Global mobile commerce: strategies, implementation and case studies
"This book provides a complete set of in-depth research investigations on global m-commerce strategies and technological standards, as well as case studies on the subject that elucidate the research through real-world examples. It will prove to be a valuable reference to drive the current and f...
Gespeichert in:
| Körperschaft: | |
|---|---|
| Weitere Verfasser: | , , |
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hershey, Pa. :
IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA),
c2008.
|
| Schlagworte: | |
| Online-Zugang: | http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-59904-558-0 |
| Zusammenfassung: | "This book provides a complete set of in-depth research investigations on global m-commerce strategies and technological standards, as well as case studies on the subject that elucidate the research through real-world examples. It will prove to be a valuable reference to drive the current and future activities of academic researchers and practitioners alike"--Provided by publisher. |
| Beschreibung: | electronic texts (xxiii, 432 p. : ill., map) : digital files. Also available in print. |
| Format: | Mode of access: World Wide Web. |
| Bibliographie: | Includes bibliographical references and index. |
| ISBN: | 1599045583 (hardcover) 9781599045603 (PDF) |
| Zugangseinschränkungen: | Restricted to subscribers or individual electronic text purchasers. |
Internformat
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| 245 | 0 | 0 | |a Global mobile commerce |h [electronic resource] |b strategies, implementation and case studies |c Wayne W. Huang, Yingluo Wang, John Day, editors. |
| 260 | |a Hershey, Pa. : |b IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), |c c2008. | ||
| 300 | |a electronic texts (xxiii, 432 p. : ill., map) : |b digital files. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a 1. From mobility to true nomadicity and ubiquity / Erkki Patokorpi -- 2. The future of M-commerce / David C. Yen -- 3. M-commerce payment systems / Valli Kumari Vatsavayi, Ravi Mukkamala -- 4. Policy-based security for M-commerce networks / Wassim Itani -- 5. Global M-logistics in North America, Europe, and Asia / Frank Teuteberg -- 6. Strategy aligned process selection for mobile customer services / Ragnar Schierholz -- 7. Exploring mobile service business opportunities from a customer-centric perspective / Minna Pura -- 8. Exploring the use of mobile data services in Europe / Ioanna D. Constantiou -- 9. The design of mobile television in Europe / Pieter Ballon --10. Mobile business process reengineering / Dieter Hertweck, Asarnusch Rashid --11. Mobile Automotive Cooperative Services (MACS) / Holger Hoffman -- 12. Cross-cultural consumer perceptions of advertising via mobile devices / Parissa Haghirian, Maria Madlberger -- 13. Current status of mobile wireless technology and digital multimedia broadcasting / J. P. Shim, Kyungmo Ahn, Julie M. Shim -- 14. Understanding the organisational impact and perceived benefits of Bluetooth-enabled personal digital assistants in restaurants / Eusebio Scornavacca -- 15. M-Commerce market development scenarios in Korea / Seung Baek --16. Strategies of mobile value-added services in Korea / Jin Ki Kim, Heasun Chun -- 17. Individual telecommunications tariffs in Chinese communities / H. Chen -- | |
| 505 | 0 | |a 18. M-commerce in the U.S. and China retail industry / Astrid M. Oddershede, Rolando A. Carrasco -- 19. Perception of mobile technology provision in health service / Astrid M. Oddershede, Rolando A. Carrasco -- 20. The implementation of Wi-Fi technology in higher education in the United States / Xubin Cao, Eric Y. Lu, Hongyan Ma. | |
| 506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
| 520 | 3 | |a "This book provides a complete set of in-depth research investigations on global m-commerce strategies and technological standards, as well as case studies on the subject that elucidate the research through real-world examples. It will prove to be a valuable reference to drive the current and future activities of academic researchers and practitioners alike"--Provided by publisher. | |
| 530 | |a Also available in print. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 588 | |a Title from PDF t.p. (viewed on June 29, 2010). | ||
| 650 | 0 | |a Mobile commerce. | |
| 650 | 0 | |a Telecommunication systems. | |
| 653 | |a Advertising via mobile devices | ||
| 653 | |a Bluetooth and WiMax | ||
| 653 | |a Bluetooth enabled personal digital assistants | ||
| 653 | |a Customer-centric perspective | ||
| 653 | |a Diffusion and adoption of standards | ||
| 653 | |a Digital multimedia broadcasting | ||
| 653 | |a Global mobile logistics | ||
| 653 | |a Individual telecommunications tariffs | ||
| 653 | |a M-commerce market development | ||
| 653 | |a M-commerce networks | ||
| 653 | |a Mobile Automotive Cooperative Services (MACS) | ||
| 653 | |a Mobile business process reengineering | ||
| 653 | |a Mobile commerce payment systems | ||
| 653 | |a Mobile customer services | ||
| 653 | |a Mobile data services | ||
| 653 | |a Mobile service business opportunities | ||
| 653 | |a Mobile technology provision in health service | ||
| 653 | |a Mobile television | ||
