Der Warentest: ein modernes Instrument der Marktforschung
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Essen
Girardet
1959
|
| Schriftenreihe: | Grundriss der Werbung
7 |
| Schlagworte: | |
| Beschreibung: | 218 S. Ill. |
Internformat
MARC
| LEADER | 00000nam a2200000 cb4500 | ||
|---|---|---|---|
| 001 | BV001912747 | ||
| 003 | DE-604 | ||
| 005 | 20201029 | ||
| 007 | t | ||
| 008 | 890928s1959 a||| |||| 00||| ger d | ||
| 035 | |a (OCoLC)10314203 | ||
| 035 | |a (DE-599)BVBBV001912747 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a ger | |
| 049 | |a DE-M49 |a DE-384 |a DE-83 |a DE-188 |a DE-210 | ||
| 050 | 0 | |a TA410 | |
| 084 | |a QP 611 |0 (DE-625)141908: |2 rvk | ||
| 100 | 1 | |a Lohmeier, Fritz |d 1926-2017 |e Verfasser |0 (DE-588)170360296 |4 aut | |
| 245 | 1 | 0 | |a Der Warentest |b ein modernes Instrument der Marktforschung |c von Fritz Lohmeier |
| 264 | 1 | |a Essen |b Girardet |c 1959 | |
| 300 | |a 218 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 1 | |a Grundriss der Werbung |v 7 | |
| 650 | 4 | |a Testing | |
| 650 | 0 | 7 | |a Warentest |0 (DE-588)4064605-1 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Warentest |0 (DE-588)4064605-1 |D s |
| 689 | 0 | |8 1\p |5 DE-604 | |
| 830 | 0 | |a Grundriss der Werbung |v 7 |w (DE-604)BV001886261 |9 7 | |
| 940 | 1 | |q TUB-nveb | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-001246754 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804116350890672128 |
|---|---|
| any_adam_object | |
| author | Lohmeier, Fritz 1926-2017 |
| author_GND | (DE-588)170360296 |
| author_facet | Lohmeier, Fritz 1926-2017 |
| author_role | aut |
| author_sort | Lohmeier, Fritz 1926-2017 |
| author_variant | f l fl |
| building | Verbundindex |
| bvnumber | BV001912747 |
| callnumber-first | T - Technology |
| callnumber-label | TA410 |
| callnumber-raw | TA410 |
| callnumber-search | TA410 |
| callnumber-sort | TA 3410 |
| callnumber-subject | TA - General and Civil Engineering |
| classification_rvk | QP 611 |
| ctrlnum | (OCoLC)10314203 (DE-599)BVBBV001912747 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01177nam a2200361 cb4500</leader><controlfield tag="001">BV001912747</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20201029 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">890928s1959 a||| |||| 00||| ger d</controlfield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)10314203</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV001912747</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">ger</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-M49</subfield><subfield code="a">DE-384</subfield><subfield code="a">DE-83</subfield><subfield code="a">DE-188</subfield><subfield code="a">DE-210</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">TA410</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 611</subfield><subfield code="0">(DE-625)141908:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Lohmeier, Fritz</subfield><subfield code="d">1926-2017</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)170360296</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Der Warentest</subfield><subfield code="b">ein modernes Instrument der Marktforschung</subfield><subfield code="c">von Fritz Lohmeier</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Essen</subfield><subfield code="b">Girardet</subfield><subfield code="c">1959</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">218 S.</subfield><subfield code="b">Ill.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="1" ind2=" "><subfield code="a">Grundriss der Werbung</subfield><subfield code="v">7</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Testing</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Warentest</subfield><subfield code="0">(DE-588)4064605-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Warentest</subfield><subfield code="0">(DE-588)4064605-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="830" ind1=" " ind2="0"><subfield code="a">Grundriss der Werbung</subfield><subfield code="v">7</subfield><subfield code="w">(DE-604)BV001886261</subfield><subfield code="9">7</subfield></datafield><datafield tag="940" ind1="1" ind2=" "><subfield code="q">TUB-nveb</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-001246754</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield></record></collection> |
| id | DE-604.BV001912747 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T15:37:07Z |
| institution | BVB |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001246754 |
| oclc_num | 10314203 |
| open_access_boolean | |
| owner | DE-M49 DE-BY-TUM DE-384 DE-83 DE-188 DE-210 |
| owner_facet | DE-M49 DE-BY-TUM DE-384 DE-83 DE-188 DE-210 |
| physical | 218 S. Ill. |
| psigel | TUB-nveb |
| publishDate | 1959 |
| publishDateSearch | 1959 |
| publishDateSort | 1959 |
| publisher | Girardet |
| record_format | marc |
| series | Grundriss der Werbung |
| series2 | Grundriss der Werbung |
| spelling | Lohmeier, Fritz 1926-2017 Verfasser (DE-588)170360296 aut Der Warentest ein modernes Instrument der Marktforschung von Fritz Lohmeier Essen Girardet 1959 218 S. Ill. txt rdacontent n rdamedia nc rdacarrier Grundriss der Werbung 7 Testing Warentest (DE-588)4064605-1 gnd rswk-swf Warentest (DE-588)4064605-1 s 1\p DE-604 Grundriss der Werbung 7 (DE-604)BV001886261 7 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Lohmeier, Fritz 1926-2017 Der Warentest ein modernes Instrument der Marktforschung Grundriss der Werbung Testing Warentest (DE-588)4064605-1 gnd |
| subject_GND | (DE-588)4064605-1 |
| title | Der Warentest ein modernes Instrument der Marktforschung |
| title_auth | Der Warentest ein modernes Instrument der Marktforschung |
| title_exact_search | Der Warentest ein modernes Instrument der Marktforschung |
| title_full | Der Warentest ein modernes Instrument der Marktforschung von Fritz Lohmeier |
| title_fullStr | Der Warentest ein modernes Instrument der Marktforschung von Fritz Lohmeier |
| title_full_unstemmed | Der Warentest ein modernes Instrument der Marktforschung von Fritz Lohmeier |
| title_short | Der Warentest |
| title_sort | der warentest ein modernes instrument der marktforschung |
| title_sub | ein modernes Instrument der Marktforschung |
| topic | Testing Warentest (DE-588)4064605-1 gnd |
| topic_facet | Testing Warentest |
| volume_link | (DE-604)BV001886261 |
| work_keys_str_mv | AT lohmeierfritz derwarentesteinmodernesinstrumentdermarktforschung |