4155776-1 gnd |
| subject_GND | (DE-588)4066399-1 (DE-588)4155776-1 |
| title | Mass advertising as social forecast a method for futures research |
| title_auth | Mass advertising as social forecast a method for futures research |
| title_exact_search | Mass advertising as social forecast a method for futures research |
| title_full | Mass advertising as social forecast a method for futures research Jib Fowles |
| title_fullStr | Mass advertising as social forecast a method for futures research Jib Fowles |
| title_full_unstemmed | Mass advertising as social forecast a method for futures research Jib Fowles |
| title_short | Mass advertising as social forecast |
| title_sort | mass advertising as social forecast a method for futures research |
| title_sub | a method for futures research |
| topic | Futurologie gtt Prévision sociale Publicité - États-Unis Reclame gtt Advertising United States Social prediction Wirtschaft (DE-588)4066399-1 gnd Futurologie (DE-588)4155776-1 gnd |
| topic_facet | Futurologie Prévision sociale Publicité - États-Unis Reclame Advertising United States Social prediction Wirtschaft États-Unis - Conditions sociales - 1960-1980 USA United States Social conditions 1960-1980 |
| work_keys_str_mv | AT fowlesjib massadvertisingassocialforecastamethodforfuturesresearch |