| 653 | |a Mobile value-added services | ||
| 653 | |a Mobile wireless technology | ||
| 653 | |a Next-generation M-logistics | ||
| 653 | |a Policy-based security | ||
| 653 | |a Strategy aligned process selection | ||
| 653 | |a The future of M-commerce | ||
| 653 | |a Wi-Fi technology in higher education | ||
| 700 | 1 | |a Day, John. | |
| 700 | 1 | |a Huang, Wayne |d 1964- | |
| 700 | 1 | |a Wang, Yingluo. | |
| 710 | 2 | |a IGI Global. | |
| 776 | 0 | |c (Original) |z 1599045583 |z 9781599045580 |w (DLC) 2007016854 | |
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| 912 | |a ZDB-98-IGB | ||
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Datensatz im Suchindex
| DE-BY-FWS_katkey | ZDB-98-IGB-00000426 |
|---|---|
| _version_ | 1816797074477285376 |
| adam_text | |
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| author2 | Day, John Huang, Wayne 1964- Wang, Yingluo |
| author2_role | |
| author2_variant | j d jd w h wh y w yw |
| author_corporate | IGI Global |
| author_corporate_role | |
| author_facet | Day, John Huang, Wayne 1964- Wang, Yingluo IGI Global |
| author_sort | Day, John |
| building | Verbundindex |
| bvnumber | localFWS |
| callnumber-first | H - Social Science |
| callnumber-label | HF5548 |
| callnumber-raw | HF5548.34 .G56 2008e |
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| callnumber-sort | HF 45548.34 G56 42008E |
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| contents | 1. From mobility to true nomadicity and ubiquity / Erkki Patokorpi -- 2. The future of M-commerce / David C. Yen -- 3. M-commerce payment systems / Valli Kumari Vatsavayi, Ravi Mukkamala -- 4. Policy-based security for M-commerce networks / Wassim Itani -- 5. Global M-logistics in North America, Europe, and Asia / Frank Teuteberg -- 6. Strategy aligned process selection for mobile customer services / Ragnar Schierholz -- 7. Exploring mobile service business opportunities from a customer-centric perspective / Minna Pura -- 8. Exploring the use of mobile data services in Europe / Ioanna D. Constantiou -- 9. The design of mobile television in Europe / Pieter Ballon --10. Mobile business process reengineering / Dieter Hertweck, Asarnusch Rashid --11. Mobile Automotive Cooperative Services (MACS) / Holger Hoffman -- 12. Cross-cultural consumer perceptions of advertising via mobile devices / Parissa Haghirian, Maria Madlberger -- 13. Current status of mobile wireless technology and digital multimedia broadcasting / J. P. Shim, Kyungmo Ahn, Julie M. Shim -- 14. Understanding the organisational impact and perceived benefits of Bluetooth-enabled personal digital assistants in restaurants / Eusebio Scornavacca -- 15. M-Commerce market development scenarios in Korea / Seung Baek --16. Strategies of mobile value-added services in Korea / Jin Ki Kim, Heasun Chun -- 17. Individual telecommunications tariffs in Chinese communities / H. Chen -- 18. M-commerce in the U.S. and China retail industry / Astrid M. Oddershede, Rolando A. Carrasco -- 19. Perception of mobile technology provision in health service / Astrid M. Oddershede, Rolando A. Carrasco -- 20. The implementation of Wi-Fi technology in higher education in the United States / Xubin Cao, Eric Y. Lu, Hongyan Ma. |
| ctrlnum | (CaBNVSL)gtp00541816 (OCoLC)707614218 |
| dewey-full | 658.8/72 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/72 |
| dewey-search | 658.8/72 |
| dewey-sort | 3658.8 272 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| indexdate | 2024-11-26T14:51:47Z |
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| isbn | 1599045583 (hardcover) 9781599045603 (PDF) |
| language | English |
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| physical | electronic texts (xxiii, 432 p. : ill., map) : digital files. Also available in print. |
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| spelling | Global mobile commerce [electronic resource] strategies, implementation and case studies Wayne W. Huang, Yingluo Wang, John Day, editors. Hershey, Pa. : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), c2008. electronic texts (xxiii, 432 p. : ill., map) : digital files. Includes bibliographical references and index. 1. From mobility to true nomadicity and ubiquity / Erkki Patokorpi -- 2. The future of M-commerce / David C. Yen -- 3. M-commerce payment systems / Valli Kumari Vatsavayi, Ravi Mukkamala -- 4. Policy-based security for M-commerce networks / Wassim Itani -- 5. Global M-logistics in North America, Europe, and Asia / Frank Teuteberg -- 6. Strategy aligned process selection for mobile customer services / Ragnar Schierholz -- 7. Exploring mobile service business opportunities from a customer-centric perspective / Minna Pura -- 8. Exploring the use of mobile data services in Europe / Ioanna D. Constantiou -- 9. The design of mobile television in Europe / Pieter Ballon --10. Mobile business process reengineering / Dieter Hertweck, Asarnusch Rashid --11. Mobile Automotive Cooperative Services (MACS) / Holger Hoffman -- 12. Cross-cultural consumer perceptions of advertising via mobile devices / Parissa Haghirian, Maria Madlberger -- 13. Current status of mobile wireless technology and digital multimedia broadcasting / J. P. Shim, Kyungmo Ahn, Julie M. Shim -- 14. Understanding the organisational impact and