Driving traffic and customer activity through affiliate marketing:
"This book explores how the dire need of academic resources in affiliate marketing which tends to increase the traffic on web and enhance customer satisfaction. It cover major perspectives building on the available literature in the domains, while attempting to bring out a focused approach in c...
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| Other Authors: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA)
IGI Global
[2017]
|
| Subjects: | |
| Online Access: | DE-862 DE-863 |
| Summary: | "This book explores how the dire need of academic resources in affiliate marketing which tends to increase the traffic on web and enhance customer satisfaction. It cover major perspectives building on the available literature in the domains, while attempting to bring out a focused approach in connecting "Theory to Practice" improvising the decision making for the organizations"-- |
| Physical Description: | 17 PDFs (xviii, 232 Seiten) : color illustrations Also available in print. |
| Format: | Mode of access: World Wide Web. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781522526575 |
| Access: | Restricted to subscribers or individual electronic text purchasers. |
Staff View
MARC
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| 245 | 0 | 0 | |a Driving traffic and customer activity through affiliate marketing |c Surabhi Singh, editor. |
| 264 | 1 | |a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) |b IGI Global |c [2017] | |
| 300 | |a 17 PDFs (xviii, 232 Seiten) : |b color illustrations | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a electronic |2 isbdmedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Chapter 1. Affiliate marketing and customer satisfaction -- Chapter 2. Affiliate marketing : experiences of different companies -- Chapter 3. Affiliate marketing strategy of Amazon India -- Chapter 4. Amazon associates : a model of affiliate marketing -- Chapter 5. Affiliate marketing empowers entrepreneurs -- Chapter 6. Affiliate marketing for entrepreneures : the mechanics of driving traffic to enhanced business performance -- Chapter 7. Driving traffic and customer activity through affiliate marketing : understanding and addressing the differences between affiliate marketing in the USA -- Chapter 8. Investigating the mechanics of affiliate marketing through digital content marketing : a key for driving traffic and customer activity -- Chapter 9. Student's perception towards digital learning for skill enhancement programmes. | |
| 506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
| 520 | 3 | |a "This book explores how the dire need of academic resources in affiliate marketing which tends to increase the traffic on web and enhance customer satisfaction. It cover major perspectives building on the available literature in the domains, while attempting to bring out a focused approach in connecting "Theory to Practice" improvising the decision making for the organizations"-- |c Provided by publisher. | |
| 530 | |a Also available in print. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 588 | 0 | |a Description based on title screen (IGI Global, viewed 06/31/2017). | |
| 650 | 0 | |a Affiliate programs (World Wide Web) | |
| 650 | 0 | |a Multilevel marketing. | |
| 653 | |a Business Development. | ||
| 653 | |a Content Marketing. | ||
| 653 | |a Customer Satisfaction. | ||
| 653 | |a Global Marketing. | ||
| 653 | |a Networking. | ||
| 653 | |a Program Management. | ||
| 653 | |a Success Factors. | ||
| 700 | 1 | |a Singh, Surabhi |e editor. | |
| 710 | 2 | |a IGI Global, |e publisher. | |
| 776 | 0 | |c (Original) |w (DLC)2017007559 | |
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| 912 | |a ZDB-98-IGB | ||
| 049 | |a DE-862 | ||
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Record in the Search Index
| DE-BY-FWS_katkey | ZDB-98-IGB-00178149 |
|---|---|
| _version_ | 1826942593215234048 |
| adam_text | |
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| author2 | Singh, Surabhi |
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| contents | Chapter 1. Affiliate marketing and customer satisfaction -- Chapter 2. Affiliate marketing : experiences of different companies -- Chapter 3. Affiliate marketing strategy of Amazon India -- Chapter 4. Amazon associates : a model of affiliate marketing -- Chapter 5. Affiliate marketing empowers entrepreneurs -- Chapter 6. Affiliate marketing for entrepreneures : the mechanics of driving traffic to enhanced business performance -- Chapter 7. Driving traffic and customer activity through affiliate marketing : understanding and addressing the differences between affiliate marketing in the USA -- Chapter 8. Investigating the mechanics of affiliate marketing through digital content marketing : a key for driving traffic and customer activity -- Chapter 9. Student's perception towards digital learning for skill enhancement programmes. |
