Werbewirkungsanalyse mit Expertensystemen:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Heidelberg
Physica-Verl.
1990
|
| Schriftenreihe: | Konsum und Verhalten
26. |
| Schlagworte: | |
| Beschreibung: | XIV, 369 S. Ill., graph. Darst. |
| ISBN: | 3790804851 |
Internformat
MARC
| LEADER | 00000nam a2200000 cb4500 | ||
|---|---|---|---|
| 001 | BV002769308 | ||
| 003 | DE-604 | ||
| 005 | 20220330 | ||
| 007 | t | ||
| 008 | 900605s1990 ad|| |||| 00||| ger d | ||
| 020 | |a 3790804851 |9 3-7908-0485-1 | ||
| 035 | |a (OCoLC)23252584 | ||
| 035 | |a (DE-599)BVBBV002769308 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a ger | |
| 049 | |a DE-19 |a DE-859 |a DE-M49 |a DE-12 |a DE-703 |a DE-473 |a DE-739 |a DE-945 |a DE-824 |a DE-20 |a DE-B170 |a DE-83 |a DE-634 |a DE-525 |a DE-188 |a DE-706 | ||
| 050 | 0 | |a QA76.76.E95 | |
| 082 | 0 | |a 006.3/3 |2 20 | |
| 084 | |a AP 17580 |0 (DE-625)7023: |2 rvk | ||
| 084 | |a QP 634 |0 (DE-625)141920: |2 rvk | ||
| 084 | |a WIR 840f |2 stub | ||
| 084 | |a DAT 703f |2 stub | ||
| 100 | 1 | |a Neibecker, Bruno |d 1953- |e Verfasser |0 (DE-588)170871894 |4 aut | |
| 245 | 1 | 0 | |a Werbewirkungsanalyse mit Expertensystemen |c Bruno Neibecker |
| 264 | 1 | |a Heidelberg |b Physica-Verl. |c 1990 | |
| 300 | |a XIV, 369 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 1 | |a Konsum und Verhalten |v 26. | |
| 650 | 4 | |a Expert systems (Computer science) | |
| 650 | 0 | 7 | |a Analyse |0 (DE-588)4122795-5 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Werbewirkungsforschung |0 (DE-588)4189648-8 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Werbeerfolgskontrolle |0 (DE-588)4189634-8 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Expertensystem |0 (DE-588)4113491-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Werbewirkung |0 (DE-588)4189647-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a ESWA |0 (DE-588)4244491-3 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Werbewirkungsanalyse |0 (DE-588)4244492-5 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Werbewirkung |0 (DE-588)4189647-6 |D s |
| 689 | 0 | 1 | |a Expertensystem |0 (DE-588)4113491-6 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a ESWA |0 (DE-588)4244491-3 |D s |
| 689 | 1 | |5 DE-604 | |
| 689 | 2 | 0 | |a Werbewirkungsanalyse |0 (DE-588)4244492-5 |D s |
| 689 | 2 | 1 | |a Expertensystem |0 (DE-588)4113491-6 |D s |
| 689 | 2 | |5 DE-604 | |
| 689 | 3 | 0 | |a Werbeerfolgskontrolle |0 (DE-588)4189634-8 |D s |
| 689 | 3 | 1 | |a Expertensystem |0 (DE-588)4113491-6 |D s |
| 689 | 3 | |5 DE-604 | |
| 689 | 4 | 0 | |a Werbewirkungsforschung |0 (DE-588)4189648-8 |D s |
| 689 | 4 | 1 | |a Expertensystem |0 (DE-588)4113491-6 |D s |
| 689 | 4 | |5 DE-604 | |
| 689 | 5 | 0 | |a Analyse |0 (DE-588)4122795-5 |D s |
| 689 | 5 | |5 DE-604 | |
| 830 | 0 | |a Konsum und Verhalten |v 26. |w (DE-604)BV000003226 |9 26 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-001768943 | ||
Datensatz im Suchindex
| _version_ | 1804117119550357504 |
|---|---|
| any_adam_object | |
| author | Neibecker, Bruno 1953- |
| author_GND | (DE-588)170871894 |
| author_facet | Neibecker, Bruno 1953- |
| author_role | aut |
| author_sort | Neibecker, Bruno 1953- |
| author_variant | b n bn |
| building | Verbundindex |
| bvnumber | BV002769308 |
| callnumber-first | Q - Science |
| callnumber-label | QA76 |
| callnumber-raw | QA76.76.E95 |
| callnumber-search | QA76.76.E95 |
| callnumber-sort | QA 276.76 E95 |
| callnumber-subject | QA - Mathematics |
| classification_rvk | AP 17580 QP 634 |
| classification_tum | WIR 840f DAT 703f |
| ctrlnum | (OCoLC)23252584 (DE-599)BVBBV002769308 |
| dewey-full | 006.3/3 |
| dewey-hundreds | 000 - Computer science, information, general works |
| dewey-ones | 006 - Special computer methods |
| dewey-raw | 006.3/3 |
| dewey-search | 006.3/3 |
| dewey-sort | 16.3 13 |
| dewey-tens | 000 - Computer science, information, general works |
