A critical examination of the recent evolution of B2B sales:
"The seismic shifts in B2B selling brought about by the recent global pandemic have left scholars grappling with the fundamental question of permanence. As the traditional face-to-face dynamics of B2B sales stand challenged, academic minds seek answers: Are these changes enduring, or will we re...
Saved in:
| Other Authors: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA)
IGI Global
2024.
|
| Subjects: | |
| Online Access: | DE-862 DE-863 |
| Summary: | "The seismic shifts in B2B selling brought about by the recent global pandemic have left scholars grappling with the fundamental question of permanence. As the traditional face-to-face dynamics of B2B sales stand challenged, academic minds seek answers: Are these changes enduring, or will we revert to the familiar norms of in-person interactions? A Critical Examination of the Recent Evolution of B2B Salesis a groundbreaking exploration designed for academic scholars seeking clarity in these uncertain times.In the pursuit for understanding, scholars encounter a myriad of questions. What truly transpired in sales activities during the pandemic? Does the surge in virtual selling signify a lasting transformation, or is it merely a temporary adaptation? Critical thinking becomes paramount, necessitating a deep dive into published ideas to discern the strength of conclusions drawn. The academic community grapples with the challenge of scrutinizing the landscape to determine if the changes are indeed permanent and if so, how B2B sales forces can effectively adapt."-- |
| Physical Description: | 25 PDFs (276 Seiten) Also available in print. |
| Format: | Mode of access: World Wide Web. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9798369303504 |
| Access: | Restricted to subscribers or individual electronic text purchasers. |
Staff View
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| 245 | 0 | 2 | |a A critical examination of the recent evolution of B2B sales |c Joel G. Cohn, editor. |
| 246 | 3 | |a Critical examination of the recent evolution of business-to-business sales | |
| 264 | 1 | |a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) |b IGI Global |c 2024. | |
| 300 | |a 25 PDFs (276 Seiten) | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a electronic |2 isbdmedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Section 1. Background. Chapter 1. The beginnings ; Chapter 2. B2B vs. B2C selling -- Section 2. Transformation and change. Chapter 3. The digital transformation ; Chapter 4. What happened in 2019? ; Chapter 5. Resulting changes -- Section 3. Preferences and movement. Chapter 6. Generation preferences and the future of work ; Chapter 7. Change in business to business sales ; Chapter 8. Moving forward -- Section 4. Marketing, case studies, and future. Chapter 9. Business-to-business marketing ; Chapter 10. Case studies ; Chapter 11. The future of business-to-business selling. | |
| 506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
| 520 | 3 | |a "The seismic shifts in B2B selling brought about by the recent global pandemic have left scholars grappling with the fundamental question of permanence. As the traditional face-to-face dynamics of B2B sales stand challenged, academic minds seek answers: Are these changes enduring, or will we revert to the familiar norms of in-person interactions? A Critical Examination of the Recent Evolution of B2B Salesis a groundbreaking exploration designed for academic scholars seeking clarity in these uncertain times.In the pursuit for understanding, scholars encounter a myriad of questions. What truly transpired in sales activities during the pandemic? Does the surge in virtual selling signify a lasting transformation, or is it merely a temporary adaptation? Critical thinking becomes paramount, necessitating a deep dive into published ideas to discern the strength of conclusions drawn. The academic community grapples with the challenge of scrutinizing the landscape to determine if the changes are indeed permanent and if so, how B2B sales forces can effectively adapt."-- |c Provided by publisher. | |
| 530 | |a Also available in print. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 588 | |a Description based on title screen (IGI Global, viewed 03/01/2024). | ||
| 650 | 0 | |a Customer relations |x Management. | |
| 650 | 0 | |a Sales management. | |
| 653 | |a Adaptation. | ||
| 653 | |a B2B Sales. | ||
| 653 | |a Business Permanence. | ||
| 653 | |a Critical Examination. | ||
| 653 | |a Critical Thinking. | ||
| 653 | |a Evolution. | ||
| 653 | |a Face-to-Face Dynamics. | ||
| 653 | |a Global Pandemic. | ||
| 653 | |a Industry Instability. | ||
| 653 | |a Intellectual Compass. | ||
| 653 | |a Virtual Dynamics. | ||
| 653 | |a Virtual Selling Surge. | ||
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Cohn, Joel G. |e editor. | |
| 710 | 2 | |a IGI Global, |e publisher. | |
| 776 | 0 | 8 | |i Print version: |z 9798369303481 |
| 966 | 4 | 0 | |l DE-862 |p ZDB-98-IGB |q FWS_PDA_IGB |u http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/979-8-3693-0348-1 |3 Volltext |
| 966 | 4 | 0 | |l DE-863 |p ZDB-98-IGB |q FWS_PDA_IGB |u http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/979-8-3693-0348-1 |3 Volltext |
| 912 | |a ZDB-98-IGB | ||
| 049 | |a DE-862 | ||
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Record in the Search Index
| DE-BY-FWS_katkey | ZDB-98-IGB-00322018 |
|---|---|
| _version_ | 1826942602179510272 |
| adam_text | |
| any_adam_object | |
| author2 | Cohn, Joel G. |
| author2_role | edt |
| author2_variant | j g c jg jgc |
| author_facet | Cohn, Joel G. |
| building | Verbundindex |
| bvnumber | localFWS |
| callnumber-first | H - Social Science |
| callnumber-label | HF5438 |
