The base of the pyramid promise :: building businesses with impact and scale /

Drawing on over 25 years of experience across some eighty countries, Ted London offers concrete guidelines for how to build better enterprises while simultaneously alleviating poverty. He outlines three key components that must be integrated to achieve results: the lived experiences of enterprises t...

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Bibliographic Details
Main Author: London, Ted, 1963- (Author)
Format: Electronic eBook
Language:English
Published: Stanford, California : Stanford Business Books, an imprint of Stanford University Press, 2016.
Subjects:
Online Access:DE-862
DE-863
Summary:Drawing on over 25 years of experience across some eighty countries, Ted London offers concrete guidelines for how to build better enterprises while simultaneously alleviating poverty. He outlines three key components that must be integrated to achieve results: the lived experiences of enterprises to date - both successes and failures; the development of an ecosystem that is conducive to market creation; and the voices of the poor, so that entrants can truly understand what poverty alleviation is about.
Physical Description:1 online resource
Bibliography:Includes bibliographical references and index.
ISBN:9780804797337
0804797331

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