A critical examination of the recent evolution of B2B sales:
"The seismic shifts in B2B selling brought about by the recent global pandemic have left scholars grappling with the fundamental question of permanence. As the traditional face-to-face dynamics of B2B sales stand challenged, academic minds seek answers: Are these changes enduring, or will we re...
Gespeichert in:
| Weitere Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) :
IGI Global,
2024.
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | "The seismic shifts in B2B selling brought about by the recent global pandemic have left scholars grappling with the fundamental question of permanence. As the traditional face-to-face dynamics of B2B sales stand challenged, academic minds seek answers: Are these changes enduring, or will we revert to the familiar norms of in-person interactions? A Critical Examination of the Recent Evolution of B2B Salesis a groundbreaking exploration designed for academic scholars seeking clarity in these uncertain times.In the pursuit for understanding, scholars encounter a myriad of questions. What truly transpired in sales activities during the pandemic? Does the surge in virtual selling signify a lasting transformation, or is it merely a temporary adaptation? Critical thinking becomes paramount, necessitating a deep dive into published ideas to discern the strength of conclusions drawn. The academic community grapples with the challenge of scrutinizing the landscape to determine if the changes are indeed permanent and if so, how B2B sales forces can effectively adapt."-- |
| Beschreibung: | 25 PDFs (276 pages) Also available in print. |
| Format: | Mode of access: World Wide Web. |
| Bibliographie: | Includes bibliographical references and index. |
| ISBN: | 9798369303504 |
| Zugangseinschränkungen: | Restricted to subscribers or individual electronic text purchasers. |
Internformat
MARC
| LEADER | 00000nam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | ZDB-98-IGB-00322018 | ||
| 003 | IGIG | ||
| 005 | 20240304190106.0 | ||
| 006 | m eo d | ||
| 007 | cr bn||||m|||a | ||
| 008 | 240301s2024 pau fob 001 0 eng d | ||
| 020 | |a 9798369303504 |q PDF | ||
| 020 | |z 9798369303481 |q print | ||
| 024 | 7 | |a 10.4018/979-8-3693-0348-1 |2 doi | |
| 035 | |a (CaBNVSL)slc00005579 | ||
| 035 | |a (OCoLC)1424882620 | ||
| 040 | |a CaBNVSL |b eng |e rda |c CaBNVSL |d CaBNVSL | ||
| 050 | 4 | |a HF5438.4 |b .C75 2024e | |
| 082 | 7 | |a 658.81 |2 23 | |
| 245 | 0 | 2 | |a A critical examination of the recent evolution of B2B sales |c Joel G. Cohn, editor. |
| 246 | 3 | |a Critical examination of the recent evolution of business-to-business sales | |
| 264 | 1 | |a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : |b IGI Global, |c 2024. | |
| 300 | |a 25 PDFs (276 pages) | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a electronic |2 isbdmedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Section 1. Background. Chapter 1. The beginnings ; Chapter 2. B2B vs. B2C selling -- Section 2. Transformation and change. Chapter 3. The digital transformation ; Chapter 4. What happened in 2019? ; Chapter 5. Resulting changes -- Section 3. Preferences and movement. Chapter 6. Generation preferences and the future of work ; Chapter 7. Change in business to business sales ; Chapter 8. Moving forward -- Section 4. Marketing, case studies, and future. Chapter 9. Business-to-business marketing ; Chapter 10. Case studies ; Chapter 11. The future of business-to-business selling. | |
| 506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
| 520 | 3 | |a "The seismic shifts in B2B selling brought about by the recent global pandemic have left scholars grappling with the fundamental question of permanence. As the traditional face-to-face dynamics of B2B sales stand challenged, academic minds seek answers: Are these changes enduring, or will we revert to the familiar norms of in-person interactions? A Critical Examination of the Recent Evolution of B2B Salesis a groundbreaking exploration designed for academic scholars seeking clarity in these uncertain times.In the pursuit for understanding, scholars encounter a myriad of questions. What truly transpired in sales activities during the pandemic? Does the surge in virtual selling signify a lasting transformation, or is it merely a temporary adaptation? Critical thinking becomes paramount, necessitating a deep dive into published ideas to discern the strength of conclusions drawn. The academic community grapples with the challenge of scrutinizing the landscape to determine if the changes are indeed permanent and if so, how B2B sales forces can effectively adapt."-- |c Provided by publisher. | |
