Marketing research: Management and methods
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York
Harper & Row
1972
|
| Schlagworte: | |
| Beschreibung: | XII,590 S.m.Abb. |
Internformat
MARC
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| 245 | 1 | 0 | |a Marketing research |b Management and methods |
| 264 | 1 | |a New York |b Harper & Row |c 1972 | |
| 300 | |a XII,590 S.m.Abb. | ||
| 336 | |b txt |2 rdacontent | ||
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| 650 | 4 | |a Marketing - Research | |
| 650 | 7 | |a Marketingforschung |2 swd | |
| 650 | 7 | |a Marktonderzoek |2 gtt | |
| 650 | 4 | |a Marketing research | |
| 650 | 4 | |a Marketing research |x Statistical methods | |
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Datensatz im Suchindex
| _version_ | 1804117399096524800 |
|---|---|
| any_adam_object | |
| author | Wentz, Walter B. |
| author_facet | Wentz, Walter B. |
| author_role | aut |
| author_sort | Wentz, Walter B. |
| author_variant | w b w wb wbw |
| building | Verbundindex |
| bvnumber | BV003111582 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.2 |
| callnumber-search | HF5415.2 |
| callnumber-sort | HF 45415.2 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)379069 (DE-599)BVBBV003111582 |
| dewey-full | 658.8/3 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/3 |
| dewey-search | 658.8/3 |
| dewey-sort | 3658.8 13 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| genre | 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content |
| genre_facet | Fallstudiensammlung |
| id | DE-604.BV003111582 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T15:53:47Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001951115 |
| oclc_num | 379069 |
| open_access_boolean | |
| owner | DE-384 DE-706 |
| owner_facet | DE-384 DE-706 |
| physical | XII,590 S.m.Abb. |
| publishDate | 1972 |
| publishDateSearch | 1972 |
| publishDateSort | 1972 |
| publisher | Harper & Row |
| record_format | marc |
| spelling | Wentz, Walter B. Verfasser aut Marketing research Management and methods New York Harper & Row 1972 XII,590 S.m.Abb. txt rdacontent n rdamedia nc rdacarrier Marketing - Research Marketingforschung swd Marktonderzoek gtt Marketing research Marketing research Statistical methods Marktforschung (DE-588)4037630-8 gnd rswk-swf Methode (DE-588)4038971-6 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketingforschung (DE-588)4200055-5 s DE-604 Methode (DE-588)4038971-6 s 2\p DE-604 Marktforschung (DE-588)4037630-8 s 3\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Wentz, Walter B. Marketing research Management and methods Marketing - Research Marketingforschung swd Marktonderzoek gtt Marketing research Marketing research Statistical methods Marktforschung (DE-588)4037630-8 gnd Methode (DE-588)4038971-6 gnd Marketingforschung (DE-588)4200055-5 gnd |
| subject_GND | (DE-588)4037630-8 (DE-588)4038971-6 (DE-588)4200055-5 (DE-588)4522595-3 |
| title | Marketing research Management and methods |
| title_auth | Marketing research Management and methods |
| title_exact_search | Marketing research Management and methods |
| title_full | Marketing research Management and methods |
| title_fullStr | Marketing research Management and methods |
| title_full_unstemmed | Marketing research Management and methods |
| title_short | Marketing research |
| title_sort | marketing research management and methods |
| title_sub | Management and methods |
| topic | Marketing - Research Marketingforschung swd Marktonderzoek gtt Marketing research Marketing research Statistical methods Marktforschung (DE-588)4037630-8 gnd Methode (DE-588)4038971-6 gnd Marketingforschung (DE-588)4200055-5 gnd |
| topic_facet | Marketing - Research Marketingforschung Marktonderzoek Marketing research Marketing research Statistical methods Marktforschung Methode Fallstudiensammlung |
| work_keys_str_mv | AT wentzwalterb marketingresearchmanagementandmethods |