Communicator's guide to marketing:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York [u.a.]
Longman
1987
|
| Schriftenreihe: | Longman series in public communication
|
| Schlagworte: | |
| Beschreibung: | XII, 226 S. |
| ISBN: | 058228645X |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV002492354 | ||
| 003 | DE-604 | ||
| 005 | 20151013 | ||
| 007 | t | ||
| 008 | 900219s1987 |||| 00||| eng d | ||
| 020 | |a 058228645X |9 0-582-28645-X | ||
| 035 | |a (OCoLC)14586669 | ||
| 035 | |a (DE-599)BVBBV002492354 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-19 |a DE-188 | ||
| 050 | 0 | |a HF5415.123 | |
| 082 | 0 | |a 658.8 |2 19 | |
| 100 | 1 | |a Degen, Clara |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Communicator's guide to marketing |c Internat. Assoc. of Business Communicators. Ed. by Clara Degen |
| 264 | 1 | |a New York [u.a.] |b Longman |c 1987 | |
| 300 | |a XII, 226 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Longman series in public communication | |
| 650 | 4 | |a Communication en marketing | |
| 650 | 4 | |a Marketing | |
| 650 | 4 | |a Communication in marketing | |
| 650 | 4 | |a Marketing | |
| 710 | 2 | |a International Association of Business Communicators |e Sonstige |0 (DE-588)131770-2 |4 oth | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-001605740 | ||
Datensatz im Suchindex
| _version_ | 1804116899221471232 |
|---|---|
| any_adam_object | |
| author | Degen, Clara |
| author_facet | Degen, Clara |
| author_role | aut |
| author_sort | Degen, Clara |
| author_variant | c d cd |
| building | Verbundindex |
| bvnumber | BV002492354 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.123 |
| callnumber-search | HF5415.123 |
| callnumber-sort | HF 45415.123 |
| callnumber-subject | HF - Commerce |
| ctrlnum | (OCoLC)14586669 (DE-599)BVBBV002492354 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01089nam a2200349 c 4500</leader><controlfield tag="001">BV002492354</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20151013 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">900219s1987 |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">058228645X</subfield><subfield code="9">0-582-28645-X</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)14586669</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV002492354</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-19</subfield><subfield code="a">DE-188</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415.123</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8</subfield><subfield code="2">19</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Degen, Clara</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Communicator's guide to marketing</subfield><subfield code="c">Internat. Assoc. of Business Communicators. Ed. by Clara Degen</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">New York [u.a.]</subfield><subfield code="b">Longman</subfield><subfield code="c">1987</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XII, 226 S.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Longman series in public communication</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Communication en marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Communication in marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield></datafield><datafield tag="710" ind1="2" ind2=" "><subfield code="a">International Association of Business Communicators</subfield><subfield code="e">Sonstige</subfield><subfield code="0">(DE-588)131770-2</subfield><subfield code="4">oth</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-001605740</subfield></datafield></record></collection> |
| id | DE-604.BV002492354 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T15:45:50Z |
| institution | BVB |
| institution_GND | (DE-588)131770-2 |
| isbn | 058228645X |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001605740 |
| oclc_num | 14586669 |
| open_access_boolean | |
| owner | DE-19 DE-BY-UBM DE-188 |
| owner_facet | DE-19 DE-BY-UBM DE-188 |
| physical | XII, 226 S. |
| publishDate | 1987 |
| publishDateSearch | 1987 |
| publishDateSort | 1987 |
| publisher | Longman |
| record_format | marc |
| series2 | Longman series in public communication |
| spelling | Degen, Clara Verfasser aut Communicator's guide to marketing Internat. Assoc. of Business Communicators. Ed. by Clara Degen New York [u.a.] Longman 1987 XII, 226 S. txt rdacontent n rdamedia nc rdacarrier Longman series in public communication Communication en marketing Marketing Communication in marketing International Association of Business Communicators Sonstige (DE-588)131770-2 oth |
| spellingShingle | Degen, Clara Communicator's guide to marketing Communication en marketing Marketing Communication in marketing |
| title | Communicator's guide to marketing |
| title_auth | Communicator's guide to marketing |
| title_exact_search | Communicator's guide to marketing |
| title_full | Communicator's guide to marketing Internat. Assoc. of Business Communicators. Ed. by Clara Degen |
| title_fullStr | Communicator's guide to marketing Internat. Assoc. of Business Communicators. Ed. by Clara Degen |
| title_full_unstemmed | Communicator's guide to marketing Internat. Assoc. of Business Communicators. Ed. by Clara Degen |
| title_short | Communicator's guide to marketing |
| title_sort | communicator s guide to marketing |
| topic | Communication en marketing Marketing Communication in marketing |
| topic_facet | Communication en marketing Marketing Communication in marketing |
| work_keys_str_mv | AT degenclara communicatorsguidetomarketing AT internationalassociationofbusinesscommunicators communicatorsguidetomarketing |