The image makers: power and persuasion on Madison Avenue
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York, NY
Times Books
1984
|
| Subjects: | |
| Physical Description: | 242 S. |
| ISBN: | 0812911350 |
Staff View
MARC
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Record in the Search Index
| _version_ | 1804114913857110016 |
|---|---|
| any_adam_object | |
| author | Meyers, William |
| author_facet | Meyers, William |
| author_role | aut |
| author_sort | Meyers, William |
| author_variant | w m wm |
| building | Verbundindex |
| bvnumber | BV000460779 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5822 |
| callnumber-raw | HF5822.M42 1984 |
| callnumber-search | HF5822.M42 1984 |
| callnumber-sort | HF 45822 M42 41984 |
| callnumber-subject | HF - Commerce |
| ctrlnum | (OCoLC)10878725 (DE-599)BVBBV000460779 |
| dewey-full | 659.1 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1 |
| dewey-search | 659.1 |
| dewey-sort | 3659.1 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-09T15:14:17Z |
| institution | BVB |
| isbn | 0812911350 |
| language | English |
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| physical | 242 S. |
| publishDate | 1984 |
| publishDateSearch | 1984 |
| publishDateSort | 1984 |
| publisher | Times Books |
| record_format | marc |
| spelling | Meyers, William Verfasser aut The image makers power and persuasion on Madison Avenue New York, NY Times Books 1984 242 S. txt rdacontent n rdamedia nc rdacarrier Publicité - Aspect psychologique Psychologie Advertising Psychological aspects Werbepsychologie (DE-588)4140889-5 gnd rswk-swf USA (DE-588)4078704-7 gnd rswk-swf USA (DE-588)4078704-7 g Werbepsychologie (DE-588)4140889-5 s DE-604 |
| spellingShingle | Meyers, William The image makers power and persuasion on Madison Avenue Publicité - Aspect psychologique Psychologie Advertising Psychological aspects Werbepsychologie (DE-588)4140889-5 gnd |
| subject_GND | (DE-588)4140889-5 (DE-588)4078704-7 |
| title | The image makers power and persuasion on Madison Avenue |
| title_auth | The image makers power and persuasion on Madison Avenue |
| title_exact_search | The image makers power and persuasion on Madison Avenue |
| title_full | The image makers power and persuasion on Madison Avenue |
| title_fullStr | The image makers power and persuasion on Madison Avenue |
| title_full_unstemmed | The image makers power and persuasion on Madison Avenue |
| title_short | The image makers |
| title_sort | the image makers power and persuasion on madison avenue |
| title_sub | power and persuasion on Madison Avenue |
| topic | Publicité - Aspect psychologique Psychologie Advertising Psychological aspects Werbepsychologie (DE-588)4140889-5 gnd |
| topic_facet | Publicité - Aspect psychologique Psychologie Advertising Psychological aspects Werbepsychologie USA |
| work_keys_str_mv | AT meyerswilliam theimagemakerspowerandpersuasiononmadisonavenue |