| 530 | |a Also available in print. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 588 | |a Description based on title screen (IGI Global, viewed 03/01/2024). | ||
| 650 | 0 | |a Customer relations |x Management. | |
| 650 | 0 | |a Sales management. | |
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Cohn, Joel G., |e editor. | |
| 710 | 2 | |a IGI Global, |e publisher. | |
| 776 | 0 | 8 | |i Print version: |z 9798369303481 |
| 856 | 4 | 0 | |l FWS01 |p ZDB-98-IGB |q FWS_PDA_IGB |u http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/979-8-3693-0348-1 |3 Volltext |
| 912 | |a ZDB-98-IGB | ||
| 049 | |a DE-863 | ||
Datensatz im Suchindex
| DE-BY-FWS_katkey | ZDB-98-IGB-00322018 |
|---|---|
| _version_ | 1804751466307518465 |
| adam_text | |
| any_adam_object | |
| author2 | Cohn, Joel G. |
| author2_role | edt |
| author2_variant | j g c jg jgc |
| author_facet | Cohn, Joel G. |
| building | Verbundindex |
| bvnumber | localFWS |
| callnumber-first | H - Social Science |
| callnumber-label | HF5438 |
| callnumber-raw | HF5438.4 .C75 2024e |
| callnumber-search | HF5438.4 .C75 2024e |
| callnumber-sort | HF 45438.4 C75 42024E |
| callnumber-subject | HF - Commerce |
| collection | ZDB-98-IGB |
| contents | Section 1. Background. Chapter 1. The beginnings ; Chapter 2. B2B vs. B2C selling -- Section 2. Transformation and change. Chapter 3. The digital transformation ; Chapter 4. What happened in 2019? ; Chapter 5. Resulting changes -- Section 3. Preferences and movement. Chapter 6. Generation preferences and the future of work ; Chapter 7. Change in business to business sales ; Chapter 8. Moving forward -- Section 4. Marketing, case studies, and future. Chapter 9. Business-to-business marketing ; Chapter 10. Case studies ; Chapter 11. The future of business-to-business selling. |
| ctrlnum | (CaBNVSL)slc00005579 (OCoLC)1424882620 |
| dewey-full | 658.81 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.81 |
| dewey-search | 658.81 |
| dewey-sort | 3658.81 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>03349nam a2200445 i 4500</leader><controlfield tag="001">ZDB-98-IGB-00322018</controlfield><controlfield tag="003">IGIG</controlfield><controlfield tag="005">20240304190106.0</controlfield><controlfield tag="006">m eo d </controlfield><controlfield tag="007">cr bn||||m|||a</controlfield><controlfield tag="008">240301s2024 pau fob 001 0 eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9798369303504</subfield><subfield code="q">PDF</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="z">9798369303481</subfield><subfield code="q">print</subfield></datafield><datafield tag="024" ind1="7" ind2=" "><subfield code="a">10.4018/979-8-3693-0348-1</subfield><subfield code="2">doi</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(CaBNVSL)slc00005579</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1424882620</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">CaBNVSL</subfield><subfield code="b">eng</subfield><subfield code="e">rda</subfield><subfield code="c">CaBNVSL</subfield><subfield code="d">CaBNVSL</subfield></datafield><datafield tag="050" ind1=" " ind2="4"><subfield code="a">HF5438.4</subfield><subfield code="b">.C75 2024e</subfield></datafield><datafield tag="082" ind1="7" ind2=" "><subfield code="a">658.81</subfield><subfield code="2">23</subfield></datafield><datafield tag="245" ind1="0" ind2="2"><subfield code="a">A critical examination of the recent evolution of B2B sales </subfield><subfield code="c">Joel G. Cohn, editor.</subfield></datafield><datafield tag="246" ind1="3" ind2=" "><subfield code="a">Critical examination of the recent evolution of business-to-business sales</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) :</subfield><subfield code="b">IGI Global,</subfield><subfield code="c">2024.</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">25 PDFs (276 pages)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="a">text</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="a">electronic</subfield><subfield code="2">isbdmedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="a">online resource</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="504" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references and index.