| callnumber-raw | HF5438.4 .C75 2024e |
| callnumber-search | HF5438.4 .C75 2024e |
| callnumber-sort | HF 45438.4 C75 42024E |
| callnumber-subject | HF - Commerce |
| collection | ZDB-98-IGB |
| contents | Section 1. Background. Chapter 1. The beginnings ; Chapter 2. B2B vs. B2C selling -- Section 2. Transformation and change. Chapter 3. The digital transformation ; Chapter 4. What happened in 2019? ; Chapter 5. Resulting changes -- Section 3. Preferences and movement. Chapter 6. Generation preferences and the future of work ; Chapter 7. Change in business to business sales ; Chapter 8. Moving forward -- Section 4. Marketing, case studies, and future. Chapter 9. Business-to-business marketing ; Chapter 10. Case studies ; Chapter 11. The future of business-to-business selling. |
| ctrlnum | (CaBNVSL)slc00005579 (OCoLC)1424882620 |
| dewey-full | 658.81 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.81 |
| dewey-search | 658.81 |
| dewey-sort | 3658.81 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | ZDB-98-IGB-00322018 |
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| indexdate | 2025-03-18T14:30:37Z |
| institution | BVB |
| isbn | 9798369303504 |
| language | English |
| oclc_num | 1424882620 |
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| physical | 25 PDFs (276 Seiten) Also available in print. |
| psigel | ZDB-98-IGB FWS_PDA_IGB ZDB-98-IGB |
| publishDate | 2024 |
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| spelling | A critical examination of the recent evolution of B2B sales Joel G. Cohn, editor. Critical examination of the recent evolution of business-to-business sales Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) IGI Global 2024. 25 PDFs (276 Seiten) text rdacontent electronic isbdmedia online resource rdacarrier Includes bibliographical references and index. Section 1. Background. Chapter 1. The beginnings ; Chapter 2. B2B vs. B2C selling -- Section 2. Transformation and change. Chapter 3. The digital transformation ; Chapter 4. What happened in 2019? ; Chapter 5. Resulting changes -- Section 3. Preferences and movement. Chapter 6. Generation preferences and the future of work ; Chapter 7. Change in business to business sales ; Chapter 8. Moving forward -- Section 4. Marketing, case studies, and future. Chapter 9. Business-to-business marketing ; Chapter 10. Case studies ; Chapter 11. The future of business-to-business selling. Restricted to subscribers or individual electronic text purchasers. "The seismic shifts in B2B selling brought about by the recent global pandemic have left scholars grappling with the fundamental question of permanence. As the traditional face-to-face dynamics of B2B sales stand challenged, academic minds seek answers: Are these changes enduring, or will we revert to the familiar norms of in-person interactions? A Critical Examination of the Recent Evolution of B2B Salesis a groundbreaking exploration designed for academic scholars seeking clarity in these uncertain times.In the pursuit for understanding, scholars encounter a myriad of questions. What truly transpired in sales activities during the pandemic? Does the surge in virtual selling signify a lasting transformation, or is it merely a temporary adaptation? Critical thinking becomes paramount, necessitating a deep dive into published ideas to discern the strength of conclusions drawn. The academic community grapples with the challenge of scrutinizing the landscape to determine if the changes are indeed permanent and if so, how B2B sales forces can effectively adapt."-- Provided by publisher. Also available in print. Mode of access: World Wide Web. Description based on title screen (IGI Global, viewed 03/01/2024). Customer relations Management. Sales management. Adaptation. B2B Sales. Business Permanence. Critical Examination. Critical Thinking. Evolution. Face-to-Face Dynamics. Global Pandemic. Industry Instability. Intellectual Compass. Virtual Dynamics. Virtual Selling Surge. Electronic books. Cohn, Joel G. editor. IGI Global, publisher. Print version: 9798369303481 |
| spellingShingle | A critical examination of the recent evolution of B2B sales Section 1. Background. Chapter 1. The beginnings ; Chapter 2. B2B vs. B2C selling -- Section 2. Transformation and change. Chapter 3. The digital transformation ; Chapter 4. What happened in 2019? ; Chapter 5. Resulting changes -- Section 3. Preferences and movement. Chapter 6. Generation preferences and the future of work ; Chapter 7. Change in business to business sales ; Chapter 8. Moving forward -- Section 4. Marketing, case studies, and future. Chapter 9. Business-to-business marketing ; Chapter 10. Case studies ; Chapter 11. The future of business-to-business selling. Customer relations Management. Sales management. |
| title | A critical examination of the recent evolution of B2B sales |
| title_alt | Critical examination of the recent evolution of business-to-business sales |
| title_auth | A critical examination of the recent evolution of B2B sales |
| title_exact_search | A critical examination of the recent evolution of B2B sales |
| title_full | A critical examination of the recent evolution of B2B sales Joel G. Cohn, editor. |
| title_fullStr | A critical examination of the recent evolution of B2B sales Joel G. Cohn, editor. |
| title_full_unstemmed | A critical examination of the recent evolution of B2B sales Joel G. Cohn, editor. |
| title_short | A critical examination of the recent evolution of B2B sales |
| title_sort | critical examination of the recent evolution of b2b sales |
| topic | Customer relations Management. Sales management. |
| topic_facet | Customer relations Management. Sales management. Electronic books. |
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