| discipline | Allgemeines Informatik Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02359nam a2200637 cb4500</leader><controlfield tag="001">BV002769308</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20220330 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">900605s1990 ad|| |||| 00||| ger d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">3790804851</subfield><subfield code="9">3-7908-0485-1</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)23252584</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV002769308</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">ger</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-19</subfield><subfield code="a">DE-859</subfield><subfield code="a">DE-M49</subfield><subfield code="a">DE-12</subfield><subfield code="a">DE-703</subfield><subfield code="a">DE-473</subfield><subfield code="a">DE-739</subfield><subfield code="a">DE-945</subfield><subfield code="a">DE-824</subfield><subfield code="a">DE-20</subfield><subfield code="a">DE-B170</subfield><subfield code="a">DE-83</subfield><subfield code="a">DE-634</subfield><subfield code="a">DE-525</subfield><subfield code="a">DE-188</subfield><subfield code="a">DE-706</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">QA76.76.E95</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">006.3/3</subfield><subfield code="2">20</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">AP 17580</subfield><subfield code="0">(DE-625)7023:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 634</subfield><subfield code="0">(DE-625)141920:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">WIR 840f</subfield><subfield code="2">stub</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">DAT 703f</subfield><subfield code="2">stub</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Neibecker, Bruno</subfield><subfield code="d">1953-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)170871894</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Werbewirkungsanalyse mit Expertensystemen</subfield><subfield code="c">Bruno Neibecker</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Heidelberg</subfield><subfield code="b">Physica-Verl.</subfield><subfield code="c">1990</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XIV, 369 S.</subfield><subfield code="b">Ill., graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="1" ind2=" "><subfield code="a">Konsum und Verhalten</subfield><subfield code="v">26.</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Expert systems (Computer science)</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Analyse</subfield><subfield code="0">(DE-588)4122795-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Werbewirkungsforschung</subfield><subfield code="0">(DE-588)4189648-8</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Werbeerfolgskontrolle</subfield><subfield code="0">(DE-588)4189634-8</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Expertensystem</subfield><subfield code="0">(DE-588)4113491-6</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Werbewirkung</subfield><subfield code="0">(DE-588)4189647-6</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">ESWA</subfield><subfield code="0">(DE-588)4244491-3</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Werbewirkungsanalyse</subfield><subfield code="0">(DE-588)4244492-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Werbewirkung</subfield><subfield code="0">(DE-588)4189647-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Expertensystem</subfield><subfield code="0">(DE-588)4113491-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">ESWA</subfield><subfield code="0">(DE-588)4244491-3</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="2" ind2="0"><subfield code="a">Werbewirkungsanalyse</subfield><subfield code="0">(DE-588)4244492-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="2" ind2="1"><subfield code="a">Expertensystem</subfield><subfield code="0">(DE-588)4113491-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="2" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="3" ind2="0"><subfield code="a">Werbeerfolgskontrolle</subfield><subfield code="0">(DE-588)4189634-8</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="3" ind2="1"><subfield code="a">Expertensystem</subfield><subfield code="0">(DE-588)4113491-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="3" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="4" ind2="0"><subfield