Competitive intelligence :: the key to strategic advantage, a guide for small business owners /

Competitive Intelligence is the process of researching, analysing and, most importantly, using intelligent data from any available information sources with the aim of out-performing competitors through a sustainable competitive advantage. The NuBook is a practical guide for small business owner/mana...

Ausführliche Beschreibung

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Bibliographische Detailangaben
1. Verfasser: Tallon, Carol (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Cork : NuBooks, 2011.
Schlagworte:
Online-Zugang:Volltext
Zusammenfassung:Competitive Intelligence is the process of researching, analysing and, most importantly, using intelligent data from any available information sources with the aim of out-performing competitors through a sustainable competitive advantage. The NuBook is a practical guide for small business owner/managers.
Beschreibung:1 online resource
ISBN:9781846210938
1846210933
9781846210921
1846210925