Market planning for new industrial products:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York [u.a.]
Ronald Press
1980
|
| Schriftenreihe: | Ronald series on marketing management.
A Ronald Press Publication |
| Schlagworte: | |
| Beschreibung: | XV, 294 S. graph. Darst. |
| ISBN: | 0471049182 |
Internformat
MARC
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| 100 | 1 | |a Choffray, Jean-Marie |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Market planning for new industrial products |c Jean-Marie Choffray ; Gary L. Lilien |
| 264 | 1 | |a New York [u.a.] |b Ronald Press |c 1980 | |
| 300 | |a XV, 294 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
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| 700 | 1 | |a Lilien, Gary L. |e Verfasser |4 aut | |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Choffray, Jean-Marie Lilien, Gary L. |
| author_facet | Choffray, Jean-Marie Lilien, Gary L. |
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| author_sort | Choffray, Jean-Marie |
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| building | Verbundindex |
| bvnumber | BV000962347 |
| classification_rvk | QP 624 |
| classification_tum | WIR 605f WIR 623f |
| ctrlnum | (OCoLC)614956197 (DE-599)BVBBV000962347 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV000962347 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T15:21:51Z |
| institution | BVB |
| isbn | 0471049182 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-000585694 |
| oclc_num | 614956197 |
| open_access_boolean | |
| owner | DE-19 DE-BY-UBM DE-703 DE-739 DE-355 DE-BY-UBR DE-945 DE-188 DE-91 DE-BY-TUM DE-83 DE-706 |
| owner_facet | DE-19 DE-BY-UBM DE-703 DE-739 DE-355 DE-BY-UBR DE-945 DE-188 DE-91 DE-BY-TUM DE-83 DE-706 |
| physical | XV, 294 S. graph. Darst. |
| psigel | TUB-nve |
| publishDate | 1980 |
| publishDateSearch | 1980 |
| publishDateSort | 1980 |
| publisher | Ronald Press |
| record_format | marc |
| series2 | Ronald series on marketing management. A Ronald Press Publication |
| spelling | Choffray, Jean-Marie Verfasser aut Market planning for new industrial products Jean-Marie Choffray ; Gary L. Lilien New York [u.a.] Ronald Press 1980 XV, 294 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Ronald series on marketing management. A Ronald Press Publication Produktmanagement (DE-588)4125960-9 gnd rswk-swf Neues Produkt (DE-588)4171552-4 gnd rswk-swf Produktplanung (DE-588)4135135-6 gnd rswk-swf Produktmanagement (DE-588)4125960-9 s DE-604 Produktplanung (DE-588)4135135-6 s Neues Produkt (DE-588)4171552-4 s Lilien, Gary L. Verfasser aut |
| spellingShingle | Choffray, Jean-Marie Lilien, Gary L. Market planning for new industrial products Produktmanagement (DE-588)4125960-9 gnd Neues Produkt (DE-588)4171552-4 gnd Produktplanung (DE-588)4135135-6 gnd |
| subject_GND | (DE-588)4125960-9 (DE-588)4171552-4 (DE-588)4135135-6 |
| title | Market planning for new industrial products |
| title_auth | Market planning for new industrial products |
| title_exact_search | Market planning for new industrial products |
| title_full | Market planning for new industrial products Jean-Marie Choffray ; Gary L. Lilien |
| title_fullStr | Market planning for new industrial products Jean-Marie Choffray ; Gary L. Lilien |
| title_full_unstemmed | Market planning for new industrial products Jean-Marie Choffray ; Gary L. Lilien |
| title_short | Market planning for new industrial products |
| title_sort | market planning for new industrial products |
| topic | Produktmanagement (DE-588)4125960-9 gnd Neues Produkt (DE-588)4171552-4 gnd Produktplanung (DE-588)4135135-6 gnd |
| topic_facet | Produktmanagement Neues Produkt Produktplanung |
| work_keys_str_mv | AT choffrayjeanmarie marketplanningfornewindustrialproducts AT liliengaryl marketplanningfornewindustrialproducts |