Buyer attitudes and brand choice behavior:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, NY
Free Press
1970
|
| Schriftenreihe: | Graduate school of business dissertation series
|
| Schlagworte: | |
| Beschreibung: | XIX, 219 S. graph. Darst. |
Internformat
MARC
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Datensatz im Suchindex
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| any_adam_object | |
| author | Day, George S. 1937- |
| author_GND | (DE-588)120168537 |
| author_facet | Day, George S. 1937- |
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| author_sort | Day, George S. 1937- |
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| building | Verbundindex |
| bvnumber | BV002985598 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.3 |
| callnumber-search | HF5415.3 |
| callnumber-sort | HF 45415.3 |
| callnumber-subject | HF - Commerce |
| classification_rvk | CW 7500 QP 611 |
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| dewey-full | 658.83 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.83 |
| dewey-search | 658.83 |
| dewey-sort | 3658.83 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Psychologie Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV002985598 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T15:51:49Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001869029 |
| oclc_num | 58814 |
| open_access_boolean | |
| owner | DE-384 DE-703 DE-19 DE-BY-UBM DE-N2 DE-83 DE-188 |
| owner_facet | DE-384 DE-703 DE-19 DE-BY-UBM DE-N2 DE-83 DE-188 |
| physical | XIX, 219 S. graph. Darst. |
| psigel | TUB-nveb |
| publishDate | 1970 |
| publishDateSearch | 1970 |
| publishDateSort | 1970 |
| publisher | Free Press |
| record_format | marc |
| series2 | Graduate school of business dissertation series |
| spelling | Day, George S. 1937- Verfasser (DE-588)120168537 aut Buyer attitudes and brand choice behavior George S. Day New York, NY Free Press 1970 XIX, 219 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Graduate school of business dissertation series Consumentengedrag gtt Keuzegedrag gtt Merken gtt Produits de marque ram Études de motivation ram Brand name products Consumers Motivation research (Marketing) Kaufverhalten (DE-588)4073331-2 gnd rswk-swf Kaufverhalten (DE-588)4073331-2 s DE-604 |
| spellingShingle | Day, George S. 1937- Buyer attitudes and brand choice behavior Consumentengedrag gtt Keuzegedrag gtt Merken gtt Produits de marque ram Études de motivation ram Brand name products Consumers Motivation research (Marketing) Kaufverhalten (DE-588)4073331-2 gnd |
| subject_GND | (DE-588)4073331-2 |
| title | Buyer attitudes and brand choice behavior |
| title_auth | Buyer attitudes and brand choice behavior |
| title_exact_search | Buyer attitudes and brand choice behavior |
| title_full | Buyer attitudes and brand choice behavior George S. Day |
| title_fullStr | Buyer attitudes and brand choice behavior George S. Day |
| title_full_unstemmed | Buyer attitudes and brand choice behavior George S. Day |
| title_short | Buyer attitudes and brand choice behavior |
| title_sort | buyer attitudes and brand choice behavior |
| topic | Consumentengedrag gtt Keuzegedrag gtt Merken gtt Produits de marque ram Études de motivation ram Brand name products Consumers Motivation research (Marketing) Kaufverhalten (DE-588)4073331-2 gnd |
| topic_facet | Consumentengedrag Keuzegedrag Merken Produits de marque Études de motivation Brand name products Consumers Motivation research (Marketing) Kaufverhalten |
| work_keys_str_mv | AT daygeorges buyerattitudesandbrandchoicebehavior |