Advertising management: selected readings
Gespeichert in:
Format: | Buch |
---|---|
Sprache: | English |
Veröffentlicht: |
Homewood,Illinois
Irwin
1965
|
Schlagworte: | |
Beschreibung: | XI,569 S. |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV002920776 | ||
003 | DE-604 | ||
005 | 19980119 | ||
007 | t | ||
008 | 900725s1965 |||| 00||| eng d | ||
035 | |a (OCoLC)244852 | ||
035 | |a (DE-599)BVBBV002920776 | ||
040 | |a DE-604 |b ger |e rakddb | ||
041 | 0 | |a eng | |
049 | |a DE-384 |a DE-355 |a DE-19 |a DE-83 |a DE-188 | ||
050 | 0 | |a HF5821.B63 | |
082 | 0 | |a 658.9591 | |
084 | |a QP 630 |0 (DE-625)141916: |2 rvk | ||
245 | 1 | 0 | |a Advertising management |b selected readings |c ed. by Harper White Boyd ; Joseph W. Newman |
264 | 1 | |a Homewood,Illinois |b Irwin |c 1965 | |
300 | |a XI,569 S. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 4 | |a Advertising | |
650 | 0 | 7 | |a Werbung |0 (DE-588)4065541-6 |2 gnd |9 rswk-swf |
655 | 7 | |0 (DE-588)4143413-4 |a Aufsatzsammlung |2 gnd-content | |
689 | 0 | 0 | |a Werbung |0 (DE-588)4065541-6 |D s |
689 | 0 | |5 DE-604 | |
700 | 1 | |a Boyd, Harper W. |e Sonstige |0 (DE-588)127617833 |4 oth | |
700 | 1 | |a Newman, Joseph W. |e Sonstige |4 oth | |
940 | 1 | |q TUB-nseb | |
999 | |a oai:aleph.bib-bvb.de:BVB01-001828469 |
Datensatz im Suchindex
_version_ | 1804117214466408448 |
---|---|
any_adam_object | |
author_GND | (DE-588)127617833 |
building | Verbundindex |
bvnumber | BV002920776 |
callnumber-first | H - Social Science |
callnumber-label | HF5821 |
callnumber-raw | HF5821.B63 |
callnumber-search | HF5821.B63 |
callnumber-sort | HF 45821 B63 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 630 |
ctrlnum | (OCoLC)244852 (DE-599)BVBBV002920776 |
dewey-full | 658.9591 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.9591 |
dewey-search | 658.9591 |
dewey-sort | 3658.9591 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01119nam a2200361 c 4500</leader><controlfield tag="001">BV002920776</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">19980119 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">900725s1965 |||| 00||| eng d</controlfield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)244852</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV002920776</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-384</subfield><subfield code="a">DE-355</subfield><subfield code="a">DE-19</subfield><subfield code="a">DE-83</subfield><subfield code="a">DE-188</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5821.B63</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.9591</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 630</subfield><subfield code="0">(DE-625)141916:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Advertising management</subfield><subfield code="b">selected readings</subfield><subfield code="c">ed. by Harper White Boyd ; Joseph W. Newman</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Homewood,Illinois</subfield><subfield code="b">Irwin</subfield><subfield code="c">1965</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XI,569 S.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Advertising</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Werbung</subfield><subfield code="0">(DE-588)4065541-6</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)4143413-4</subfield><subfield code="a">Aufsatzsammlung</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Werbung</subfield><subfield code="0">(DE-588)4065541-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Boyd, Harper W.</subfield><subfield code="e">Sonstige</subfield><subfield code="0">(DE-588)127617833</subfield><subfield code="4">oth</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Newman, Joseph W.</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="940" ind1="1" ind2=" "><subfield code="q">TUB-nseb</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-001828469</subfield></datafield></record></collection> |
genre | (DE-588)4143413-4 Aufsatzsammlung gnd-content |
genre_facet | Aufsatzsammlung |
id | DE-604.BV002920776 |
illustrated | Not Illustrated |
indexdate | 2024-07-09T15:50:51Z |
institution | BVB |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001828469 |
oclc_num | 244852 |
open_access_boolean | |
owner | DE-384 DE-355 DE-BY-UBR DE-19 DE-BY-UBM DE-83 DE-188 |
owner_facet | DE-384 DE-355 DE-BY-UBR DE-19 DE-BY-UBM DE-83 DE-188 |
physical | XI,569 S. |
psigel | TUB-nseb |
publishDate | 1965 |
publishDateSearch | 1965 |
publishDateSort | 1965 |
publisher | Irwin |
record_format | marc |
spelling | Advertising management selected readings ed. by Harper White Boyd ; Joseph W. Newman Homewood,Illinois Irwin 1965 XI,569 S. txt rdacontent n rdamedia nc rdacarrier Advertising Werbung (DE-588)4065541-6 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Werbung (DE-588)4065541-6 s DE-604 Boyd, Harper W. Sonstige (DE-588)127617833 oth Newman, Joseph W. Sonstige oth |
spellingShingle | Advertising management selected readings Advertising Werbung (DE-588)4065541-6 gnd |
subject_GND | (DE-588)4065541-6 (DE-588)4143413-4 |
title | Advertising management selected readings |
title_auth | Advertising management selected readings |
title_exact_search | Advertising management selected readings |
title_full | Advertising management selected readings ed. by Harper White Boyd ; Joseph W. Newman |
title_fullStr | Advertising management selected readings ed. by Harper White Boyd ; Joseph W. Newman |
title_full_unstemmed | Advertising management selected readings ed. by Harper White Boyd ; Joseph W. Newman |
title_short | Advertising management |
title_sort | advertising management selected readings |
title_sub | selected readings |
topic | Advertising Werbung (DE-588)4065541-6 gnd |
topic_facet | Advertising Werbung Aufsatzsammlung |
work_keys_str_mv | AT boydharperw advertisingmanagementselectedreadings AT newmanjosephw advertisingmanagementselectedreadings |