Konzepte zur organisatorischen Verankerung des global marketing:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Mannheim
1988
|
| Schriftenreihe: | Institut für Marketing <Mannheim>: Arbeitspapier
67 |
| Schlagworte: | |
| Beschreibung: | 32 Bl. |
| ISBN: | 3893330976 |
Internformat
MARC
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| 100 | 1 | |a Raffée, Hans |d 1929-2021 |e Verfasser |0 (DE-588)11886968X |4 aut | |
| 245 | 1 | 0 | |a Konzepte zur organisatorischen Verankerung des global marketing |c Raffée, Hans ; Kreutzer, Ralf |
| 264 | 1 | |a Mannheim |c 1988 | |
| 300 | |a 32 Bl. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 1 | |a Institut für Marketing <Mannheim>: Arbeitspapier |v 67 | |
| 650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Organisation |0 (DE-588)4043774-7 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Weltmarkt |0 (DE-588)4117627-3 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Internationaler Wettbewerb |0 (DE-588)4027415-9 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
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| 689 | 1 | 1 | |a Weltmarkt |0 (DE-588)4117627-3 |D s |
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| 689 | 2 | |8 1\p |5 DE-604 | |
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Datensatz im Suchindex
| _version_ | 1804115707415232512 |
|---|---|
| any_adam_object | |
| author | Raffée, Hans 1929-2021 Kreutzer, Ralf T. 1958- |
| author_GND | (DE-588)11886968X (DE-588)111574668 |
| author_facet | Raffée, Hans 1929-2021 Kreutzer, Ralf T. 1958- |
| author_role | aut aut |
| author_sort | Raffée, Hans 1929-2021 |
| author_variant | h r hr r t k rt rtk |
| building | Verbundindex |
| bvnumber | BV001301473 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)75441277 (DE-599)BVBBV001301473 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV001301473 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T15:26:53Z |
| institution | BVB |
| isbn | 3893330976 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-000785362 |
| oclc_num | 75441277 |
| open_access_boolean | |
| owner | DE-12 DE-945 DE-188 |
| owner_facet | DE-12 DE-945 DE-188 |
| physical | 32 Bl. |
| publishDate | 1988 |
| publishDateSearch | 1988 |
| publishDateSort | 1988 |
| record_format | marc |
| series | Institut für Marketing <Mannheim>: Arbeitspapier |
| series2 | Institut für Marketing <Mannheim>: Arbeitspapier |
| spelling | Raffée, Hans 1929-2021 Verfasser (DE-588)11886968X aut Konzepte zur organisatorischen Verankerung des global marketing Raffée, Hans ; Kreutzer, Ralf Mannheim 1988 32 Bl. txt rdacontent n rdamedia nc rdacarrier Institut für Marketing <Mannheim>: Arbeitspapier 67 Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Organisation (DE-588)4043774-7 gnd rswk-swf Weltmarkt (DE-588)4117627-3 gnd rswk-swf Internationaler Wettbewerb (DE-588)4027415-9 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s Internationaler Wettbewerb (DE-588)4027415-9 s DE-604 Weltmarkt (DE-588)4117627-3 s Internationales Marketing (DE-588)4125431-4 s Organisation (DE-588)4043774-7 s 1\p DE-604 Kreutzer, Ralf T. 1958- Verfasser (DE-588)111574668 aut Institut für Marketing <Mannheim>: Arbeitspapier 67 (DE-604)BV004081956 67 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Raffée, Hans 1929-2021 Kreutzer, Ralf T. 1958- Konzepte zur organisatorischen Verankerung des global marketing Institut für Marketing <Mannheim>: Arbeitspapier Internationales Marketing (DE-588)4125431-4 gnd Organisation (DE-588)4043774-7 gnd Weltmarkt (DE-588)4117627-3 gnd Internationaler Wettbewerb (DE-588)4027415-9 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4125431-4 (DE-588)4043774-7 (DE-588)4117627-3 (DE-588)4027415-9 (DE-588)4037589-4 |
| title | Konzepte zur organisatorischen Verankerung des global marketing |
| title_auth | Konzepte zur organisatorischen Verankerung des global marketing |
| title_exact_search | Konzepte zur organisatorischen Verankerung des global marketing |
| title_full | Konzepte zur organisatorischen Verankerung des global marketing Raffée, Hans ; Kreutzer, Ralf |
| title_fullStr | Konzepte zur organisatorischen Verankerung des global marketing Raffée, Hans ; Kreutzer, Ralf |
| title_full_unstemmed | Konzepte zur organisatorischen Verankerung des global marketing Raffée, Hans ; Kreutzer, Ralf |
| title_short | Konzepte zur organisatorischen Verankerung des global marketing |
| title_sort | konzepte zur organisatorischen verankerung des global marketing |
| topic | Internationales Marketing (DE-588)4125431-4 gnd Organisation (DE-588)4043774-7 gnd Weltmarkt (DE-588)4117627-3 gnd Internationaler Wettbewerb (DE-588)4027415-9 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Internationales Marketing Organisation Weltmarkt Internationaler Wettbewerb Marketing |
| volume_link | (DE-604)BV004081956 |
| work_keys_str_mv | AT raffeehans konzeptezurorganisatorischenverankerungdesglobalmarketing AT kreutzerralft konzeptezurorganisatorischenverankerungdesglobalmarketing |