Marketing fundamentals: Text and cases
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York
Wiley
1974
|
| Schriftenreihe: | The Wiley marketing series.
|
| Schlagworte: | |
| Beschreibung: | XIII, 576 S. graph.Darst. |
| ISBN: | 0471541052 |
Internformat
MARC
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| 035 | |a (DE-599)BVBBV003194916 | ||
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| 041 | 0 | |a eng | |
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| 100 | 1 | |a Lipson, Harry A. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing fundamentals |b Text and cases |c Harry A. Lipson ; John R. Darling* |
| 264 | 1 | |a New York |b Wiley |c 1974 | |
| 300 | |a XIII, 576 S. |b graph.Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Lipson, Harry A. Darling, John R. |
| author_facet | Lipson, Harry A. Darling, John R. |
| author_role | aut aut |
| author_sort | Lipson, Harry A. |
| author_variant | h a l ha hal j r d jr jrd |
| building | Verbundindex |
| bvnumber | BV003194916 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)714334 (DE-599)BVBBV003194916 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| genre | (DE-588)4522595-3 Fallstudiensammlung gnd-content |
| genre_facet | Fallstudiensammlung |
| id | DE-604.BV003194916 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T15:55:59Z |
| institution | BVB |
| isbn | 0471541052 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002006573 |
| oclc_num | 714334 |
| open_access_boolean | |
| owner | DE-384 |
| owner_facet | DE-384 |
| physical | XIII, 576 S. graph.Darst. |
| publishDate | 1974 |
| publishDateSearch | 1974 |
| publishDateSort | 1974 |
| publisher | Wiley |
| record_format | marc |
| series2 | The Wiley marketing series. |
| spelling | Lipson, Harry A. Verfasser aut Marketing fundamentals Text and cases Harry A. Lipson ; John R. Darling* New York Wiley 1974 XIII, 576 S. graph.Darst. txt rdacontent n rdamedia nc rdacarrier The Wiley marketing series. Marketing Marketing Case studies Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s 1\p DE-604 Darling, John R. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Lipson, Harry A. Darling, John R. Marketing fundamentals Text and cases Marketing Marketing Case studies Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4522595-3 |
| title | Marketing fundamentals Text and cases |
| title_auth | Marketing fundamentals Text and cases |
| title_exact_search | Marketing fundamentals Text and cases |
| title_full | Marketing fundamentals Text and cases Harry A. Lipson ; John R. Darling* |
| title_fullStr | Marketing fundamentals Text and cases Harry A. Lipson ; John R. Darling* |
| title_full_unstemmed | Marketing fundamentals Text and cases Harry A. Lipson ; John R. Darling* |
| title_short | Marketing fundamentals |
| title_sort | marketing fundamentals text and cases |
| title_sub | Text and cases |
| topic | Marketing Marketing Case studies Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Marketing Case studies Fallstudiensammlung |
| work_keys_str_mv | AT lipsonharrya marketingfundamentalstextandcases AT darlingjohnr marketingfundamentalstextandcases |