Strategische Marktforschung und Instrumente des strategischen Marketings:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Frankfurt am Main [u.a.]
Lang
1989
|
| Schriftenreihe: | Europäische Hochschulschriften / 05
956 |
| Schlagworte: | |
| Beschreibung: | 223 S. graph. Darst. |
| ISBN: | 3631406312 |
Internformat
MARC
| LEADER | 00000nam a2200000 cb4500 | ||
|---|---|---|---|
| 001 | BV001294465 | ||
| 003 | DE-604 | ||
| 005 | 20151005 | ||
| 007 | t | ||
| 008 | 890414s1989 d||| |||| 00||| ger d | ||
| 020 | |a 3631406312 |9 3-631-40631-2 | ||
| 035 | |a (OCoLC)21163694 | ||
| 035 | |a (DE-599)BVBBV001294465 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a ger | |
| 049 | |a DE-19 |a DE-12 |a DE-384 |a DE-859 |a DE-473 |a DE-703 |a DE-739 |a DE-824 |a DE-945 |a DE-858 |a DE-706 |a DE-634 |a DE-83 |a DE-188 | ||
| 050 | 0 | |a HF5415.2 | |
| 084 | |a QP 611 |0 (DE-625)141908: |2 rvk | ||
| 084 | |a QP 612 |0 (DE-625)141909: |2 rvk | ||
| 100 | 1 | |a Ghebresillasie, Girma |d 1961- |e Verfasser |0 (DE-588)11205580X |4 aut | |
| 245 | 1 | 0 | |a Strategische Marktforschung und Instrumente des strategischen Marketings |c Girma Ghebresillasie |
| 264 | 1 | |a Frankfurt am Main [u.a.] |b Lang |c 1989 | |
| 300 | |a 223 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 1 | |a Europäische Hochschulschriften / 05 |v 956 | |
| 650 | 4 | |a Marketing research | |
| 650 | 4 | |a Strategic planning | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marktforschung |0 (DE-588)4037630-8 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketingstrategie |0 (DE-588)4120697-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Strategisches Management |0 (DE-588)4124261-0 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | 1 | |a Strategisches Management |0 (DE-588)4124261-0 |D s |
| 689 | 0 | 2 | |a Marktforschung |0 (DE-588)4037630-8 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Marktforschung |0 (DE-588)4037630-8 |D s |
| 689 | 1 | 1 | |a Marketingstrategie |0 (DE-588)4120697-6 |D s |
| 689 | 1 | |5 DE-604 | |
| 810 | 2 | |a 05 |t Europäische Hochschulschriften |v 956 |w (DE-604)BV000001798 |9 956 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-000780869 | ||
Datensatz im Suchindex
| _version_ | 1804115686251823104 |
|---|---|
| any_adam_object | |
| author | Ghebresillasie, Girma 1961- |
| author_GND | (DE-588)11205580X |
| author_facet | Ghebresillasie, Girma 1961- |
| author_role | aut |
| author_sort | Ghebresillasie, Girma 1961- |
| author_variant | g g gg |
| building | Verbundindex |
| bvnumber | BV001294465 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.2 |
| callnumber-search | HF5415.2 |
| callnumber-sort | HF 45415.2 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 611 QP 612 |
| ctrlnum | (OCoLC)21163694 (DE-599)BVBBV001294465 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01799nam a2200469 cb4500</leader><controlfield tag="001">BV001294465</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20151005 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">890414s1989 d||| |||| 00||| ger d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">3631406312</subfield><subfield code="9">3-631-40631-2</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)21163694</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV001294465</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">ger</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-19</subfield><subfield code="a">DE-12</subfield><subfield code="a">DE-384</subfield><subfield code="a">DE-859</subfield><subfield code="a">DE-473</subfield><subfield code="a">DE-703</subfield><subfield code="a">DE-739</subfield><subfield code="a">DE-824</subfield><subfield code="a">DE-945</subfield><subfield code="a">DE-858</subfield><subfield code="a">DE-706</subfield><subfield code="a">DE-634</subfield><subfield code="a">DE-83</subfield><subfield code="a">DE-188</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415.2</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 611</subfield><subfield code="0">(DE-625)141908:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 612</subfield><subfield code="0">(DE-625)141909:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Ghebresillasie, Girma</subfield><subfield code="d">1961-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)11205580X</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Strategische Marktforschung und Instrumente des strategischen Marketings</subfield><subfield code="c">Girma Ghebresillasie</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Frankfurt am Main [u.a.]</subfield><subfield code="b">Lang</subfield><subfield code="c">1989</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">223 S.