Managing services :: challenges and innovation /

The nature of services in society and the economy is wide-ranging and complex, and the management of services and their innovation provokes a number challenges for practitioners professionals, and academics. This book provides a range of perspectives on understanding, managing, and reconceptualising...

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Bibliographische Detailangaben
Weitere Verfasser: Haynes, Kathryn (HerausgeberIn), Grugulis, Irena (HerausgeberIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: [Place of publication not identified] : Oxford University Press, 2013.
Schlagworte:
Online-Zugang:Volltext
Zusammenfassung:The nature of services in society and the economy is wide-ranging and complex, and the management of services and their innovation provokes a number challenges for practitioners professionals, and academics. This book provides a range of perspectives on understanding, managing, and reconceptualising service by bringing together contributions from leading figures in service research.
Beschreibung:1 online resource
Bibliographie:Includes bibliographical references and index.
ISBN:9780191641435
019164143X
9780191767869
0191767867