Impact of ICTs on event management and marketing:
"This book explores the impact of new information and communications technologies on event management and marketing"--
Gespeichert in:
| Weitere Verfasser: | , , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) :
IGI Global,
2021.
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | "This book explores the impact of new information and communications technologies on event management and marketing"-- |
| Beschreibung: | 23 PDFs (357 pages) Also available in print. |
| Format: | Mode of access: World Wide Web. |
| Bibliographie: | Includes bibliographical references and index. |
| ISBN: | 9781799849551 |
| Zugangseinschränkungen: | Restricted to subscribers or individual electronic text purchasers. |
Internformat
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| 082 | 7 | |a 394.2 |2 23 | |
| 245 | 0 | 0 | |a Impact of ICTs on event management and marketing |c Kemal Birdir, Sevda Birdir, Ali Dalgic, and Derya Toksoz, editors. |
| 246 | 3 | |a Impact of information and communications technology on event management and marketing | |
| 264 | 1 | |a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : |b IGI Global, |c 2021. | |
| 300 | |a 23 PDFs (357 pages) | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a electronic |2 isbdmedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Chapter 1. Which key factors will be effective in the success of festivals?: an evaluation in the context of information and communication technology -- Chapter 2. Web revolution and events: development and progress -- Chapter 3. Marketing innovations in industry 4.0 and their impacts on events marketing -- Chapter 4. Emerging technologies at the events -- Chapter 5. The integration of social media into event tourism -- Chapter 6. Importance of ICT in human resources management and evaluation in terms of events -- Chapter 7. Management and marketing events in a digital era: opportunities and challenges -- Chapter 8. Digital art events and digital art museums -- Chapter 9. Social media and events: before, during, and after -- Chapter 10. New trends in event marketing -- Chapter 11. Virtual reality for better event planning and management -- Chapter 12. Artificial intelligence applications for event management and marketing -- Chapter 13. New event trends as a tool of digital marketing communication -- Chapter 14. Applying industry 4.0 on management of gastronomy events -- Chapter 15. The role of social media in event marketing: outcomes for practitioners and participants -- Chapter 16. Effective use of website in large-scale event marketing: 25th East Mediterranean International Tourism and Travel (EMITT) Fair. | |
| 506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
| 520 | 3 | |a "This book explores the impact of new information and communications technologies on event management and marketing"-- |c Provided by publisher. | |
| 530 | |a Also available in print. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 588 | |a Description based on title screen (IGI Global, viewed 11/28/2020). | ||
| 650 | 0 | |a Special events |x Marketing |x Technological innovations. | |
| 650 | 0 | |a Special events |x Planning |x Technological innovations. | |
| 700 | 1 | |a Birdir, Kemal, |e editor. | |
| 700 | 1 | |a Birdir, Sevda |d 1969- |e editor. | |
| 700 | 1 | |a Dalgic, Ali |d 1987- |e editor. | |
| 700 | 1 | |a Toksoz, Derya |d 1990- |e editor. | |
| 710 | 2 | |a IGI Global, |e publisher. | |
| 776 | 0 | |c (Original) |w (DLC)2020012894 | |
| 776 | 0 | 8 | |i Print version: |z 1799849546 |z 9781799849544 |w (DLC) 2020012894 |
| 856 | 4 | 0 | |l FWS01 |p ZDB-98-IGB |q FWS_PDA_IGB |u http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-4954-4 |3 Volltext |
| 912 | |a ZDB-98-IGB | ||
| 049 | |a DE-863 | ||
Datensatz im Suchindex
| DE-BY-FWS_katkey | ZDB-98-IGB-00244629 |
|---|---|
| _version_ | 1804751461995773952 |
| adam_text | |
| any_adam_object | |
| author2 | Birdir, Kemal Birdir, Sevda 1969- Dalgic, Ali 1987- Toksoz, Derya 1990- |
| author2_role | edt edt edt edt |
| author2_variant | k b kb s b sb a d ad d t dt |
| author_facet | Birdir, Kemal Birdir, Sevda 1969- Dalgic, Ali 1987- Toksoz, Derya 1990- |
| building | Verbundindex |
| bvnumber | localFWS |
| callnumber-first | G - Geography, Anthropology, Recreation |
| callnumber-label | GT3405 |
| callnumber-raw | GT3405 .I47 2021e |
| callnumber-search | GT3405 .I47 2021e |
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| callnumber-subject | GT - Manners and Customs |
| collection | ZDB-98-IGB |
| contents | Chapter 1. Which key factors will be effective in the success of festivals?: an evaluation in the context of information and communication technology -- Chapter 2. Web revolution and events: development and progress -- Chapter 3. Marketing innovations in industry 4.0 and their impacts on events marketing -- Chapter 4. Emerging technologies at the events -- Chapter 5. The integration of social media into event tourism -- Chapter 6. Importance of ICT in human resources management and evaluation in terms of events -- Chapter 7. Management and marketing events in a digital era: opportunities and challenges -- Chapter 8. Digital art events and digital art museums -- Chapter 9. Social media and events: before, during, and after -- Chapter 10. New trends in event marketing -- Chapter 11. Virtual reality for better event planning and management -- Chapter 12. Artificial intelligence applications for event management and marketing -- Chapter 13. New event trends as a tool of digital marketing communication -- Chapter 14. Applying industry 4.0 on management of gastronomy events -- Chapter 15. The role of social media in event marketing: outcomes for practitioners and participants -- Chapter 16. Effective use of website in large-scale event marketing: 25th East Mediterranean International Tourism and Travel (EMITT) Fair. |
| ctrlnum | (CaBNVSL)slc00000936 (OCoLC)1224336004 |
