Standardization of marketing processes as a strategic point in global marketing:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Mannheim
1986
|
| Schriftenreihe: | Institut für Marketing <Mannheim>: Arbeitspapier
41 |
| Schlagworte: | |
| Beschreibung: | 15, 8 Bl. |
Internformat
MARC
| LEADER | 00000nam a2200000 cb4500 | ||
|---|---|---|---|
| 001 | BV001301505 | ||
| 003 | DE-604 | ||
| 005 | 20151103 | ||
| 007 | t | ||
| 008 | 890425s1986 |||| 00||| eng d | ||
| 035 | |a (OCoLC)59925007 | ||
| 035 | |a (DE-599)BVBBV001301505 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-12 |a DE-473 |a DE-N2 |a DE-19 |a DE-188 | ||
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Kreutzer, Ralf T. |d 1958- |e Verfasser |0 (DE-588)111574668 |4 aut | |
| 245 | 1 | 0 | |a Standardization of marketing processes as a strategic point in global marketing |c Ralf Kreutzer |
| 246 | 1 | |a Standardization of marketing-processes as a strategic point in lgobal marketing | |
| 264 | 1 | |a Mannheim |c 1986 | |
| 300 | |a 15, 8 Bl. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 1 | |a Institut für Marketing <Mannheim>: Arbeitspapier |v 41 | |
| 650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Standardisierung |0 (DE-588)4056914-7 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
| 689 | 0 | 1 | |a Standardisierung |0 (DE-588)4056914-7 |D s |
| 689 | 0 | |5 DE-604 | |
| 830 | 0 | |a Institut für Marketing <Mannheim>: Arbeitspapier |v 41 |w (DE-604)BV004081956 |9 41 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-000785378 | ||
Datensatz im Suchindex
| _version_ | 1804115707434106880 |
|---|---|
| any_adam_object | |
| author | Kreutzer, Ralf T. 1958- |
| author_GND | (DE-588)111574668 |
| author_facet | Kreutzer, Ralf T. 1958- |
| author_role | aut |
| author_sort | Kreutzer, Ralf T. 1958- |
| author_variant | r t k rt rtk |
| building | Verbundindex |
| bvnumber | BV001301505 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)59925007 (DE-599)BVBBV001301505 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01322nam a2200349 cb4500</leader><controlfield tag="001">BV001301505</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20151103 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">890425s1986 |||| 00||| eng d</controlfield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)59925007</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV001301505</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-12</subfield><subfield code="a">DE-473</subfield><subfield code="a">DE-N2</subfield><subfield code="a">DE-19</subfield><subfield code="a">DE-188</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Kreutzer, Ralf T.</subfield><subfield code="d">1958-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)111574668</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Standardization of marketing processes as a strategic point in global marketing</subfield><subfield code="c">Ralf Kreutzer</subfield></datafield><datafield tag="246" ind1="1" ind2=" "><subfield code="a">Standardization of marketing-processes as a strategic point in lgobal marketing</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Mannheim</subfield><subfield code="c">1986</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">15, 8 Bl.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="1" ind2=" "><subfield code="a">Institut für Marketing <Mannheim>: Arbeitspapier</subfield><subfield code="v">41</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Internationales Marketing</subfield><subfield code="0">(DE-588)4125431-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Standardisierung</subfield><subfield code="0">(DE-588)4056914-7</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Internationales Marketing</subfield><subfield code="0">(DE-588)4125431-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Standardisierung</subfield><subfield code="0">(DE-588)4056914-7</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="830" ind1=" " ind2="0"><subfield code="a">Institut für Marketing <Mannheim>: Arbeitspapier</subfield><subfield code="v">41</subfield><subfield code="w">(DE-604)BV004081956</subfield><subfield code="9">41</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-000785378</subfield></datafield></record></collection> |
| id | DE-604.BV001301505 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T15:26:53Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-000785378 |
| oclc_num | 59925007 |
| open_access_boolean | |
| owner | DE-12 DE-473 DE-BY-UBG DE-N2 DE-19 DE-BY-UBM DE-188 |
| owner_facet | DE-12 DE-473 DE-BY-UBG DE-N2 DE-19 DE-BY-UBM DE-188 |
| physical | 15, 8 Bl. |
| publishDate | 1986 |
| publishDateSearch | 1986 |
| publishDateSort | 1986 |
| record_format | marc |
| series | Institut für Marketing <Mannheim>: Arbeitspapier |
| series2 | Institut für Marketing <Mannheim>: Arbeitspapier |
| spelling | Kreutzer, Ralf T. 1958- Verfasser (DE-588)111574668 aut Standardization of marketing processes as a strategic point in global marketing Ralf Kreutzer Standardization of marketing-processes as a strategic point in lgobal marketing Mannheim 1986 15, 8 Bl. txt rdacontent n rdamedia nc rdacarrier Institut für Marketing <Mannheim>: Arbeitspapier 41 Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Standardisierung (DE-588)4056914-7 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 s Standardisierung (DE-588)4056914-7 s DE-604 Institut für Marketing <Mannheim>: Arbeitspapier 41 (DE-604)BV004081956 41 |
| spellingShingle | Kreutzer, Ralf T. 1958- Standardization of marketing processes as a strategic point in global marketing Institut für Marketing <Mannheim>: Arbeitspapier Internationales Marketing (DE-588)4125431-4 gnd Standardisierung (DE-588)4056914-7 gnd |
| subject_GND | (DE-588)4125431-4 (DE-588)4056914-7 |
| title | Standardization of marketing processes as a strategic point in global marketing |
| title_alt | Standardization of marketing-processes as a strategic point in lgobal marketing |
| title_auth | Standardization of marketing processes as a strategic point in global marketing |
| title_exact_search | Standardization of marketing processes as a strategic point in global marketing |
| title_full | Standardization of marketing processes as a strategic point in global marketing Ralf Kreutzer |
| title_fullStr | Standardization of marketing processes as a strategic point in global marketing Ralf Kreutzer |
| title_full_unstemmed | Standardization of marketing processes as a strategic point in global marketing Ralf Kreutzer |
| title_short | Standardization of marketing processes as a strategic point in global marketing |
| title_sort | standardization of marketing processes as a strategic point in global marketing |
| topic | Internationales Marketing (DE-588)4125431-4 gnd Standardisierung (DE-588)4056914-7 gnd |
| topic_facet | Internationales Marketing Standardisierung |
| volume_link | (DE-604)BV004081956 |
| work_keys_str_mv | AT kreutzerralft standardizationofmarketingprocessesasastrategicpointinglobalmarketing AT kreutzerralft standardizationofmarketingprocessesasastrategicpointinlgobalmarketing |