Marketing management: a behavioral systems approach
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Columbus, Ohio
Merrill
1966
|
| Schlagworte: | |
| Beschreibung: | XV, 619 S. Ill., graph. Darst. |
Internformat
MARC
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| 008 | 900725s1966 ad|| |||| 00||| eng d | ||
| 035 | |a (OCoLC)242519 | ||
| 035 | |a (DE-599)BVBBV002910042 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-384 |a DE-355 |a DE-945 |a DE-83 |a DE-N2 | ||
| 050 | 0 | |a HF5415.1 | |
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| 245 | 1 | 0 | |a Marketing management |b a behavioral systems approach |c George A. Field ; John Douglas ; Lawrence X. Tarpey |
| 264 | 1 | |a Columbus, Ohio |b Merrill |c 1966 | |
| 300 | |a XV, 619 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
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| 650 | 4 | |a Marketing - Gestion | |
| 650 | 4 | |a Marketing |x Management | |
| 700 | 1 | |a Douglas, John |e Verfasser |4 aut | |
| 700 | 1 | |a Tarpey, Lawrence X. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-001821937 | ||
Datensatz im Suchindex
| _version_ | 1804117204477673472 |
|---|---|
| any_adam_object | |
| author | Field, George A. Douglas, John Tarpey, Lawrence X. |
| author_facet | Field, George A. Douglas, John Tarpey, Lawrence X. |
| author_role | aut aut aut |
| author_sort | Field, George A. |
| author_variant | g a f ga gaf j d jd l x t lx lxt |
| building | Verbundindex |
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| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.1 |
| callnumber-search | HF5415.1 |
| callnumber-sort | HF 45415.1 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)242519 (DE-599)BVBBV002910042 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV002910042 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T15:50:41Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001821937 |
| oclc_num | 242519 |
| open_access_boolean | |
| owner | DE-384 DE-355 DE-BY-UBR DE-945 DE-83 DE-N2 |
| owner_facet | DE-384 DE-355 DE-BY-UBR DE-945 DE-83 DE-N2 |
| physical | XV, 619 S. Ill., graph. Darst. |
| publishDate | 1966 |
| publishDateSearch | 1966 |
| publishDateSort | 1966 |
| publisher | Merrill |
| record_format | marc |
| spelling | Field, George A. Verfasser aut Marketing management a behavioral systems approach George A. Field ; John Douglas ; Lawrence X. Tarpey Columbus, Ohio Merrill 1966 XV, 619 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing - Gestion Marketing Management Douglas, John Verfasser aut Tarpey, Lawrence X. Verfasser aut |
| spellingShingle | Field, George A. Douglas, John Tarpey, Lawrence X. Marketing management a behavioral systems approach Marketing - Gestion Marketing Management |
| title | Marketing management a behavioral systems approach |
| title_auth | Marketing management a behavioral systems approach |
| title_exact_search | Marketing management a behavioral systems approach |
| title_full | Marketing management a behavioral systems approach George A. Field ; John Douglas ; Lawrence X. Tarpey |
| title_fullStr | Marketing management a behavioral systems approach George A. Field ; John Douglas ; Lawrence X. Tarpey |
| title_full_unstemmed | Marketing management a behavioral systems approach George A. Field ; John Douglas ; Lawrence X. Tarpey |
| title_short | Marketing management |
| title_sort | marketing management a behavioral systems approach |
| title_sub | a behavioral systems approach |
| topic | Marketing - Gestion Marketing Management |
| topic_facet | Marketing - Gestion Marketing Management |
| work_keys_str_mv | AT fieldgeorgea marketingmanagementabehavioralsystemsapproach AT douglasjohn marketingmanagementabehavioralsystemsapproach AT tarpeylawrencex marketingmanagementabehavioralsystemsapproach |