perceived benefits of Bluetooth-enabled personal digital assistants in restaurants / Eusebio Scornavacca -- 15. M-Commerce market development scenarios in Korea / Seung Baek --16. Strategies of mobile value-added services in Korea / Jin Ki Kim, Heasun Chun -- 17. Individual telecommunications tariffs in Chinese communities / H. Chen -- 18. M-commerce in the U.S. and China retail industry / Astrid M. Oddershede, Rolando A. Carrasco -- 19. Perception of mobile technology provision in health service / Astrid M. Oddershede, Rolando A. Carrasco -- 20. The implementation of Wi-Fi technology in higher education in the United States / Xubin Cao, Eric Y. Lu, Hongyan Ma. Restricted to subscribers or individual electronic text purchasers. "This book provides a complete set of in-depth research investigations on global m-commerce strategies and technological standards, as well as case studies on the subject that elucidate the research through real-world examples. It will prove to be a valuable reference to drive the current and future activities of academic researchers and practitioners alike"--Provided by publisher. Also available in print. Mode of access: World Wide Web. Title from PDF t.p. (viewed on June 29, 2010). Mobile commerce. Telecommunication systems. Advertising via mobile devices Bluetooth and WiMax Bluetooth enabled personal digital assistants Customer-centric perspective Diffusion and adoption of standards Digital multimedia broadcasting Global mobile logistics Individual telecommunications tariffs M-commerce market development M-commerce networks Mobile Automotive Cooperative Services (MACS) Mobile business process reengineering Mobile commerce payment systems Mobile customer services Mobile data services Mobile service business opportunities Mobile technology provision in health service Mobile television Mobile value-added services Mobile wireless technology Next-generation M-logistics Policy-based security Strategy aligned process selection The future of M-commerce Wi-Fi technology in higher education Day, John. Huang, Wayne 1964- Wang, Yingluo. IGI Global. (Original) 1599045583 9781599045580 (DLC) 2007016854 http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-59904-558-0 |
| spellingShingle | Global mobile commerce strategies, implementation and case studies 1. From mobility to true nomadicity and ubiquity / Erkki Patokorpi -- 2. The future of M-commerce / David C. Yen -- 3. M-commerce payment systems / Valli Kumari Vatsavayi, Ravi Mukkamala -- 4. Policy-based security for M-commerce networks / Wassim Itani -- 5. Global M-logistics in North America, Europe, and Asia / Frank Teuteberg -- 6. Strategy aligned process selection for mobile customer services / Ragnar Schierholz -- 7. Exploring mobile service business opportunities from a customer-centric perspective / Minna Pura -- 8. Exploring the use of mobile data services in Europe / Ioanna D. Constantiou -- 9. The design of mobile television in Europe / Pieter Ballon --10. Mobile business process reengineering / Dieter Hertweck, Asarnusch Rashid --11. Mobile Automotive Cooperative Services (MACS) / Holger Hoffman -- 12. Cross-cultural consumer perceptions of advertising via mobile devices / Parissa Haghirian, Maria Madlberger -- 13. Current status of mobile wireless technology and digital multimedia broadcasting / J. P. Shim, Kyungmo Ahn, Julie M. Shim -- 14. Understanding the organisational impact and perceived benefits of Bluetooth-enabled personal digital assistants in restaurants / Eusebio Scornavacca -- 15. M-Commerce market development scenarios in Korea / Seung Baek --16. Strategies of mobile value-added services in Korea / Jin Ki Kim, Heasun Chun -- 17. Individual telecommunications tariffs in Chinese communities / H. Chen -- 18. M-commerce in the U.S. and China retail industry / Astrid M. Oddershede, Rolando A. Carrasco -- 19. Perception of mobile technology provision in health service / Astrid M. Oddershede, Rolando A. Carrasco -- 20. The implementation of Wi-Fi technology in higher education in the United States / Xubin Cao, Eric Y. Lu, Hongyan Ma. Mobile commerce. Telecommunication systems. |
| title | Global mobile commerce strategies, implementation and case studies |
| title_auth | Global mobile commerce strategies, implementation and case studies |
| title_exact_search | Global mobile commerce strategies, implementation and case studies |
| title_full | Global mobile commerce [electronic resource] strategies, implementation and case studies Wayne W. Huang, Yingluo Wang, John Day, editors. |
| title_fullStr | Global mobile commerce [electronic resource] strategies, implementation and case studies Wayne W. Huang, Yingluo Wang, John Day, editors. |
| title_full_unstemmed | Global mobile commerce [electronic resource] strategies, implementation and case studies Wayne W. Huang, Yingluo Wang, John Day, editors. |
| title_short | Global mobile commerce |
| title_sort | global mobile commerce strategies implementation and case studies |
| title_sub | strategies, implementation and case studies |
| topic | Mobile commerce. Telecommunication systems. |
| topic_facet | Mobile commerce. Telecommunication systems. |
| url | http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-59904-558-0 |
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