Voluntary regulation of advertising: a comp. analysis of the United Kingdom and the United States
Gespeichert in:
Hauptverfasser: | , |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Lexington, Mass. u.a.
Lexington Books
1987
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Schlagworte: | |
Beschreibung: | XXVI, 322 S. Ill. |
ISBN: | 0669131350 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
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035 | |a (OCoLC)230852552 | ||
035 | |a (DE-599)BVBBV000689185 | ||
040 | |a DE-604 |b ger |e rakddb | ||
041 | 0 | |a eng | |
049 | |a DE-12 |a DE-703 |a DE-739 |a DE-29 |a DE-83 |a DE-188 | ||
084 | |a QP 630 |0 (DE-625)141916: |2 rvk | ||
100 | 1 | |a Miracle, Gordon E. |e Verfasser |4 aut | |
245 | 1 | 0 | |a Voluntary regulation of advertising |b a comp. analysis of the United Kingdom and the United States |c Gordon E. Miracle ; Terence Nevett |
264 | 1 | |a Lexington, Mass. u.a. |b Lexington Books |c 1987 | |
300 | |a XXVI, 322 S. |b Ill. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 0 | 7 | |a Werbung |0 (DE-588)4065541-6 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Freiwillige Selbstkontrolle |0 (DE-588)4379234-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Gesetzgebung |0 (DE-588)4020682-8 |2 gnd |9 rswk-swf |
651 | 7 | |a Großbritannien |0 (DE-588)4022153-2 |2 gnd |9 rswk-swf | |
651 | 7 | |a USA |0 (DE-588)4078704-7 |2 gnd |9 rswk-swf | |
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689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a USA |0 (DE-588)4078704-7 |D g |
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689 | 1 | 2 | |a Werbung |0 (DE-588)4065541-6 |D s |
689 | 1 | 3 | |a Großbritannien |0 (DE-588)4022153-2 |D g |
689 | 1 | |5 DE-604 | |
700 | 1 | |a Nevett, Terence |e Verfasser |4 aut | |
940 | 1 | |q TUB-nveb | |
999 | |a oai:aleph.bib-bvb.de:BVB01-000429768 |
Datensatz im Suchindex
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any_adam_object | |
author | Miracle, Gordon E. Nevett, Terence |
author_facet | Miracle, Gordon E. Nevett, Terence |
author_role | aut aut |
author_sort | Miracle, Gordon E. |
author_variant | g e m ge gem t n tn |
building | Verbundindex |
bvnumber | BV000689185 |
classification_rvk | QP 630 |
ctrlnum | (OCoLC)230852552 (DE-599)BVBBV000689185 |
discipline | Wirtschaftswissenschaften |
format | Book |
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geographic | Großbritannien (DE-588)4022153-2 gnd USA (DE-588)4078704-7 gnd |
geographic_facet | Großbritannien USA |
id | DE-604.BV000689185 |
illustrated | Illustrated |
indexdate | 2024-07-09T15:17:50Z |
institution | BVB |
isbn | 0669131350 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-000429768 |
oclc_num | 230852552 |
open_access_boolean | |
owner | DE-12 DE-703 DE-739 DE-29 DE-83 DE-188 |
owner_facet | DE-12 DE-703 DE-739 DE-29 DE-83 DE-188 |
physical | XXVI, 322 S. Ill. |
psigel | TUB-nveb |
publishDate | 1987 |
publishDateSearch | 1987 |
publishDateSort | 1987 |
publisher | Lexington Books |
record_format | marc |
spelling | Miracle, Gordon E. Verfasser aut Voluntary regulation of advertising a comp. analysis of the United Kingdom and the United States Gordon E. Miracle ; Terence Nevett Lexington, Mass. u.a. Lexington Books 1987 XXVI, 322 S. Ill. txt rdacontent n rdamedia nc rdacarrier Werbung (DE-588)4065541-6 gnd rswk-swf Freiwillige Selbstkontrolle (DE-588)4379234-0 gnd rswk-swf Gesetzgebung (DE-588)4020682-8 gnd rswk-swf Großbritannien (DE-588)4022153-2 gnd rswk-swf USA (DE-588)4078704-7 gnd rswk-swf Großbritannien (DE-588)4022153-2 g Werbung (DE-588)4065541-6 s Gesetzgebung (DE-588)4020682-8 s USA (DE-588)4078704-7 g DE-604 Freiwillige Selbstkontrolle (DE-588)4379234-0 s Nevett, Terence Verfasser aut |
spellingShingle | Miracle, Gordon E. Nevett, Terence Voluntary regulation of advertising a comp. analysis of the United Kingdom and the United States Werbung (DE-588)4065541-6 gnd Freiwillige Selbstkontrolle (DE-588)4379234-0 gnd Gesetzgebung (DE-588)4020682-8 gnd |
subject_GND | (DE-588)4065541-6 (DE-588)4379234-0 (DE-588)4020682-8 (DE-588)4022153-2 (DE-588)4078704-7 |
title | Voluntary regulation of advertising a comp. analysis of the United Kingdom and the United States |
title_auth | Voluntary regulation of advertising a comp. analysis of the United Kingdom and the United States |
title_exact_search | Voluntary regulation of advertising a comp. analysis of the United Kingdom and the United States |
title_full | Voluntary regulation of advertising a comp. analysis of the United Kingdom and the United States Gordon E. Miracle ; Terence Nevett |
title_fullStr | Voluntary regulation of advertising a comp. analysis of the United Kingdom and the United States Gordon E. Miracle ; Terence Nevett |
title_full_unstemmed | Voluntary regulation of advertising a comp. analysis of the United Kingdom and the United States Gordon E. Miracle ; Terence Nevett |
title_short | Voluntary regulation of advertising |
title_sort | voluntary regulation of advertising a comp analysis of the united kingdom and the united states |
title_sub | a comp. analysis of the United Kingdom and the United States |
topic | Werbung (DE-588)4065541-6 gnd Freiwillige Selbstkontrolle (DE-588)4379234-0 gnd Gesetzgebung (DE-588)4020682-8 gnd |
topic_facet | Werbung Freiwillige Selbstkontrolle Gesetzgebung Großbritannien USA |
work_keys_str_mv | AT miraclegordone voluntaryregulationofadvertisingacompanalysisoftheunitedkingdomandtheunitedstates AT nevettterence voluntaryregulationofadvertisingacompanalysisoftheunitedkingdomandtheunitedstates |