| dewey-full | 394.2 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 394 - General customs |
| dewey-raw | 394.2 |
| dewey-search | 394.2 |
| dewey-sort | 3394.2 |
| dewey-tens | 390 - Customs, etiquette, folklore |
| discipline | Sozial-/Kulturanthropologie / Empirische Kulturwissenschaft |
| format | Electronic eBook |
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| id | ZDB-98-IGB-00244629 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-16T15:51:56Z |
| institution | BVB |
| isbn | 9781799849551 |
| language | English |
| oclc_num | 1224336004 |
| open_access_boolean | |
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| physical | 23 PDFs (357 pages) Also available in print. |
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| spelling | Impact of ICTs on event management and marketing Kemal Birdir, Sevda Birdir, Ali Dalgic, and Derya Toksoz, editors. Impact of information and communications technology on event management and marketing Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, 2021. 23 PDFs (357 pages) text rdacontent electronic isbdmedia online resource rdacarrier Includes bibliographical references and index. Chapter 1. Which key factors will be effective in the success of festivals?: an evaluation in the context of information and communication technology -- Chapter 2. Web revolution and events: development and progress -- Chapter 3. Marketing innovations in industry 4.0 and their impacts on events marketing -- Chapter 4. Emerging technologies at the events -- Chapter 5. The integration of social media into event tourism -- Chapter 6. Importance of ICT in human resources management and evaluation in terms of events -- Chapter 7. Management and marketing events in a digital era: opportunities and challenges -- Chapter 8. Digital art events and digital art museums -- Chapter 9. Social media and events: before, during, and after -- Chapter 10. New trends in event marketing -- Chapter 11. Virtual reality for better event planning and management -- Chapter 12. Artificial intelligence applications for event management and marketing -- Chapter 13. New event trends as a tool of digital marketing communication -- Chapter 14. Applying industry 4.0 on management of gastronomy events -- Chapter 15. The role of social media in event marketing: outcomes for practitioners and participants -- Chapter 16. Effective use of website in large-scale event marketing: 25th East Mediterranean International Tourism and Travel (EMITT) Fair. Restricted to subscribers or individual electronic text purchasers. "This book explores the impact of new information and communications technologies on event management and marketing"-- Provided by publisher. Also available in print. Mode of access: World Wide Web. Description based on title screen (IGI Global, viewed 11/28/2020). Special events Marketing Technological innovations. Special events Planning Technological innovations. Birdir, Kemal, editor. Birdir, Sevda 1969- editor. Dalgic, Ali 1987- editor. Toksoz, Derya 1990- editor. IGI Global, publisher. (Original) (DLC)2020012894 Print version: 1799849546 9781799849544 (DLC) 2020012894 FWS01 ZDB-98-IGB FWS_PDA_IGB http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-4954-4 Volltext |
| spellingShingle | Impact of ICTs on event management and marketing Chapter 1. Which key factors will be effective in the success of festivals?: an evaluation in the context of information and communication technology -- Chapter 2. Web revolution and events: development and progress -- Chapter 3. Marketing innovations in industry 4.0 and their impacts on events marketing -- Chapter 4. Emerging technologies at the events -- Chapter 5. The integration of social media into event tourism -- Chapter 6. Importance of ICT in human resources management and evaluation in terms of events -- Chapter 7. Management and marketing events in a digital era: opportunities and challenges -- Chapter 8. Digital art events and digital art museums -- Chapter 9. Social media and events: before, during, and after -- Chapter 10. New trends in event marketing -- Chapter 11. Virtual reality for better event planning and management -- Chapter 12. Artificial intelligence applications for event management and marketing -- Chapter 13. New event trends as a tool of digital marketing communication -- Chapter 14. Applying industry 4.0 on management of gastronomy events -- Chapter 15. The role of social media in event marketing: outcomes for practitioners and participants -- Chapter 16. Effective use of website in large-scale event marketing: 25th East Mediterranean International Tourism and Travel (EMITT) Fair. Special events Marketing Technological innovations. Special events Planning Technological innovations. |
| title | Impact of ICTs on event management and marketing |
| title_alt | Impact of information and communications technology on event management and marketing |
| title_auth | Impact of ICTs on event management and marketing |
| title_exact_search | Impact of ICTs on event management and marketing |
| title_full | Impact of ICTs on event management and marketing Kemal Birdir, Sevda Birdir, Ali Dalgic, and Derya Toksoz, editors. |
| title_fullStr | Impact of ICTs on event management and marketing Kemal Birdir, Sevda Birdir, Ali Dalgic, and Derya Toksoz, editors. |
| title_full_unstemmed | Impact of ICTs on event management and marketing Kemal Birdir, Sevda Birdir, Ali Dalgic, and Derya Toksoz, editors. |
| title_short | Impact of ICTs on event management and marketing |
| title_sort | impact of icts on event management and marketing |
| topic | Special events Marketing Technological innovations. Special events Planning Technological innovations. |
| topic_facet | Special events Marketing Technological innovations. Special events Planning Technological innovations. |
| url | http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-4954-4 |
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