| ctrlnum | (CaBNVSL)slc19629321 (OCoLC)993199006 |
| dewey-full | 658.8/72 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/72 |
| dewey-search | 658.8/72 |
| dewey-sort | 3658.8 272 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | ZDB-98-IGB-00178149 |
| illustrated | Illustrated |
| indexdate | 2025-03-18T14:30:28Z |
| institution | BVB |
| isbn | 9781522526575 |
| language | English |
| oclc_num | 993199006 |
| open_access_boolean | |
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| physical | 17 PDFs (xviii, 232 Seiten) : color illustrations Also available in print. |
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| publishDate | 2017 |
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| spelling | Driving traffic and customer activity through affiliate marketing Surabhi Singh, editor. Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) IGI Global [2017] 17 PDFs (xviii, 232 Seiten) : color illustrations text rdacontent electronic isbdmedia online resource rdacarrier Includes bibliographical references and index. Chapter 1. Affiliate marketing and customer satisfaction -- Chapter 2. Affiliate marketing : experiences of different companies -- Chapter 3. Affiliate marketing strategy of Amazon India -- Chapter 4. Amazon associates : a model of affiliate marketing -- Chapter 5. Affiliate marketing empowers entrepreneurs -- Chapter 6. Affiliate marketing for entrepreneures : the mechanics of driving traffic to enhanced business performance -- Chapter 7. Driving traffic and customer activity through affiliate marketing : understanding and addressing the differences between affiliate marketing in the USA -- Chapter 8. Investigating the mechanics of affiliate marketing through digital content marketing : a key for driving traffic and customer activity -- Chapter 9. Student's perception towards digital learning for skill enhancement programmes. Restricted to subscribers or individual electronic text purchasers. "This book explores how the dire need of academic resources in affiliate marketing which tends to increase the traffic on web and enhance customer satisfaction. It cover major perspectives building on the available literature in the domains, while attempting to bring out a focused approach in connecting "Theory to Practice" improvising the decision making for the organizations"-- Provided by publisher. Also available in print. Mode of access: World Wide Web. Description based on title screen (IGI Global, viewed 06/31/2017). Affiliate programs (World Wide Web) Multilevel marketing. Business Development. Content Marketing. Customer Satisfaction. Global Marketing. Networking. Program Management. Success Factors. Singh, Surabhi editor. IGI Global, publisher. (Original) (DLC)2017007559 Print version: 1522526560 9781522526568 (DLC) 2017007559 |
| spellingShingle | Driving traffic and customer activity through affiliate marketing Chapter 1. Affiliate marketing and customer satisfaction -- Chapter 2. Affiliate marketing : experiences of different companies -- Chapter 3. Affiliate marketing strategy of Amazon India -- Chapter 4. Amazon associates : a model of affiliate marketing -- Chapter 5. Affiliate marketing empowers entrepreneurs -- Chapter 6. Affiliate marketing for entrepreneures : the mechanics of driving traffic to enhanced business performance -- Chapter 7. Driving traffic and customer activity through affiliate marketing : understanding and addressing the differences between affiliate marketing in the USA -- Chapter 8. Investigating the mechanics of affiliate marketing through digital content marketing : a key for driving traffic and customer activity -- Chapter 9. Student's perception towards digital learning for skill enhancement programmes. Affiliate programs (World Wide Web) Multilevel marketing. |
| title | Driving traffic and customer activity through affiliate marketing |
| title_auth | Driving traffic and customer activity through affiliate marketing |
| title_exact_search | Driving traffic and customer activity through affiliate marketing |
| title_full | Driving traffic and customer activity through affiliate marketing Surabhi Singh, editor. |
| title_fullStr | Driving traffic and customer activity through affiliate marketing Surabhi Singh, editor. |
| title_full_unstemmed | Driving traffic and customer activity through affiliate marketing Surabhi Singh, editor. |
| title_short | Driving traffic and customer activity through affiliate marketing |
| title_sort | driving traffic and customer activity through affiliate marketing |
| topic | Affiliate programs (World Wide Web) Multilevel marketing. |
| topic_facet | Affiliate programs (World Wide Web) Multilevel marketing. |
| work_keys_str_mv | AT singhsurabhi drivingtrafficandcustomeractivitythroughaffiliatemarketing AT igiglobal drivingtrafficandcustomeractivitythroughaffiliatemarketing |