</subfield></datafield><datafield tag="505" ind1="0" ind2=" "><subfield code="a">Section 1. Background. Chapter 1. The beginnings ; Chapter 2. B2B vs. B2C selling -- Section 2. Transformation and change. Chapter 3. The digital transformation ; Chapter 4. What happened in 2019? ; Chapter 5. Resulting changes -- Section 3. Preferences and movement. Chapter 6. Generation preferences and the future of work ; Chapter 7. Change in business to business sales ; Chapter 8. Moving forward -- Section 4. Marketing, case studies, and future. Chapter 9. Business-to-business marketing ; Chapter 10. Case studies ; Chapter 11. The future of business-to-business selling.</subfield></datafield><datafield tag="506" ind1=" " ind2=" "><subfield code="a">Restricted to subscribers or individual electronic text purchasers.</subfield></datafield><datafield tag="520" ind1="3" ind2=" "><subfield code="a">"The seismic shifts in B2B selling brought about by the recent global pandemic have left scholars grappling with the fundamental question of permanence. As the traditional face-to-face dynamics of B2B sales stand challenged, academic minds seek answers: Are these changes enduring, or will we revert to the familiar norms of in-person interactions? A Critical Examination of the Recent Evolution of B2B Salesis a groundbreaking exploration designed for academic scholars seeking clarity in these uncertain times.In the pursuit for understanding, scholars encounter a myriad of questions. What truly transpired in sales activities during the pandemic? Does the surge in virtual selling signify a lasting transformation, or is it merely a temporary adaptation? Critical thinking becomes paramount, necessitating a deep dive into published ideas to discern the strength of conclusions drawn. The academic community grapples with the challenge of scrutinizing the landscape to determine if the changes are indeed permanent and if so, how B2B sales forces can effectively adapt."--</subfield><subfield code="c">Provided by publisher.</subfield></datafield><datafield tag="530" ind1=" " ind2=" "><subfield code="a">Also available in print.</subfield></datafield><datafield tag="538" ind1=" " ind2=" "><subfield code="a">Mode of access: World Wide Web.</subfield></datafield><datafield tag="588" ind1=" " ind2=" "><subfield code="a">Description based on title screen (IGI Global, viewed 03/01/2024).</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Customer relations</subfield><subfield code="x">Management.</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Sales management.</subfield></datafield><datafield tag="655" ind1=" " ind2="4"><subfield code="a">Electronic books.</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Cohn, Joel G.,</subfield><subfield code="e">editor.</subfield></datafield><datafield tag="710" ind1="2" ind2=" "><subfield code="a">IGI Global,</subfield><subfield code="e">publisher.</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Print version:</subfield><subfield code="z">9798369303481</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="l">FWS01</subfield><subfield code="p">ZDB-98-IGB</subfield><subfield code="q">FWS_PDA_IGB</subfield><subfield code="u">http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/979-8-3693-0348-1</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-98-IGB</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-863</subfield></datafield></record></collection> |
| genre | Electronic books. |
| genre_facet | Electronic books. |
| id | ZDB-98-IGB-00322018 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-16T15:52:00Z |
| institution | BVB |
| isbn | 9798369303504 |
| language | English |
| oclc_num | 1424882620 |
| open_access_boolean | |
| owner | DE-863 DE-BY-FWS |
| owner_facet | DE-863 DE-BY-FWS |
| physical | 25 PDFs (276 pages) Also available in print. |
| psigel | ZDB-98-IGB |
| publishDate | 2024 |
| publishDateSearch | 2024 |
| publishDateSort | 2024 |
| publisher | IGI Global, |
| record_format | marc |
