Decision support systems for marketing managers:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, NY
AMA Membership Publ. Div.
1984
|
| Ausgabe: | 1. print. |
| Schriftenreihe: | AMA management briefing
|
| Schlagworte: | |
| Beschreibung: | 54 S. Ill. |
| ISBN: | 0814423035 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV000206806 | ||
| 003 | DE-604 | ||
| 005 | 20151109 | ||
| 007 | t | ||
| 008 | 870612s1984 a||| |||| 00||| eng d | ||
| 020 | |a 0814423035 |9 0-8144-2303-5 | ||
| 035 | |a (OCoLC)10605098 | ||
| 035 | |a (DE-599)BVBBV000206806 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-12 |a DE-473 |a DE-188 | ||
| 050 | 0 | |a HF5415.135 | |
| 082 | 0 | |a 658.8/02 |2 19 | |
| 084 | |a QP 612 |0 (DE-625)141909: |2 rvk | ||
| 100 | 1 | |a Little, John D. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Decision support systems for marketing managers |c John D. C. Little ; Michael N. Cassettari |
| 250 | |a 1. print. | ||
| 264 | 1 | |a New York, NY |b AMA Membership Publ. Div. |c 1984 | |
| 300 | |a 54 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a AMA management briefing | |
| 650 | 4 | |a Marketing - Gestion - Informatique | |
| 650 | 4 | |a Marketing - Prise de décision - Informatique | |
| 650 | 4 | |a Datenverarbeitung | |
| 650 | 4 | |a Decision support systems | |
| 650 | 4 | |a Marketing |x Decision making |x Data processing | |
| 650 | 4 | |a Marketing |x Management |x Data processing | |
| 650 | 0 | 7 | |a Entscheidung |0 (DE-588)4014904-3 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Datenverarbeitung |0 (DE-588)4011152-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Entscheidungstheorie |0 (DE-588)4138606-1 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketinginformationssystem |0 (DE-588)4140243-1 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | 1 | |a Entscheidungstheorie |0 (DE-588)4138606-1 |D s |
| 689 | 0 | 2 | |a Datenverarbeitung |0 (DE-588)4011152-0 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 1 | 1 | |a Entscheidung |0 (DE-588)4014904-3 |D s |
| 689 | 1 | |5 DE-604 | |
| 689 | 2 | 0 | |a Marketinginformationssystem |0 (DE-588)4140243-1 |D s |
| 689 | 2 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Cassettari, Michael N. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-000121917 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804114668531220480 |
|---|---|
| any_adam_object | |
| author | Little, John D. Cassettari, Michael N. |
| author_facet | Little, John D. Cassettari, Michael N. |
| author_role | aut aut |
| author_sort | Little, John D. |
| author_variant | j d l jd jdl m n c mn mnc |
| building | Verbundindex |
| bvnumber | BV000206806 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.135 |
| callnumber-search | HF5415.135 |
| callnumber-sort | HF 45415.135 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 612 |
| ctrlnum | (OCoLC)10605098 (DE-599)BVBBV000206806 |
| dewey-full | 658.8/02 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/02 |
| dewey-search | 658.8/02 |
| dewey-sort | 3658.8 12 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1. print. |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02114nam a2200577 c 4500</leader><controlfield tag="001">BV000206806</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20151109 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">870612s1984 a||| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0814423035</subfield><subfield code="9">0-8144-2303-5</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)10605098</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV000206806</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-12</subfield><subfield code="a">DE-473</subfield><subfield code="a">DE-188</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415.135</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8/02</subfield><subfield code="2">19</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 612</subfield><subfield code="0">(DE-625)141909:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Little, John D.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Decision support systems for marketing managers</subfield><subfield code="c">John D. C. Little ; Michael N. Cassettari</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">1. print.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">New York, NY</subfield><subfield code="b">AMA Membership Publ. Div.</subfield><subfield code="c">1984</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">54 S.</subfield><subfield code="b">Ill.