Deepfakes and their impact on business:
"Deepfakes are becoming a growing concern for businesses across industries. These technologies manipulate public perceptions, damage reputations, and create security risks by making it increasingly difficult to distinguish between real and fabricated media. For businesses, the impact of deepfak...
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| Other Authors: | , , , |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA)
IGI Global
2025.
|
| Series: | Advances in business information systems and analytics (ABISA) book series.
|
| Subjects: | |
| Online Access: | DE-862 DE-863 |
| Summary: | "Deepfakes are becoming a growing concern for businesses across industries. These technologies manipulate public perceptions, damage reputations, and create security risks by making it increasingly difficult to distinguish between real and fabricated media. For businesses, the impact of deepfakes range from the potential for brand impersonation and misleading marketing campaigns to serious cybersecurity threats, including financial fraud and identity theft. As deepfake technology evolves, companies must navigate the complex ethical, legal, and operational challenges it presents, adopting strategies to protect their brands, safeguard sensitive information, and maintain trust with customers. The rise of deepfakes requires further research into how businesses approach digital media, authentication, and security. Deepfakes and Their Impact on Business demystifies the rise of deepfakes and explores their impact on various business sectors. It examines the potential risk and threats associated with deepfake technology, such as reputational damage, financial loss, and data manipulation. This book covers topics such as cybercrime, financial fraud, and impersonation, and is a useful resource for business owners, computer engineers, security professionals, data scientists, economists, academicians, and researchers."-- |
| Physical Description: | 21 PDFs (400 Seiten) Also available in print. |
| Format: | Mode of access: World Wide Web. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9798369368923 |
| Access: | Restricted to subscribers or individual electronic text purchasers. |
Staff View
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| 245 | 0 | 0 | |a Deepfakes and their impact on business |c Gaurav Gupta, Sailaja Bohara, Raj K. Kovid, Kapil Pandla, editors. |
| 264 | 1 | |a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) |b IGI Global |c 2025. | |
| 300 | |a 21 PDFs (400 Seiten) | ||
| 336 | |a text |2 rdacontent | ||
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| 490 | 1 | |a Advances in business information systems and analytics (ABISA) book series | |
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Foreword -- Preface -- Chapter 1. Introduction to Deepfake Technology and Its Early Foundations -- Chapter 2. The Impact of Deep Fakes in Markets and Economies -- Chapter 3. Assessing the Believability of Deepfake Ads in the Indian Market -- Chapter 4. Deepfakes in Action: Exploring Use Cases Across Industries -- Chapter 5. The Impact of Deepfakes on Trust and Security in Islamic Banking: Emerging Threats and Mitigation Strategies -- Chapter 6. Shaping Consumer Perception Through Deepfake Marketing: Ethics and Implications -- Chapter 7. Collaboration and Collective Action: Addressing the Deepfake Challenge as a Community -- Chapter 8. Financial Fraud and Manipulation: The Malicious Use of Deepfakes in Business -- Chapter 9. Deepfake Prospects, Mitigating Factors, and Deceptions -- Chapter 10. The Dark Side of Deepfakes: Fraud and Cybercrime -- Chapter 11. The Future of Deepfakes: Emerging Trends and Potential Applications -- Chapter 12. Preventing Deepfakes From Being Used for Impersonation and Defamation -- Chapter 13. Building Resilience: Strategies for Business to Mitigate Deepfake Risks -- Chapter 14. Demystifying Deepfakes: Understanding, Implications, and Safeguards -- Compilation of References -- About the Contributors -- Index. | |
| 506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
| 520 | 3 | |a "Deepfakes are becoming a growing concern for businesses across industries. These technologies manipulate public perceptions, damage reputations, and create security risks by making it increasingly difficult to distinguish between real and fabricated media. For businesses, the impact of deepfakes range from the potential for brand impersonation and misleading marketing campaigns to serious cybersecurity threats, including financial fraud and identity theft. As deepfake technology evolves, companies must navigate the complex ethical, legal, and operational challenges it presents, adopting strategies to protect their brands, safeguard sensitive information, and maintain trust with customers. The rise of deepfakes requires further research into how businesses approach digital media, authentication, and security. Deepfakes and Their Impact on Business demystifies the rise of deepfakes and explores their impact on various business sectors. It examines the potential risk and threats associated with deepfake technology, such as reputational damage, financial loss, and data manipulation. This book covers topics such as cybercrime, financial fraud, and impersonation, and is a useful resource for business owners, computer engineers, security professionals, data scientists, economists, academicians, and researchers."-- |c Provided by publisher. | |
