Das Marketing-Informations-System: Grundlagen für Entscheidungen im Marketing-Management
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Essen
Girardet
1974
|
| Schriftenreihe: | Schwerpunkt Marketing
|
| Schlagworte: | |
| Beschreibung: | Teilw. zugl.: Augsburg, Univ., Diss. |
| Beschreibung: | 146 S. graph. Darst. |
| ISBN: | 3773646054 |
Internformat
MARC
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Datensatz im Suchindex
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| author | Mentzel, Karsten-Heinz |
| author_facet | Mentzel, Karsten-Heinz |
| author_role | aut |
| author_sort | Mentzel, Karsten-Heinz |
| author_variant | k h m khm |
| building | Verbundindex |
| bvnumber | BV003140848 |
| classification_rvk | QP 345 QP 600 QP 610 |
| ctrlnum | (OCoLC)64315162 (DE-599)BVBBV003140848 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| genre_facet | Hochschulschrift |
| id | DE-604.BV003140848 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T15:54:14Z |
| institution | BVB |
| isbn | 3773646054 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001969834 |
| oclc_num | 64315162 |
| open_access_boolean | |
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| physical | 146 S. graph. Darst. |
| psigel | TUB-nveb |
| publishDate | 1974 |
| publishDateSearch | 1974 |
| publishDateSort | 1974 |
| publisher | Girardet |
| record_format | marc |
| series2 | Schwerpunkt Marketing |
| spelling | Mentzel, Karsten-Heinz Verfasser aut Das Marketing-Informations-System Grundlagen für Entscheidungen im Marketing-Management Karsten-Heinz Mentzel Essen Girardet 1974 146 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Schwerpunkt Marketing Teilw. zugl.: Augsburg, Univ., Diss. Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketinginformationssystem (DE-588)4140243-1 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Marketing (DE-588)4037589-4 s DE-604 Marketinginformationssystem (DE-588)4140243-1 s Marketingmanagement (DE-588)4168907-0 s |
| spellingShingle | Mentzel, Karsten-Heinz Das Marketing-Informations-System Grundlagen für Entscheidungen im Marketing-Management Marketingmanagement (DE-588)4168907-0 gnd Marketing (DE-588)4037589-4 gnd Marketinginformationssystem (DE-588)4140243-1 gnd |
| subject_GND | (DE-588)4168907-0 (DE-588)4037589-4 (DE-588)4140243-1 (DE-588)4113937-9 |
| title | Das Marketing-Informations-System Grundlagen für Entscheidungen im Marketing-Management |
| title_auth | Das Marketing-Informations-System Grundlagen für Entscheidungen im Marketing-Management |
| title_exact_search | Das Marketing-Informations-System Grundlagen für Entscheidungen im Marketing-Management |
| title_full | Das Marketing-Informations-System Grundlagen für Entscheidungen im Marketing-Management Karsten-Heinz Mentzel |
| title_fullStr | Das Marketing-Informations-System Grundlagen für Entscheidungen im Marketing-Management Karsten-Heinz Mentzel |
| title_full_unstemmed | Das Marketing-Informations-System Grundlagen für Entscheidungen im Marketing-Management Karsten-Heinz Mentzel |
| title_short | Das Marketing-Informations-System |
| title_sort | das marketing informations system grundlagen fur entscheidungen im marketing management |
| title_sub | Grundlagen für Entscheidungen im Marketing-Management |
| topic | Marketingmanagement (DE-588)4168907-0 gnd Marketing (DE-588)4037589-4 gnd Marketinginformationssystem (DE-588)4140243-1 gnd |
| topic_facet | Marketingmanagement Marketing Marketinginformationssystem Hochschulschrift |
| work_keys_str_mv | AT mentzelkarstenheinz dasmarketinginformationssystemgrundlagenfurentscheidungenimmarketingmanagement |