Advertising: its role in modern marketing
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York
Holt, Rinehart & Winston
1969
|
| Ausgabe: | 2. ed. |
| Schlagworte: | |
| Beschreibung: | VIII,629 S.m.Abb. |
Internformat
MARC
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| 250 | |a 2. ed. | ||
| 264 | 1 | |a New York |b Holt, Rinehart & Winston |c 1969 | |
| 300 | |a VIII,629 S.m.Abb. | ||
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Datensatz im Suchindex
| _version_ | 1804117259087511552 |
|---|---|
| any_adam_object | |
| author | Dunn, Samuel W. |
| author_facet | Dunn, Samuel W. |
| author_role | aut |
| author_sort | Dunn, Samuel W. |
| author_variant | s w d sw swd |
| building | Verbundindex |
| bvnumber | BV002967820 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5823 D923A 1969 |
| callnumber-raw | HF5823 D923a 1969 |
| callnumber-search | HF5823 D923a 1969 |
| callnumber-sort | HF 45823 D923 A 41969 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 630 |
| ctrlnum | (OCoLC)502742424 (DE-599)BVBBV002967820 |
| dewey-full | 659.1 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1 |
| dewey-search | 659.1 |
| dewey-sort | 3659.1 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 2. ed. |
| format | Book |
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| id | DE-604.BV002967820 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T15:51:33Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001858063 |
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| physical | VIII,629 S.m.Abb. |
| publishDate | 1969 |
| publishDateSearch | 1969 |
| publishDateSort | 1969 |
| publisher | Holt, Rinehart & Winston |
| record_format | marc |
| spelling | Dunn, Samuel W. Verfasser aut Advertising its role in modern marketing Samuel Watson Dunn* 2. ed. New York Holt, Rinehart & Winston 1969 VIII,629 S.m.Abb. txt rdacontent n rdamedia nc rdacarrier Publicité Werbung (DE-588)4065541-6 gnd rswk-swf Werbung (DE-588)4065541-6 s DE-604 |
| spellingShingle | Dunn, Samuel W. Advertising its role in modern marketing Publicité Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4065541-6 |
| title | Advertising its role in modern marketing |
| title_auth | Advertising its role in modern marketing |
| title_exact_search | Advertising its role in modern marketing |
| title_full | Advertising its role in modern marketing Samuel Watson Dunn* |
| title_fullStr | Advertising its role in modern marketing Samuel Watson Dunn* |
| title_full_unstemmed | Advertising its role in modern marketing Samuel Watson Dunn* |
| title_short | Advertising |
| title_sort | advertising its role in modern marketing |
| title_sub | its role in modern marketing |
| topic | Publicité Werbung (DE-588)4065541-6 gnd |
| topic_facet | Publicité Werbung |
| work_keys_str_mv | AT dunnsamuelw advertisingitsroleinmodernmarketing |