Contemporary marketing research: Perspectives and applications
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Morristown, N.J.
General Learning Pr.
1972
|
Schlagworte: | |
Beschreibung: | XI,538 S.m.Tab. |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV003031377 | ||
003 | DE-604 | ||
005 | 00000000000000.0 | ||
007 | t | ||
008 | 900725s1972 |||| 00||| eng d | ||
035 | |a (OCoLC)482722 | ||
035 | |a (DE-599)BVBBV003031377 | ||
040 | |a DE-604 |b ger |e rakddb | ||
041 | 0 | |a eng | |
049 | |a DE-355 |a DE-83 | ||
050 | 0 | |a HF5415.2 | |
082 | 0 | |a 658.8/3/08 | |
084 | |a QP 611 |0 (DE-625)141908: |2 rvk | ||
100 | 1 | |a Govoni, Norman A. P. |d 1938- |e Verfasser |0 (DE-588)128690461 |4 aut | |
245 | 1 | 0 | |a Contemporary marketing research |b Perspectives and applications |c Norman A. P. Govoni* |
264 | 1 | |a Morristown, N.J. |b General Learning Pr. |c 1972 | |
300 | |a XI,538 S.m.Tab. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 4 | |a Marketing research | |
650 | 0 | 7 | |a Marketingtheorie |0 (DE-588)4168911-2 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marktforschung |0 (DE-588)4037630-8 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a Marktforschung |0 (DE-588)4037630-8 |D s |
689 | 1 | |5 DE-604 | |
689 | 2 | 0 | |a Marketingtheorie |0 (DE-588)4168911-2 |D s |
689 | 2 | |5 DE-604 | |
940 | 1 | |q TUB-nveb | |
999 | |a oai:aleph.bib-bvb.de:BVB01-001898372 |
Datensatz im Suchindex
_version_ | 1804117319837810688 |
---|---|
any_adam_object | |
author | Govoni, Norman A. P. 1938- |
author_GND | (DE-588)128690461 |
author_facet | Govoni, Norman A. P. 1938- |
author_role | aut |
author_sort | Govoni, Norman A. P. 1938- |
author_variant | n a p g nap napg |
building | Verbundindex |
bvnumber | BV003031377 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.2 |
callnumber-search | HF5415.2 |
callnumber-sort | HF 45415.2 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 611 |
ctrlnum | (OCoLC)482722 (DE-599)BVBBV003031377 |
dewey-full | 658.8/3/08 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/3/08 |
dewey-search | 658.8/3/08 |
dewey-sort | 3658.8 13 18 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01311nam a2200409 c 4500</leader><controlfield tag="001">BV003031377</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">900725s1972 |||| 00||| eng d</controlfield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)482722</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV003031377</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-355</subfield><subfield code="a">DE-83</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415.2</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8/3/08</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 611</subfield><subfield code="0">(DE-625)141908:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Govoni, Norman A. P.</subfield><subfield code="d">1938-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)128690461</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Contemporary marketing research</subfield><subfield code="b">Perspectives and applications</subfield><subfield code="c">Norman A. P. Govoni*</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Morristown, N.J.</subfield><subfield code="b">General Learning Pr.</subfield><subfield code="c">1972</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XI,538 S.m.Tab.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing research</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketingtheorie</subfield><subfield code="0">(DE-588)4168911-2</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marktforschung</subfield><subfield code="0">(DE-588)4037630-8</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Marktforschung</subfield><subfield code="0">(DE-588)4037630-8</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="2" ind2="0"><subfield code="a">Marketingtheorie</subfield><subfield code="0">(DE-588)4168911-2</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="2" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="940" ind1="1" ind2=" "><subfield code="q">TUB-nveb</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-001898372</subfield></datafield></record></collection> |
id | DE-604.BV003031377 |
illustrated | Not Illustrated |
indexdate | 2024-07-09T15:52:31Z |
institution | BVB |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001898372 |
oclc_num | 482722 |
open_access_boolean | |
owner | DE-355 DE-BY-UBR DE-83 |
owner_facet | DE-355 DE-BY-UBR DE-83 |
physical | XI,538 S.m.Tab. |
psigel | TUB-nveb |
publishDate | 1972 |
publishDateSearch | 1972 |
publishDateSort | 1972 |
publisher | General Learning Pr. |
record_format | marc |
spelling | Govoni, Norman A. P. 1938- Verfasser (DE-588)128690461 aut Contemporary marketing research Perspectives and applications Norman A. P. Govoni* Morristown, N.J. General Learning Pr. 1972 XI,538 S.m.Tab. txt rdacontent n rdamedia nc rdacarrier Marketing research Marketingtheorie (DE-588)4168911-2 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Marktforschung (DE-588)4037630-8 s Marketingtheorie (DE-588)4168911-2 s |
spellingShingle | Govoni, Norman A. P. 1938- Contemporary marketing research Perspectives and applications Marketing research Marketingtheorie (DE-588)4168911-2 gnd Marktforschung (DE-588)4037630-8 gnd Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4168911-2 (DE-588)4037630-8 (DE-588)4037589-4 |
title | Contemporary marketing research Perspectives and applications |
title_auth | Contemporary marketing research Perspectives and applications |
title_exact_search | Contemporary marketing research Perspectives and applications |
title_full | Contemporary marketing research Perspectives and applications Norman A. P. Govoni* |
title_fullStr | Contemporary marketing research Perspectives and applications Norman A. P. Govoni* |
title_full_unstemmed | Contemporary marketing research Perspectives and applications Norman A. P. Govoni* |
title_short | Contemporary marketing research |
title_sort | contemporary marketing research perspectives and applications |
title_sub | Perspectives and applications |
topic | Marketing research Marketingtheorie (DE-588)4168911-2 gnd Marktforschung (DE-588)4037630-8 gnd Marketing (DE-588)4037589-4 gnd |
topic_facet | Marketing research Marketingtheorie Marktforschung Marketing |
work_keys_str_mv | AT govoninormanap contemporarymarketingresearchperspectivesandapplications |