| 530 | |a Also available in print. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 588 | |a Description based on title screen (IGI Global, viewed 12/09/2024). | ||
| 650 | 0 | |a Computer security. | |
| 650 | 0 | |a Deepfakes. | |
| 650 | 0 | |a Fraud. | |
| 650 | 0 | |a Risk management. | |
| 653 | |a Accounting and Finance. | ||
| 653 | |a Banking. | ||
| 653 | |a Cybercrime. | ||
| 653 | |a Cybersecurity. | ||
| 653 | |a Deepfakes. | ||
| 653 | |a Defamation. | ||
| 653 | |a Economics and Economic Theory. | ||
| 653 | |a Financial Fraud. | ||
| 653 | |a Fraud Mitigation. | ||
| 653 | |a Impersonation. | ||
| 653 | |a Risk Management and Assessment. | ||
| 653 | |a Security and Privacy. | ||
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Bohara, Sailaja |d 1994- |e editor. | |
| 700 | 1 | |a Gupta, Gaurav |e editor. | |
| 700 | 1 | |a Kovid, Raj K. |d 1972- |e editor. | |
| 700 | 1 | |a Pandla, Kapil |d 1973- |e editor. | |
| 710 | 2 | |a IGI Global, |e publisher. | |
| 776 | 0 | 8 | |i Print version: |z 9798369368909 |
| 830 | 0 | |a Advances in business information systems and analytics (ABISA) book series. | |
| 966 | 4 | 0 | |l DE-862 |p ZDB-98-IGB |q FWS_PDA_IGB |u https://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/979-8-3693-6890-9 |3 Volltext |
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| 912 | |a ZDB-98-IGB | ||
| 049 | |a DE-862 | ||
| 049 | |a DE-863 | ||
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| author2 | Bohara, Sailaja 1994- Gupta, Gaurav Kovid, Raj K. 1972- Pandla, Kapil 1973- |
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| contents | Foreword -- Preface -- Chapter 1. Introduction to Deepfake Technology and Its Early Foundations -- Chapter 2. The Impact of Deep Fakes in Markets and Economies -- Chapter 3. Assessing the Believability of Deepfake Ads in the Indian Market -- Chapter 4. Deepfakes in Action: Exploring Use Cases Across Industries -- Chapter 5. The Impact of Deepfakes on Trust and Security in Islamic Banking: Emerging Threats and Mitigation Strategies -- Chapter 6. Shaping Consumer Perception Through Deepfake Marketing: Ethics and Implications -- Chapter 7. Collaboration and Collective Action: Addressing the Deepfake Challenge as a Community -- Chapter 8. Financial Fraud and Manipulation: The Malicious Use of Deepfakes in Business -- Chapter 9. Deepfake Prospects, Mitigating Factors, and Deceptions -- Chapter 10. The Dark Side of Deepfakes: Fraud and Cybercrime -- Chapter 11. The Future of Deepfakes: Emerging Trends and Potential Applications -- Chapter 12. Preventing Deepfakes From Being Used for Impersonation and Defamation -- Chapter 13. Building Resilience: Strategies for Business to Mitigate Deepfake Risks -- Chapter 14. Demystifying Deepfakes: Understanding, Implications, and Safeguards -- Compilation of References -- About the Contributors -- Index. |
| ctrlnum | (CaBNVSL)slc00007202 (OCoLC)1479494303 |
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| dewey-search | 303.375 |
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| dewey-tens | 300 - Social sciences |
| discipline | Soziologie |
| format | Electronic eBook |
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| genre | Electronic books. |
| genre_facet | Electronic books. |
| id | ZDB-98-IGB-00346226 |
| illustrated | Not Illustrated |
| indexdate | 2025-03-18T14:30:38Z |
| institution | BVB |
| isbn | 9798369368923 |
| language | English |
| oclc_num | 1479494303 |
| open_access_boolean | |
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| physical | 21 PDFs (400 Seiten) Also available in print. |
| psigel | ZDB-98-IGB FWS_PDA_IGB ZDB-98-IGB |
| publishDate | 2025 |
| publishDateSearch | 2025 |
| publishDateSort | 2025 |
| publisher | IGI Global |
| record_format | marc |
| series | Advances in business information systems and analytics (ABISA) book series. |
| series2 | Advances in business information systems and analytics (ABISA) book series |
| spelling | Deepfakes and their impact on business Gaurav Gupta, Sailaja Bohara, Raj K. Kovid, Kapil Pandla, editors. Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) IGI Global 2025. 