Marketing mit Duftstoffen:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
München [u.a.]
Oldenbourg
1989
|
| Schlagworte: | |
| Beschreibung: | XI, 180 S. graph. Darst. |
| ISBN: | 3486213202 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV001314369 | ||
| 003 | DE-604 | ||
| 005 | 20180418 | ||
| 007 | t | ||
| 008 | 890530s1989 d||| |||| 00||| ger d | ||
| 020 | |a 3486213202 |9 3-486-21320-2 | ||
| 035 | |a (OCoLC)242725414 | ||
| 035 | |a (DE-599)BVBBV001314369 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a ger | |
| 049 | |a DE-12 |a DE-19 |a DE-M49 |a DE-384 |a DE-473 |a DE-739 |a DE-355 |a DE-862 |a DE-945 |a DE-N2 |a DE-706 |a DE-B170 |a DE-188 | ||
| 050 | 0 | |a HF5415.122 | |
| 082 | 0 | |a 658.8342 | |
| 084 | |a QP 621 |0 (DE-625)141912: |2 rvk | ||
| 084 | |a QP 624 |0 (DE-625)141914: |2 rvk | ||
| 084 | |a QR 525 |0 (DE-625)142044: |2 rvk | ||
| 084 | |a CHE 513f |2 stub | ||
| 084 | |a WIR 810f |2 stub | ||
| 100 | 1 | |a Knoblich, Hans |d 1933- |e Verfasser |0 (DE-588)119120909 |4 aut | |
| 245 | 1 | 0 | |a Marketing mit Duftstoffen |c Hans Knoblich ; Bernd Schubert |
| 264 | 1 | |a München [u.a.] |b Oldenbourg |c 1989 | |
| 300 | |a XI, 180 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Psychologie | |
| 650 | 4 | |a Motivation research (Marketing) | |
| 650 | 4 | |a Odors |x Psychological aspects | |
| 650 | 4 | |a Scent as a marketing device | |
| 650 | 0 | 7 | |a Duftstoff |0 (DE-588)4113361-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Duftmarketing |0 (DE-588)4712134-8 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | 1 | |a Duftstoff |0 (DE-588)4113361-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Duftmarketing |0 (DE-588)4712134-8 |D s |
| 689 | 1 | |5 DE-188 | |
| 700 | 1 | |a Schubert, Bernd |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-000793779 | ||
Datensatz im Suchindex
| DE-BY-862_location | 2801 |
|---|---|
| DE-BY-FWS_call_number | 2801/1990:1510 |
| DE-BY-FWS_katkey | 40341 |
| DE-BY-FWS_media_number | 083100422807 |
| _version_ | 1806195504431759360 |
| any_adam_object | |
| author | Knoblich, Hans 1933- Schubert, Bernd |
| author_GND | (DE-588)119120909 |
| author_facet | Knoblich, Hans 1933- Schubert, Bernd |
| author_role | aut aut |
| author_sort | Knoblich, Hans 1933- |
| author_variant | h k hk b s bs |
| building | Verbundindex |
| bvnumber | BV001314369 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.122 |
| callnumber-search | HF5415.122 |
| callnumber-sort | HF 45415.122 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 621 QP 624 QR 525 |
| classification_tum | CHE 513f WIR 810f |
| ctrlnum | (OCoLC)242725414 (DE-599)BVBBV001314369 |
| dewey-full | 658.8342 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8342 |
| dewey-search | 658.8342 |
| dewey-sort | 3658.8342 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Chemie Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV001314369 |
| illustrated | Illustrated |
| indexdate | 2024-08-01T16:24:21Z |
| institution | BVB |
| isbn | 3486213202 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-000793779 |
| oclc_num | 242725414 |
| open_access_boolean | |
| owner | DE-12 DE-19 DE-BY-UBM DE-M49 DE-BY-TUM DE-384 DE-473 DE-BY-UBG DE-739 DE-355 DE-BY-UBR DE-862 DE-BY-FWS DE-945 DE-N2 DE-706 DE-B170 DE-188 |
| owner_facet | DE-12 DE-19 DE-BY-UBM DE-M49 DE-BY-TUM DE-384 DE-473 DE-BY-UBG DE-739 DE-355 DE-BY-UBR DE-862 DE-BY-FWS DE-945 DE-N2 DE-706 DE-B170 DE-188 |
| physical | XI, 180 S. graph. Darst. |
| publishDate | 1989 |
| publishDateSearch | 1989 |
| publishDateSort | 1989 |
| publisher | Oldenbourg |
| record_format | marc |
| spellingShingle | Knoblich, Hans 1933- Schubert, Bernd Marketing mit Duftstoffen Psychologie Motivation research (Marketing) Odors Psychological aspects Scent as a marketing device Duftstoff (DE-588)4113361-4 gnd Duftmarketing (DE-588)4712134-8 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4113361-4 (DE-588)4712134-8 (DE-588)4037589-4 |
| title | Marketing mit Duftstoffen |
| title_auth | Marketing mit Duftstoffen |
| title_exact_search | Marketing mit Duftstoffen |
| title_full | Marketing mit Duftstoffen Hans Knoblich ; Bernd Schubert |
| title_fullStr | Marketing mit Duftstoffen Hans Knoblich ; Bernd Schubert |
| title_full_unstemmed | Marketing mit Duftstoffen Hans Knoblich ; Bernd Schubert |
| title_short | Marketing mit Duftstoffen |
| title_sort | marketing mit duftstoffen |
| topic | Psychologie Motivation research (Marketing) Odors Psychological aspects Scent as a marketing device Duftstoff (DE-588)4113361-4 gnd Duftmarketing (DE-588)4712134-8 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Psychologie Motivation research (Marketing) Odors Psychological aspects Scent as a marketing device Duftstoff Duftmarketing Marketing |
| work_keys_str_mv | AT knoblichhans marketingmitduftstoffen AT schubertbernd marketingmitduftstoffen |
Schweinfurt Magazin
| Signatur: |
2801 1990:1510 |
|---|---|
| Exemplar 1 | ausleihbar Verfügbar Bestellen |