Die informierende Funktion der Wirtschaftswerbung: Probleme und Problemwandel
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Berlin
Duncker & Humblot
1967
|
| Schlagworte: | |
| Beschreibung: | 203 S. |
Internformat
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Datensatz im Suchindex
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| author | Brückner, Peter |
| author_facet | Brückner, Peter |
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| callnumber-subject | HF - Commerce |
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| id | DE-604.BV002880889 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T15:50:15Z |
| institution | BVB |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001803753 |
| oclc_num | 9025039 |
| open_access_boolean | |
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| physical | 203 S. |
| psigel | TUB-nveb |
| publishDate | 1967 |
| publishDateSearch | 1967 |
| publishDateSort | 1967 |
| publisher | Duncker & Humblot |
| record_format | marc |
| spelling | Brückner, Peter Verfasser aut Die informierende Funktion der Wirtschaftswerbung Probleme und Problemwandel von Peter Brückner Berlin Duncker & Humblot 1967 203 S. txt rdacontent n rdamedia nc rdacarrier Psychologie Advertising Psychological aspects Persuasion (Psychology) Information (DE-588)4026899-8 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf Werbung (DE-588)4065541-6 s Information (DE-588)4026899-8 s DE-604 |
| spellingShingle | Brückner, Peter Die informierende Funktion der Wirtschaftswerbung Probleme und Problemwandel Psychologie Advertising Psychological aspects Persuasion (Psychology) Information (DE-588)4026899-8 gnd Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4026899-8 (DE-588)4065541-6 |
| title | Die informierende Funktion der Wirtschaftswerbung Probleme und Problemwandel |
| title_auth | Die informierende Funktion der Wirtschaftswerbung Probleme und Problemwandel |
| title_exact_search | Die informierende Funktion der Wirtschaftswerbung Probleme und Problemwandel |
| title_full | Die informierende Funktion der Wirtschaftswerbung Probleme und Problemwandel von Peter Brückner |
| title_fullStr | Die informierende Funktion der Wirtschaftswerbung Probleme und Problemwandel von Peter Brückner |
| title_full_unstemmed | Die informierende Funktion der Wirtschaftswerbung Probleme und Problemwandel von Peter Brückner |
| title_short | Die informierende Funktion der Wirtschaftswerbung |
| title_sort | die informierende funktion der wirtschaftswerbung probleme und problemwandel |
| title_sub | Probleme und Problemwandel |
| topic | Psychologie Advertising Psychological aspects Persuasion (Psychology) Information (DE-588)4026899-8 gnd Werbung (DE-588)4065541-6 gnd |
| topic_facet | Psychologie Advertising Psychological aspects Persuasion (Psychology) Information Werbung |
| work_keys_str_mv | AT brucknerpeter dieinformierendefunktionderwirtschaftswerbungproblemeundproblemwandel |