21 PDFs (400 Seiten) text rdacontent electronic isbdmedia online resource rdacarrier Advances in business information systems and analytics (ABISA) book series Includes bibliographical references and index. Foreword -- Preface -- Chapter 1. Introduction to Deepfake Technology and Its Early Foundations -- Chapter 2. The Impact of Deep Fakes in Markets and Economies -- Chapter 3. Assessing the Believability of Deepfake Ads in the Indian Market -- Chapter 4. Deepfakes in Action: Exploring Use Cases Across Industries -- Chapter 5. The Impact of Deepfakes on Trust and Security in Islamic Banking: Emerging Threats and Mitigation Strategies -- Chapter 6. Shaping Consumer Perception Through Deepfake Marketing: Ethics and Implications -- Chapter 7. Collaboration and Collective Action: Addressing the Deepfake Challenge as a Community -- Chapter 8. Financial Fraud and Manipulation: The Malicious Use of Deepfakes in Business -- Chapter 9. Deepfake Prospects, Mitigating Factors, and Deceptions -- Chapter 10. The Dark Side of Deepfakes: Fraud and Cybercrime -- Chapter 11. The Future of Deepfakes: Emerging Trends and Potential Applications -- Chapter 12. Preventing Deepfakes From Being Used for Impersonation and Defamation -- Chapter 13. Building Resilience: Strategies for Business to Mitigate Deepfake Risks -- Chapter 14. Demystifying Deepfakes: Understanding, Implications, and Safeguards -- Compilation of References -- About the Contributors -- Index. Restricted to subscribers or individual electronic text purchasers. "Deepfakes are becoming a growing concern for businesses across industries. These technologies manipulate public perceptions, damage reputations, and create security risks by making it increasingly difficult to distinguish between real and fabricated media. For businesses, the impact of deepfakes range from the potential for brand impersonation and misleading marketing campaigns to serious cybersecurity threats, including financial fraud and identity theft. As deepfake technology evolves, companies must navigate the complex ethical, legal, and operational challenges it presents, adopting strategies to protect their brands, safeguard sensitive information, and maintain trust with customers. The rise of deepfakes requires further research into how businesses approach digital media, authentication, and security. Deepfakes and Their Impact on Business demystifies the rise of deepfakes and explores their impact on various business sectors. It examines the potential risk and threats associated with deepfake technology, such as reputational damage, financial loss, and data manipulation. This book covers topics such as cybercrime, financial fraud, and impersonation, and is a useful resource for business owners, computer engineers, security professionals, data scientists, economists, academicians, and researchers."-- Provided by publisher. Also available in print. Mode of access: World Wide Web. Description based on title screen (IGI Global, viewed 12/09/2024). Computer security. Deepfakes. Fraud. Risk management. Accounting and Finance. Banking. Cybercrime. Cybersecurity. Defamation. Economics and Economic Theory. Financial Fraud. Fraud Mitigation. Impersonation. Risk Management and Assessment. Security and Privacy. Electronic books. Bohara, Sailaja 1994- editor. Gupta, Gaurav editor. Kovid, Raj K. 1972- editor. Pandla, Kapil 1973- editor. IGI Global, publisher. Print version: 9798369368909 Advances in business information systems and analytics (ABISA) book series. |
| spellingShingle | Deepfakes and their impact on business Advances in business information systems and analytics (ABISA) book series. Foreword -- Preface -- Chapter 1. Introduction to Deepfake Technology and Its Early Foundations -- Chapter 2. The Impact of Deep Fakes in Markets and Economies -- Chapter 3. Assessing the Believability of Deepfake Ads in the Indian Market -- Chapter 4. Deepfakes in Action: Exploring Use Cases Across Industries -- Chapter 5. The Impact of Deepfakes on Trust and Security in Islamic Banking: Emerging Threats and Mitigation Strategies -- Chapter 6. Shaping Consumer Perception Through Deepfake Marketing: Ethics and Implications -- Chapter 7. Collaboration and Collective Action: Addressing the Deepfake Challenge as a Community -- Chapter 8. Financial Fraud and Manipulation: The Malicious Use of Deepfakes in Business -- Chapter 9. Deepfake Prospects, Mitigating Factors, and Deceptions -- Chapter 10. The Dark Side of Deepfakes: Fraud and Cybercrime -- Chapter 11. The Future of Deepfakes: Emerging Trends and Potential Applications -- Chapter 12. Preventing Deepfakes From Being Used for Impersonation and Defamation -- Chapter 13. Building Resilience: Strategies for Business to Mitigate Deepfake Risks -- Chapter 14. Demystifying Deepfakes: Understanding, Implications, and Safeguards -- Compilation of References -- About the Contributors -- Index. Computer security. Deepfakes. Fraud. Risk management. |
| title | Deepfakes and their impact on business |
| title_auth | Deepfakes and their impact on business |
| title_exact_search | Deepfakes and their impact on business |
| title_full | Deepfakes and their impact on business Gaurav Gupta, Sailaja Bohara, Raj K. Kovid, Kapil Pandla, editors. |
| title_fullStr | Deepfakes and their impact on business Gaurav Gupta, Sailaja Bohara, Raj K. Kovid, Kapil Pandla, editors. |
| title_full_unstemmed | Deepfakes and their impact on business Gaurav Gupta, Sailaja Bohara, Raj K. Kovid, Kapil Pandla, editors. |
| title_short | Deepfakes and their impact on business |
| title_sort | deepfakes and their impact on business |
| topic | Computer security. Deepfakes. Fraud. Risk management. |
| topic_facet | Computer security. Deepfakes. Fraud. Risk management. Electronic books. |
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