Werbewirkungsanalyse:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Opladen
Westdt. Verl.
1976
|
| Schriftenreihe: | Markt und Marketing
|
| Schlagworte: | |
| Beschreibung: | 142 S. graph. Darst. |
| ISBN: | 3531113461 |
Internformat
MARC
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|---|---|---|---|
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| 003 | DE-604 | ||
| 005 | 20150723 | ||
| 007 | t | ||
| 008 | 900725s1976 d||| |||| 00||| ger d | ||
| 020 | |a 3531113461 |9 3-531-11346-1 | ||
| 035 | |a (OCoLC)643152018 | ||
| 035 | |a (DE-599)BVBBV003082111 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a ger | |
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| 084 | |a QP 634 |0 (DE-625)141920: |2 rvk | ||
| 100 | 1 | |a Behrens, Gerold |e Verfasser |0 (DE-588)120298341 |4 aut | |
| 245 | 1 | 0 | |a Werbewirkungsanalyse |c Gerold Behrens |
| 264 | 1 | |a Opladen |b Westdt. Verl. |c 1976 | |
| 300 | |a 142 S. |b graph. Darst. | ||
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| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
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| 650 | 0 | 7 | |a Analyse |0 (DE-588)4122795-5 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Werbung |0 (DE-588)4065541-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Werbewirkung |0 (DE-588)4189647-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Erfolgskontrolle |0 (DE-588)4015228-5 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
| DE-BY-862_location | 2801 |
|---|---|
| DE-BY-FWS_call_number | 2801/1990:1429 |
| DE-BY-FWS_katkey | 69630 |
| DE-BY-FWS_media_number | 083100206098 |
| _version_ | 1824555406815395840 |
| any_adam_object | |
| author | Behrens, Gerold |
| author_GND | (DE-588)120298341 |
| author_facet | Behrens, Gerold |
| author_role | aut |
| author_sort | Behrens, Gerold |
| author_variant | g b gb |
| building | Verbundindex |
| bvnumber | BV003082111 |
| classification_rvk | QP 634 |
| ctrlnum | (OCoLC)643152018 (DE-599)BVBBV003082111 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV003082111 |
| illustrated | Illustrated |
| indexdate | 2025-02-20T07:07:10Z |
| institution | BVB |
| isbn | 3531113461 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001932334 |
| oclc_num | 643152018 |
| open_access_boolean | |
| owner | DE-12 DE-384 DE-473 DE-BY-UBG DE-703 DE-739 DE-862 DE-BY-FWS DE-355 DE-BY-UBR DE-824 DE-945 DE-127 DE-N2 DE-706 DE-634 DE-B170 DE-83 DE-2070s DE-188 DE-70 DE-20 |
| owner_facet | DE-12 DE-384 DE-473 DE-BY-UBG DE-703 DE-739 DE-862 DE-BY-FWS DE-355 DE-BY-UBR DE-824 DE-945 DE-127 DE-N2 DE-706 DE-634 DE-B170 DE-83 DE-2070s DE-188 DE-70 DE-20 |
| physical | 142 S. graph. Darst. |
| publishDate | 1976 |
| publishDateSearch | 1976 |
| publishDateSort | 1976 |
| publisher | Westdt. Verl. |
| record_format | marc |
| series2 | Markt und Marketing |
| spellingShingle | Behrens, Gerold Werbewirkungsanalyse Werbewirkungsanalyse (DE-588)4244492-5 gnd Analyse (DE-588)4122795-5 gnd Werbung (DE-588)4065541-6 gnd Werbewirkung (DE-588)4189647-6 gnd Erfolgskontrolle (DE-588)4015228-5 gnd |
| subject_GND | (DE-588)4244492-5 (DE-588)4122795-5 (DE-588)4065541-6 (DE-588)4189647-6 (DE-588)4015228-5 |
| title | Werbewirkungsanalyse |
| title_auth | Werbewirkungsanalyse |
| title_exact_search | Werbewirkungsanalyse |
| title_full | Werbewirkungsanalyse Gerold Behrens |
| title_fullStr | Werbewirkungsanalyse Gerold Behrens |
| title_full_unstemmed | Werbewirkungsanalyse Gerold Behrens |
| title_short | Werbewirkungsanalyse |
| title_sort | werbewirkungsanalyse |
| topic | Werbewirkungsanalyse (DE-588)4244492-5 gnd Analyse (DE-588)4122795-5 gnd Werbung (DE-588)4065541-6 gnd Werbewirkung (DE-588)4189647-6 gnd Erfolgskontrolle (DE-588)4015228-5 gnd |
| topic_facet | Werbewirkungsanalyse Analyse Werbung Werbewirkung Erfolgskontrolle |
| work_keys_str_mv | AT behrensgerold werbewirkungsanalyse |
THWS Schweinfurt Magazin
| Signatur: |
2801 1990:1429 |
|---|---|
| Exemplar 1 | bestellbar aus dem Magazin Verfügbar Bestellen |