Fundamentals of managerial marketing: A first course
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Boston
Heath
1966
|
| Schlagworte: | |
| Beschreibung: | IX,557 S. |
Internformat
MARC
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| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Gentry, Dwight L. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Fundamentals of managerial marketing |b A first course |c Dwight L. Gentry ; Donald Leroy Shawver* |
| 264 | 1 | |a Boston |b Heath |c 1966 | |
| 300 | |a IX,557 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Marketing |x Management | |
| 700 | 1 | |a Shawver, Donald L. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-001943020 | ||
Datensatz im Suchindex
| _version_ | 1804117386985472000 |
|---|---|
| any_adam_object | |
| author | Gentry, Dwight L. Shawver, Donald L. |
| author_facet | Gentry, Dwight L. Shawver, Donald L. |
| author_role | aut aut |
| author_sort | Gentry, Dwight L. |
| author_variant | d l g dl dlg d l s dl dls |
| building | Verbundindex |
| bvnumber | BV003098535 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.1 |
| callnumber-search | HF5415.1 |
| callnumber-sort | HF 45415.1 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)739511 (DE-599)BVBBV003098535 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV003098535 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T15:53:35Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001943020 |
| oclc_num | 739511 |
| open_access_boolean | |
| owner | DE-384 |
| owner_facet | DE-384 |
| physical | IX,557 S. |
| publishDate | 1966 |
| publishDateSearch | 1966 |
| publishDateSort | 1966 |
| publisher | Heath |
| record_format | marc |
| spelling | Gentry, Dwight L. Verfasser aut Fundamentals of managerial marketing A first course Dwight L. Gentry ; Donald Leroy Shawver* Boston Heath 1966 IX,557 S. txt rdacontent n rdamedia nc rdacarrier Marketing Management Shawver, Donald L. Verfasser aut |
| spellingShingle | Gentry, Dwight L. Shawver, Donald L. Fundamentals of managerial marketing A first course Marketing Management |
| title | Fundamentals of managerial marketing A first course |
| title_auth | Fundamentals of managerial marketing A first course |
| title_exact_search | Fundamentals of managerial marketing A first course |
| title_full | Fundamentals of managerial marketing A first course Dwight L. Gentry ; Donald Leroy Shawver* |
| title_fullStr | Fundamentals of managerial marketing A first course Dwight L. Gentry ; Donald Leroy Shawver* |
| title_full_unstemmed | Fundamentals of managerial marketing A first course Dwight L. Gentry ; Donald Leroy Shawver* |
| title_short | Fundamentals of managerial marketing |
| title_sort | fundamentals of managerial marketing a first course |
| title_sub | A first course |
| topic | Marketing Management |
| topic_facet | Marketing Management |
| work_keys_str_mv | AT gentrydwightl fundamentalsofmanagerialmarketingafirstcourse AT shawverdonaldl fundamentalsofmanagerialmarketingafirstcourse |