Strategic marketing:
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York [u.a.]
Holt, Rinehart & Winston
1972
|
| Schriftenreihe: | Holt, Rinehart and Winston marketing series
|
| Schlagworte: | |
| Beschreibung: | XI, 548 S. graph. Darst. |
| ISBN: | 003078770X |
Internformat
MARC
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| 001 | BV003094510 | ||
| 003 | DE-604 | ||
| 005 | 20151008 | ||
| 007 | t | ||
| 008 | 900725s1972 d||| |||| 00||| eng d | ||
| 020 | |a 003078770X |9 0-03-078770-X | ||
| 035 | |a (OCoLC)341116 | ||
| 035 | |a (DE-599)BVBBV003094510 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-384 |a DE-739 |a DE-355 |a DE-945 |a DE-83 |a DE-188 |a DE-N2 | ||
| 050 | 0 | |a HF5415 | |
| 082 | 0 | |a 658.8 |2 18 | |
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 084 | |a QP 612 |0 (DE-625)141909: |2 rvk | ||
| 100 | 1 | |a Kollat, David T. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Strategic marketing |c David T. Kollat ; Roger D. Blackwell ; James F. Robeson |
| 264 | 1 | |a New York [u.a.] |b Holt, Rinehart & Winston |c 1972 | |
| 300 | |a XI, 548 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Holt, Rinehart and Winston marketing series | |
| 650 | 4 | |a Marketing | |
| 650 | 4 | |a Marketing | |
| 700 | 1 | |a Blackwell, Roger D. |d 1940- |e Verfasser |0 (DE-588)142572543 |4 aut | |
| 700 | 1 | |a Robeson, James F. |e Verfasser |0 (DE-588)170081311 |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-001940537 | ||
Datensatz im Suchindex
| _version_ | 1804117383200112640 |
|---|---|
| any_adam_object | |
| author | Kollat, David T. Blackwell, Roger D. 1940- Robeson, James F. |
| author_GND | (DE-588)142572543 (DE-588)170081311 |
| author_facet | Kollat, David T. Blackwell, Roger D. 1940- Robeson, James F. |
| author_role | aut aut aut |
| author_sort | Kollat, David T. |
| author_variant | d t k dt dtk r d b rd rdb j f r jf jfr |
| building | Verbundindex |
| bvnumber | BV003094510 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 QP 612 |
| ctrlnum | (OCoLC)341116 (DE-599)BVBBV003094510 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV003094510 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T15:53:32Z |
| institution | BVB |
| isbn | 003078770X |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001940537 |
| oclc_num | 341116 |
| open_access_boolean | |
| owner | DE-384 DE-739 DE-355 DE-BY-UBR DE-945 DE-83 DE-188 DE-N2 |
| owner_facet | DE-384 DE-739 DE-355 DE-BY-UBR DE-945 DE-83 DE-188 DE-N2 |
| physical | XI, 548 S. graph. Darst. |
| publishDate | 1972 |
| publishDateSearch | 1972 |
| publishDateSort | 1972 |
| publisher | Holt, Rinehart & Winston |
| record_format | marc |
| series2 | Holt, Rinehart and Winston marketing series |
| spelling | Kollat, David T. Verfasser aut Strategic marketing David T. Kollat ; Roger D. Blackwell ; James F. Robeson New York [u.a.] Holt, Rinehart & Winston 1972 XI, 548 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Holt, Rinehart and Winston marketing series Marketing Blackwell, Roger D. 1940- Verfasser (DE-588)142572543 aut Robeson, James F. Verfasser (DE-588)170081311 aut |
| spellingShingle | Kollat, David T. Blackwell, Roger D. 1940- Robeson, James F. Strategic marketing Marketing |
| title | Strategic marketing |
| title_auth | Strategic marketing |
| title_exact_search | Strategic marketing |
| title_full | Strategic marketing David T. Kollat ; Roger D. Blackwell ; James F. Robeson |
| title_fullStr | Strategic marketing David T. Kollat ; Roger D. Blackwell ; James F. Robeson |
| title_full_unstemmed | Strategic marketing David T. Kollat ; Roger D. Blackwell ; James F. Robeson |
| title_short | Strategic marketing |
| title_sort | strategic marketing |
| topic | Marketing |
| topic_facet | Marketing |
| work_keys_str_mv | AT kollatdavidt strategicmarketing AT blackwellrogerd strategicmarketing AT robesonjamesf strategicmarketing |