code="a">Werbewirkungsforschung</subfield><subfield code="0">(DE-588)4189648-8</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="4" ind2="1"><subfield code="a">Expertensystem</subfield><subfield code="0">(DE-588)4113491-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="4" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="5" ind2="0"><subfield code="a">Analyse</subfield><subfield code="0">(DE-588)4122795-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="5" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="830" ind1=" " ind2="0"><subfield code="a">Konsum und Verhalten</subfield><subfield code="v">26.</subfield><subfield code="w">(DE-604)BV000003226</subfield><subfield code="9">26</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-001768943</subfield></datafield></record></collection> |
| id | DE-604.BV002769308 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T15:49:20Z |
| institution | BVB |
| isbn | 3790804851 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001768943 |
| oclc_num | 23252584 |
| open_access_boolean | |
| owner | DE-19 DE-BY-UBM DE-859 DE-M49 DE-BY-TUM DE-12 DE-703 DE-473 DE-BY-UBG DE-739 DE-945 DE-824 DE-20 DE-B170 DE-83 DE-634 DE-525 DE-188 DE-706 |
| owner_facet | DE-19 DE-BY-UBM DE-859 DE-M49 DE-BY-TUM DE-12 DE-703 DE-473 DE-BY-UBG DE-739 DE-945 DE-824 DE-20 DE-B170 DE-83 DE-634 DE-525 DE-188 DE-706 |
| physical | XIV, 369 S. Ill., graph. Darst. |
| publishDate | 1990 |
| publishDateSearch | 1990 |
| publishDateSort | 1990 |
| publisher | Physica-Verl. |
| record_format | marc |
| series | Konsum und Verhalten |
| series2 | Konsum und Verhalten |
| spelling | Neibecker, Bruno 1953- Verfasser (DE-588)170871894 aut Werbewirkungsanalyse mit Expertensystemen Bruno Neibecker Heidelberg Physica-Verl. 1990 XIV, 369 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Konsum und Verhalten 26. Expert systems (Computer science) Analyse (DE-588)4122795-5 gnd rswk-swf Werbewirkungsforschung (DE-588)4189648-8 gnd rswk-swf Werbeerfolgskontrolle (DE-588)4189634-8 gnd rswk-swf Expertensystem (DE-588)4113491-6 gnd rswk-swf Werbewirkung (DE-588)4189647-6 gnd rswk-swf ESWA (DE-588)4244491-3 gnd rswk-swf Werbewirkungsanalyse (DE-588)4244492-5 gnd rswk-swf Werbewirkung (DE-588)4189647-6 s Expertensystem (DE-588)4113491-6 s DE-604 ESWA (DE-588)4244491-3 s Werbewirkungsanalyse (DE-588)4244492-5 s Werbeerfolgskontrolle (DE-588)4189634-8 s Werbewirkungsforschung (DE-588)4189648-8 s Analyse (DE-588)4122795-5 s Konsum und Verhalten 26. (DE-604)BV000003226 26 |
| spellingShingle | Neibecker, Bruno 1953- Werbewirkungsanalyse mit Expertensystemen Konsum und Verhalten Expert systems (Computer science) Analyse (DE-588)4122795-5 gnd Werbewirkungsforschung (DE-588)4189648-8 gnd Werbeerfolgskontrolle (DE-588)4189634-8 gnd Expertensystem (DE-588)4113491-6 gnd Werbewirkung (DE-588)4189647-6 gnd ESWA (DE-588)4244491-3 gnd Werbewirkungsanalyse (DE-588)4244492-5 gnd |
| subject_GND | (DE-588)4122795-5 (DE-588)4189648-8 (DE-588)4189634-8 (DE-588)4113491-6 (DE-588)4189647-6 (DE-588)4244491-3 (DE-588)4244492-5 |
| title | Werbewirkungsanalyse mit Expertensystemen |
| title_auth | Werbewirkungsanalyse mit Expertensystemen |
| title_exact_search | Werbewirkungsanalyse mit Expertensystemen |
| title_full | Werbewirkungsanalyse mit Expertensystemen Bruno Neibecker |
| title_fullStr | Werbewirkungsanalyse mit Expertensystemen Bruno Neibecker |
| title_full_unstemmed | Werbewirkungsanalyse mit Expertensystemen Bruno Neibecker |
| title_short | Werbewirkungsanalyse mit Expertensystemen |
| title_sort | werbewirkungsanalyse mit expertensystemen |
| topic | Expert systems (Computer science) Analyse (DE-588)4122795-5 gnd Werbewirkungsforschung (DE-588)4189648-8 gnd Werbeerfolgskontrolle (DE-588)4189634-8 gnd Expertensystem (DE-588)4113491-6 gnd Werbewirkung (DE-588)4189647-6 gnd ESWA (DE-588)4244491-3 gnd Werbewirkungsanalyse (DE-588)4244492-5 gnd |
| topic_facet | Expert systems (Computer science) Analyse Werbewirkungsforschung Werbeerfolgskontrolle Expertensystem Werbewirkung ESWA Werbewirkungsanalyse |
| volume_link | (DE-604)BV000003226 |
| work_keys_str_mv | AT neibeckerbruno werbewirkungsanalysemitexpertensystemen |