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">AMA management briefing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing - Gestion - Informatique</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing - Prise de décision - Informatique</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Datenverarbeitung</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Decision support systems</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield><subfield code="x">Decision making</subfield><subfield code="x">Data processing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield><subfield code="x">Management</subfield><subfield code="x">Data processing</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Entscheidung</subfield><subfield code="0">(DE-588)4014904-3</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Datenverarbeitung</subfield><subfield code="0">(DE-588)4011152-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Entscheidungstheorie</subfield><subfield code="0">(DE-588)4138606-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketinginformationssystem</subfield><subfield code="0">(DE-588)4140243-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Entscheidungstheorie</subfield><subfield code="0">(DE-588)4138606-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="2"><subfield code="a">Datenverarbeitung</subfield><subfield code="0">(DE-588)4011152-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="1"><subfield code="a">Entscheidung</subfield><subfield code="0">(DE-588)4014904-3</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="2" ind2="0"><subfield code="a">Marketinginformationssystem</subfield><subfield code="0">(DE-588)4140243-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="2" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Cassettari, Michael N.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-000121917</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield></record></collection> |
| id | DE-604.BV000206806 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T15:10:23Z |
| institution | BVB |
| isbn | 0814423035 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-000121917 |
| oclc_num | 10605098 |
| open_access_boolean | |
| owner | DE-12 DE-473 DE-BY-UBG DE-188 |
| owner_facet | DE-12 DE-473 DE-BY-UBG DE-188 |
| physical | 54 S. Ill. |
| publishDate | 1984 |
| publishDateSearch | 1984 |
| publishDateSort | 1984 |
| publisher | AMA Membership Publ. Div. |
| record_format | marc |
| series2 | AMA management briefing |
| spelling | Little, John D. Verfasser aut Decision support systems for marketing managers John D. C. Little ; Michael N. Cassettari 1. print. New York, NY AMA Membership Publ. Div. 1984 54 S. Ill. txt rdacontent n rdamedia nc rdacarrier AMA management briefing Marketing - Gestion - Informatique Marketing - Prise de décision - Informatique Datenverarbeitung Decision support systems Marketing Decision making Data processing Marketing Management Data processing Entscheidung (DE-588)4014904-3 gnd rswk-swf Datenverarbeitung (DE-588)4011152-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Entscheidungstheorie (DE-588)4138606-1 gnd rswk-swf Marketinginformationssystem (DE-588)4140243-1 gnd rswk-swf Marketing (DE-588)4037589-4 s Entscheidungstheorie (DE-588)4138606-1 s Datenverarbeitung (DE-588)4011152-0 s DE-604 Entscheidung (DE-588)4014904-3 s Marketinginformationssystem (DE-588)4140243-1 s 1\p DE-604 Cassettari, Michael N. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Little, John D. Cassettari, Michael N. Decision support systems for marketing managers Marketing - Gestion - Informatique Marketing - Prise de décision - Informatique Datenverarbeitung Decision support systems Marketing Decision making Data processing Marketing Management Data processing Entscheidung (DE-588)4014904-3 gnd Datenverarbeitung (DE-588)4011152-0 gnd Marketing (DE-588)4037589-4 gnd Entscheidungstheorie (DE-588)4138606-1 gnd Marketinginformationssystem (DE-588)4140243-1 gnd |
| subject_GND | (DE-588)4014904-3 (DE-588)4011152-0 (DE-588)4037589-4 (DE-588)4138606-1 (DE-588)4140243-1 |
| title | Decision support systems for marketing managers |
| title_auth | Decision support systems for marketing managers |
| title_exact_search | Decision support systems for marketing managers |
| title_full | Decision support systems for marketing managers John D. C. Little ; Michael N. Cassettari |
| title_fullStr | Decision support systems for marketing managers John D. C. Little ; Michael N. Cassettari |
| title_full_unstemmed | Decision support systems for marketing managers John D. C. Little ; Michael N. Cassettari |
| title_short | Decision support systems for marketing managers |
| title_sort | decision support systems for marketing managers |
| topic | Marketing - Gestion - Informatique Marketing - Prise de décision - Informatique Datenverarbeitung Decision support systems Marketing Decision making Data processing Marketing Management Data processing Entscheidung (DE-588)4014904-3 gnd Datenverarbeitung (DE-588)4011152-0 gnd Marketing (DE-588)4037589-4 gnd Entscheidungstheorie (DE-588)4138606-1 gnd Marketinginformationssystem (DE-588)4140243-1 gnd |
| topic_facet | Marketing - Gestion - Informatique Marketing - Prise de décision - Informatique Datenverarbeitung Decision support systems Marketing Decision making Data processing Marketing Management Data processing Entscheidung Marketing Entscheidungstheorie Marketinginformationssystem |
| work_keys_str_mv | AT littlejohnd decisionsupportsystemsformarketingmanagers AT cassettarimichaeln decisionsupportsystemsformarketingmanagers |