| spelling | A critical examination of the recent evolution of B2B sales Joel G. Cohn, editor. Critical examination of the recent evolution of business-to-business sales Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, 2024. 25 PDFs (276 pages) text rdacontent electronic isbdmedia online resource rdacarrier Includes bibliographical references and index. Section 1. Background. Chapter 1. The beginnings ; Chapter 2. B2B vs. B2C selling -- Section 2. Transformation and change. Chapter 3. The digital transformation ; Chapter 4. What happened in 2019? ; Chapter 5. Resulting changes -- Section 3. Preferences and movement. Chapter 6. Generation preferences and the future of work ; Chapter 7. Change in business to business sales ; Chapter 8. Moving forward -- Section 4. Marketing, case studies, and future. Chapter 9. Business-to-business marketing ; Chapter 10. Case studies ; Chapter 11. The future of business-to-business selling. Restricted to subscribers or individual electronic text purchasers. "The seismic shifts in B2B selling brought about by the recent global pandemic have left scholars grappling with the fundamental question of permanence. As the traditional face-to-face dynamics of B2B sales stand challenged, academic minds seek answers: Are these changes enduring, or will we revert to the familiar norms of in-person interactions? A Critical Examination of the Recent Evolution of B2B Salesis a groundbreaking exploration designed for academic scholars seeking clarity in these uncertain times.In the pursuit for understanding, scholars encounter a myriad of questions. What truly transpired in sales activities during the pandemic? Does the surge in virtual selling signify a lasting transformation, or is it merely a temporary adaptation? Critical thinking becomes paramount, necessitating a deep dive into published ideas to discern the strength of conclusions drawn. The academic community grapples with the challenge of scrutinizing the landscape to determine if the changes are indeed permanent and if so, how B2B sales forces can effectively adapt."-- Provided by publisher. Also available in print. Mode of access: World Wide Web. Description based on title screen (IGI Global, viewed 03/01/2024). Customer relations Management. Sales management. Electronic books. Cohn, Joel G., editor. IGI Global, publisher. Print version: 9798369303481 FWS01 ZDB-98-IGB FWS_PDA_IGB http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/979-8-3693-0348-1 Volltext |
| spellingShingle | A critical examination of the recent evolution of B2B sales Section 1. Background. Chapter 1. The beginnings ; Chapter 2. B2B vs. B2C selling -- Section 2. Transformation and change. Chapter 3. The digital transformation ; Chapter 4. What happened in 2019? ; Chapter 5. Resulting changes -- Section 3. Preferences and movement. Chapter 6. Generation preferences and the future of work ; Chapter 7. Change in business to business sales ; Chapter 8. Moving forward -- Section 4. Marketing, case studies, and future. Chapter 9. Business-to-business marketing ; Chapter 10. Case studies ; Chapter 11. The future of business-to-business selling. Customer relations Management. Sales management. |
| title | A critical examination of the recent evolution of B2B sales |
| title_alt | Critical examination of the recent evolution of business-to-business sales |
| title_auth | A critical examination of the recent evolution of B2B sales |
| title_exact_search | A critical examination of the recent evolution of B2B sales |
| title_full | A critical examination of the recent evolution of B2B sales Joel G. Cohn, editor. |
| title_fullStr | A critical examination of the recent evolution of B2B sales Joel G. Cohn, editor. |
| title_full_unstemmed | A critical examination of the recent evolution of B2B sales Joel G. Cohn, editor. |
| title_short | A critical examination of the recent evolution of B2B sales |
| title_sort | critical examination of the recent evolution of b2b sales |
| topic | Customer relations Management. Sales management. |
| topic_facet | Customer relations Management. Sales management. Electronic books. |
| url | http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/979-8-3693-0348-1 |
| work_keys_str_mv | AT cohnjoelg acriticalexaminationoftherecentevolutionofb2bsales AT igiglobal acriticalexaminationoftherecentevolutionofb2bsales AT cohnjoelg criticalexaminationoftherecentevolutionofbusinesstobusinesssales AT igiglobal criticalexaminationoftherecentevolutionofbusinesstobusinesssales AT cohnjoelg criticalexaminationoftherecentevolutionofb2bsales AT igiglobal criticalexaminationoftherecentevolutionofb2bsales |