The application of social class in market segmentation:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Berkeley
1965
|
| Schriftenreihe: | Research program in marketing.
Iber special publications. |
| Schlagworte: | |
| Beschreibung: | 70 S.m.Tab. |
Internformat
MARC
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Datensatz im Suchindex
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| any_adam_object | |
| author | Carman, James M. |
| author_facet | Carman, James M. |
| author_role | aut |
| author_sort | Carman, James M. |
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| callnumber-subject | HF - Commerce |
| classification_rvk | QP 611 |
| ctrlnum | (OCoLC)585786 (DE-599)BVBBV002919864 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV002919864 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T15:50:50Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001827943 |
| oclc_num | 585786 |
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| publishDate | 1965 |
| publishDateSearch | 1965 |
| publishDateSort | 1965 |
| record_format | marc |
| series2 | Research program in marketing. Iber special publications. |
| spelling | Carman, James M. Verfasser aut The application of social class in market segmentation Berkeley 1965 70 S.m.Tab. txt rdacontent n rdamedia nc rdacarrier Research program in marketing. Iber special publications. Classes sociales Marketing - Recherche Marketing research Social classes Soziale Schichtung (DE-588)4077574-4 gnd rswk-swf Marktsegmentierung (DE-588)4037644-8 gnd rswk-swf Soziale Klasse (DE-588)4077571-9 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Soziale Schichtung (DE-588)4077574-4 s Marketing (DE-588)4037589-4 s DE-604 Marktsegmentierung (DE-588)4037644-8 s Soziale Klasse (DE-588)4077571-9 s |
| spellingShingle | Carman, James M. The application of social class in market segmentation Classes sociales Marketing - Recherche Marketing research Social classes Soziale Schichtung (DE-588)4077574-4 gnd Marktsegmentierung (DE-588)4037644-8 gnd Soziale Klasse (DE-588)4077571-9 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4077574-4 (DE-588)4037644-8 (DE-588)4077571-9 (DE-588)4037589-4 |
| title | The application of social class in market segmentation |
| title_auth | The application of social class in market segmentation |
| title_exact_search | The application of social class in market segmentation |
| title_full | The application of social class in market segmentation |
| title_fullStr | The application of social class in market segmentation |
| title_full_unstemmed | The application of social class in market segmentation |
| title_short | The application of social class in market segmentation |
| title_sort | the application of social class in market segmentation |
| topic | Classes sociales Marketing - Recherche Marketing research Social classes Soziale Schichtung (DE-588)4077574-4 gnd Marktsegmentierung (DE-588)4037644-8 gnd Soziale Klasse (DE-588)4077571-9 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Classes sociales Marketing - Recherche Marketing research Social classes Soziale Schichtung Marktsegmentierung Soziale Klasse Marketing |
| work_keys_str_mv | AT carmanjamesm theapplicationofsocialclassinmarketsegmentation |