</subfield><subfield code="b">graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="1" ind2=" "><subfield code="a">Europäische Hochschulschriften / 05</subfield><subfield code="v">956</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing research</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Strategic planning</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marktforschung</subfield><subfield code="0">(DE-588)4037630-8</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketingstrategie</subfield><subfield code="0">(DE-588)4120697-6</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Strategisches Management</subfield><subfield code="0">(DE-588)4124261-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Strategisches Management</subfield><subfield code="0">(DE-588)4124261-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="2"><subfield code="a">Marktforschung</subfield><subfield code="0">(DE-588)4037630-8</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Marktforschung</subfield><subfield code="0">(DE-588)4037630-8</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="1"><subfield code="a">Marketingstrategie</subfield><subfield code="0">(DE-588)4120697-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="810" ind1="2" ind2=" "><subfield code="a">05</subfield><subfield code="t">Europäische Hochschulschriften</subfield><subfield code="v">956</subfield><subfield code="w">(DE-604)BV000001798</subfield><subfield code="9">956</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-000780869</subfield></datafield></record></collection> |
| id | DE-604.BV001294465 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T15:26:33Z |
| institution | BVB |
| isbn | 3631406312 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-000780869 |
| oclc_num | 21163694 |
| open_access_boolean | |
| owner | DE-19 DE-BY-UBM DE-12 DE-384 DE-859 DE-473 DE-BY-UBG DE-703 DE-739 DE-824 DE-945 DE-858 DE-706 DE-634 DE-83 DE-188 |
| owner_facet | DE-19 DE-BY-UBM DE-12 DE-384 DE-859 DE-473 DE-BY-UBG DE-703 DE-739 DE-824 DE-945 DE-858 DE-706 DE-634 DE-83 DE-188 |
| physical | 223 S. graph. Darst. |
| publishDate | 1989 |
| publishDateSearch | 1989 |
| publishDateSort | 1989 |
| publisher | Lang |
| record_format | marc |
| series2 | Europäische Hochschulschriften / 05 |
| spelling | Ghebresillasie, Girma 1961- Verfasser (DE-588)11205580X aut Strategische Marktforschung und Instrumente des strategischen Marketings Girma Ghebresillasie Frankfurt am Main [u.a.] Lang 1989 223 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Europäische Hochschulschriften / 05 956 Marketing research Strategic planning Marketing (DE-588)4037589-4 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Marketing (DE-588)4037589-4 s Strategisches Management (DE-588)4124261-0 s Marktforschung (DE-588)4037630-8 s DE-604 Marketingstrategie (DE-588)4120697-6 s 05 Europäische Hochschulschriften 956 (DE-604)BV000001798 956 |
| spellingShingle | Ghebresillasie, Girma 1961- Strategische Marktforschung und Instrumente des strategischen Marketings Marketing research Strategic planning Marketing (DE-588)4037589-4 gnd Marktforschung (DE-588)4037630-8 gnd Marketingstrategie (DE-588)4120697-6 gnd Strategisches Management (DE-588)4124261-0 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4037630-8 (DE-588)4120697-6 (DE-588)4124261-0 |
| title | Strategische Marktforschung und Instrumente des strategischen Marketings |
| title_auth | Strategische Marktforschung und Instrumente des strategischen Marketings |
| title_exact_search | Strategische Marktforschung und Instrumente des strategischen Marketings |
| title_full | Strategische Marktforschung und Instrumente des strategischen Marketings Girma Ghebresillasie |
| title_fullStr | Strategische Marktforschung und Instrumente des strategischen Marketings Girma Ghebresillasie |
| title_full_unstemmed | Strategische Marktforschung und Instrumente des strategischen Marketings Girma Ghebresillasie |
| title_short | Strategische Marktforschung und Instrumente des strategischen Marketings |
| title_sort | strategische marktforschung und instrumente des strategischen marketings |
| topic | Marketing research Strategic planning Marketing (DE-588)4037589-4 gnd Marktforschung (DE-588)4037630-8 gnd Marketingstrategie (DE-588)4120697-6 gnd Strategisches Management (DE-588)4124261-0 gnd |
| topic_facet | Marketing research Strategic planning Marketing Marktforschung Marketingstrategie Strategisches Management |
| volume_link | (DE-604)BV000001798 |
| work_keys_str_mv | AT ghebresillasiegirma strategischemarktforschungundinstrumentedesstrategischenmarketings |