Public relations and community: a reconstructed theory
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York u.a.
Prager
1988
|
| Ausgabe: | 1. publ. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XIII, 142 S. |
| ISBN: | 0275929116 |
Internformat
MARC
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Datensatz im Suchindex
| _version_ | 1804116277052047360 |
|---|---|
| adam_text | IMAGE 1
PUBUC RELATION S
AND COMMUNITY A RECONSTRUCTED THEORY
DEAN KRUCKEBERG KENNETH STARCK
WEST PORT, CONNECTICUT LONDON
IMAGE 2
CONTENTS
PREFACE IX
INTRODUCTION XI
I THE QUANDARY OF PUBLIC RELATIONS 1
1 THE HISTORICAL FOUNDATION IN QUESTION 3
2 THE PROBLEM OF ADEFINITION OF PUBLIC RELATIONS 11
3 CONCLUSIONS ABOUT AN INCONCLUSIVE VOCATION
4 A FRAMEWORK OF COMMUNITY RELATIONS
5 A THEORETICAL FRAMEWORK: THE CHICAGO SCHOOL OF SOCIAL THOUGHT
NOTES FOR PART I
17
23
27
31
11 A SENSE OF COMMUNITY 35
6 SENSE OF COMMUNITY NO LONGER COMMON
7 THE SHIFT FROM RURAL TO URBAN LIFE
37
43
IMAGE 3
VIII
CONTENTS
8 THE CHICAGO SCHOOL AND THE SEARCH FOR COMMUNITY 51
9 ATTEMPTS TO REGAIN COMMUNITY 57
10 THE CHICAGO SCHOOL S APPLICATION TO COMMUNITY RELATIONS 65
N OTES FOR PART II 73
III A CASE STUDY RECONCILING PUBLIC RELATIONS AND COMMUNITY 79
11 A REVIEW OF THE MAIN THEORY 81
12 SUGAR CREEK AS A THEORY TEST SITE 85
13 PUBLIC AND COMMUNITY RELATIONS IN SUGAR CREEK 97
14 LESSONS FROM THE CHICAGO SCHOOL AND SUGAR CREEK 111
NOTES FOR PART III 121
BIBLIOGRAPHY 127
INDEX 137
|
| any_adam_object | 1 |
| author | Kruckeberg, Dean Starck, Kenneth |
| author_facet | Kruckeberg, Dean Starck, Kenneth |
| author_role | aut aut |
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| author_variant | d k dk k s ks |
| building | Verbundindex |
| bvnumber | BV001783860 |
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| ctrlnum | (OCoLC)832164673 (DE-599)BVBBV001783860 |
| dewey-full | 659.2 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.2 |
| dewey-search | 659.2 |
| dewey-sort | 3659.2 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Allgemeines Wirtschaftswissenschaften |
| edition | 1. publ. |
| format | Book |
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| physical | XIII, 142 S. |
| publishDate | 1988 |
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| spelling | Kruckeberg, Dean Verfasser aut Public relations and community a reconstructed theory Dean Kruckeberg, ; Kenneth Starck 1. publ. New York u.a. Prager 1988 XIII, 142 S. txt rdacontent n rdamedia nc rdacarrier Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Gemeinschaft (DE-588)4020015-2 gnd rswk-swf USA (DE-588)4078704-7 gnd rswk-swf 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content USA (DE-588)4078704-7 g Gemeinschaft (DE-588)4020015-2 s Öffentlichkeitsarbeit (DE-588)4043188-5 s DE-604 Starck, Kenneth Verfasser aut SWB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=001202243&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Kruckeberg, Dean Starck, Kenneth Public relations and community a reconstructed theory Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Gemeinschaft (DE-588)4020015-2 gnd |
| subject_GND | (DE-588)4043188-5 (DE-588)4020015-2 (DE-588)4078704-7 (DE-588)4522595-3 |
| title | Public relations and community a reconstructed theory |
| title_auth | Public relations and community a reconstructed theory |
| title_exact_search | Public relations and community a reconstructed theory |
| title_full | Public relations and community a reconstructed theory Dean Kruckeberg, ; Kenneth Starck |
| title_fullStr | Public relations and community a reconstructed theory Dean Kruckeberg, ; Kenneth Starck |
| title_full_unstemmed | Public relations and community a reconstructed theory Dean Kruckeberg, ; Kenneth Starck |
| title_short | Public relations and community |
| title_sort | public relations and community a reconstructed theory |
| title_sub | a reconstructed theory |
| topic | Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Gemeinschaft (DE-588)4020015-2 gnd |
| topic_facet | Öffentlichkeitsarbeit Gemeinschaft USA Fallstudiensammlung |
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